The event will bring together brokers, fintech companies, technology and liquidity providers, payment firms and other participants from across the financial services and online trading industry.
As part of the programme, Jason will join the panel “From Bitcoin to Bullion: Where Is the Real Revenue?”, examining how brokers are balancing investment in digital assets with continued demand for established markets such as gold, precious metals and FX.
The session will focus on a question facing brokers across the industry: as new asset classes and technologies continue to attract investment, where are the strongest opportunities for sustainable growth?
Where is the real opportunity?
Digital assets have changed the trading landscape significantly over the past decade. Crypto, tokenisation and the move towards 24/7 markets have opened new opportunities for brokers and their clients, while also driving investment in technology, infrastructure and new products.
At the same time, established markets remain an important part of the trading landscape. Across Asia, gold, precious metals and major FX pairs continue to attract significant trading activity.
For brokers, this creates a practical question. Should the next phase of investment follow the growth of digital assets, or remain focused on the markets where client demand is already well established?
The iFX EXPO Asia debate will look at the issue from a commercial perspective, exploring trading and funding flows, liquidity, regulation and the long-term revenue potential of different asset classes.
It will also ask whether crypto has received a disproportionate share of industry attention, whether the resilience of gold has been underestimated, and which markets could generate the strongest opportunities for brokers towards 2030.
Jason Hughes
General Manager, IC
“The industry has more choice than ever in terms of products, technology and infrastructure. For brokers, the challenge is deciding where that investment creates real value for clients and supports long-term growth. That is what makes this an interesting discussion to have now.”
A changing trading landscape in Asia
Asia remains one of the most diverse markets for the online trading industry, with significant differences in client behaviour, product demand, regulation and market maturity across the region.
For IC, iFX EXPO Asia provides an opportunity to meet with partners and industry peers, understand how those trends are developing across individual markets, and contribute to the wider conversation about the future of the brokerage industry.
The discussion around digital and traditional assets is part of that bigger picture.
As the range of products available to traders continues to expand, brokers need to make decisions based not only on where industry attention is moving, but on how clients are actually trading, how their expectations are changing and where technology can improve their experience.
Jason Hughes will join fellow industry leaders for “From Bitcoin to Bullion: Where Is the Real Revenue?” on Friday, 9 October, from 11:50 to 12:30 at iFX EXPO Asia 2026.
IC will be at booth number 20 throughout the event.
To learn more about IC, visit www.ic.com
About IC
IC is one of the world’s largest online trading providers, offering access to a wide range of trading instruments across Forex, indices, commodities, stocks, bonds, and cryptocurrencies. Founded in 2007 in Australia, IC is known for its deep liquidity, ultra-low spreads, and advanced trading technology, trusted by traders in over 200 countries. Ranked No. 1 globally for retail FX/other volumes (Finance Magnates Q4 Report), IC continues to invest in innovation, infrastructure, and strategic partnerships as it expands across the Middle East, Africa, Southeast Asia, and Latin America.
