E*TRADE’s Reports Flat Metrics for Accounts and DARTs in August 2017
- DARTs pointed lower, coming in at 206,572 a day, a decrease by a factor of 1 percent month-over-month.

E*TRADE Financial Corporation (NASDAQ: ETFC) has just released its latest tranche of monthly metrics. August 2017 was a mixed bag although it managed to secure a steady rise year-over-year.
In August 2017, E*TRADE revealed that Daily Average Revenue Trades (DARTs) pointed lower, coming in at 206,572 a day, a decrease by a factor of 1 percent month-over-month from 208,156 in July 2017. Over a yearly timetable however, E*TRADE’s August 2017 DARTs were higher, a jump of 44 percent year-over-year, compared to 143,831 in August 2016.
In terms of E*TRADE’s net new accounts growth, the group added 62,680 gross new brokerage accounts in August 2017, compared to 62,333 set back in July 2017, which reflects a flat change of less than 1 percent. However, again this figure is better when weighed against last year, as new brokerage accounts rose 20.0 percent from only 52,142 in August 2016.
In total, this brings the company’s overall accounts to approximately 5.37 million in August 2017, which reflected a marginal increase of 6 percent compared to 5.06 million in August 2016, but almost no change month-over-month.
One area of strength for the month was E*TRADE’s brokerage customer assets which rose to $361.4 million last month, up 21 percent year-over-year from $299.9 million in 2016. Meanwhile, the month on month comparison also shows an increase of 2 percent from $355.3 million in July.
E*TRADE Financial Corporation (NASDAQ: ETFC) has just released its latest tranche of monthly metrics. August 2017 was a mixed bag although it managed to secure a steady rise year-over-year.
In August 2017, E*TRADE revealed that Daily Average Revenue Trades (DARTs) pointed lower, coming in at 206,572 a day, a decrease by a factor of 1 percent month-over-month from 208,156 in July 2017. Over a yearly timetable however, E*TRADE’s August 2017 DARTs were higher, a jump of 44 percent year-over-year, compared to 143,831 in August 2016.
In terms of E*TRADE’s net new accounts growth, the group added 62,680 gross new brokerage accounts in August 2017, compared to 62,333 set back in July 2017, which reflects a flat change of less than 1 percent. However, again this figure is better when weighed against last year, as new brokerage accounts rose 20.0 percent from only 52,142 in August 2016.
In total, this brings the company’s overall accounts to approximately 5.37 million in August 2017, which reflected a marginal increase of 6 percent compared to 5.06 million in August 2016, but almost no change month-over-month.
One area of strength for the month was E*TRADE’s brokerage customer assets which rose to $361.4 million last month, up 21 percent year-over-year from $299.9 million in 2016. Meanwhile, the month on month comparison also shows an increase of 2 percent from $355.3 million in July.