US Watchdog SEC Issues $14 Million Monetary Fine to Direct Edge
Monday,12/01/2015|19:11GMTby
Adil Siddiqui
The SEC has issued a financial penalty against two US exchanges that were operated by Direct Edge. The venues were fined $14 million for failing to properly describe order types.
Two US trading venues have been issued one of the largest fines by the SEC for failing to accurately describe the order types being used on the exchanges. The SEC reported that it issued a monetary penalty of $14 million to EDGA Exchange and EDGX Exchange, formerly operated by Direct Edge. The move highlights the regulator's focus on ensuring stability and confidence in financial markets.
The violations were uncovered during a probe by the country’s main equities regulator. The SEC’s investigation found that the two exchanges had been inaccurately operating price rules. Details state that while operating under rules that described a single “price sliding” process for handling buy or sell orders, the EDGA Exchange and EDGX Exchange actually offered three variations of “price sliding” order types.
The exchanges’ rules did not completely and accurately describe the prices at which those orders would be ranked and executable in certain circumstances, and they also failed to describe the Execution priority of the three order types relative to each other and other order types.
The former ECNs, that were converted to stocks exchanges, were also found to have been disclosing information about how those order types operated to some, but not all of their members.
Andrew J. Ceresney, Director of the SEC’s Division of Enforcement, commented in a statement: “These exchanges did not properly describe in their rules how their order types were functioning.
They also gave information about order types only to some members, including certain high-frequency trading firms that provided input about how the orders would operate. Exchanges must ensure that their order types are described accurately in their rules and communications to all members.”
Regulators have come down heavy on exchanges that fail to adhere to federal securities laws. The SEC’s order finds that the EDGA and EDGX exchanges violated Sections 19(b) and 19(g) of the Securities Exchange Act of 1934. Without admitting or denying the SEC’s findings, EDGA and EDGX agreed to accept a censure, pay the $14 million penalty, and cease and desist from committing these violations.
BATS Global Markets, the current owner of the two exchanges that have been charged for violations, is the most liquid market operator for US equities across its four exchanges. BATS cooperated with the watchdog and established a reserve for the penalties; the venue issued a statement on the matter: “We have cooperated with the SEC staff throughout both investigations, and thank the staff for their thoughtful consideration and discussion of the relevant facts and policy issues. BATS established a reserve for the SEC settlement as part of the Direct Edge acquisition and the impact is already reflected in its third quarter financial statements."
Additional details issued by the SEC state that according to its order instituting a settled administrative proceeding, exchanges and other self-regulatory organizations are required under federal securities laws to obtain Commission approval for rules governing order types and operate in compliance with their own set of rules as approved by the SEC. An important category of an exchange’s rules is the operation of its order types, so that its members and all other participants in trading on an exchange can understand the terms and conditions under which trading is conducted.
From the time they began operating as registered exchanges in 2010 until late 2014, up until when they finally updated their rules and obtained Commission approval for the changes, the EDGA Exchange and EDGX Exchange were supposed to be processing orders using a single “displayed price sliding process” according to their rules. However, the exchanges actually offered three price sliding order types: Hide Not Slide, Price Adjust, and Single Re-Price. These were not completely and accurately described in their rules.
In 2013 the SEC issued two fines to CBOE and NYSE Euronext for violations.
Two US trading venues have been issued one of the largest fines by the SEC for failing to accurately describe the order types being used on the exchanges. The SEC reported that it issued a monetary penalty of $14 million to EDGA Exchange and EDGX Exchange, formerly operated by Direct Edge. The move highlights the regulator's focus on ensuring stability and confidence in financial markets.
The violations were uncovered during a probe by the country’s main equities regulator. The SEC’s investigation found that the two exchanges had been inaccurately operating price rules. Details state that while operating under rules that described a single “price sliding” process for handling buy or sell orders, the EDGA Exchange and EDGX Exchange actually offered three variations of “price sliding” order types.
The exchanges’ rules did not completely and accurately describe the prices at which those orders would be ranked and executable in certain circumstances, and they also failed to describe the Execution priority of the three order types relative to each other and other order types.
The former ECNs, that were converted to stocks exchanges, were also found to have been disclosing information about how those order types operated to some, but not all of their members.
Andrew J. Ceresney, Director of the SEC’s Division of Enforcement, commented in a statement: “These exchanges did not properly describe in their rules how their order types were functioning.
They also gave information about order types only to some members, including certain high-frequency trading firms that provided input about how the orders would operate. Exchanges must ensure that their order types are described accurately in their rules and communications to all members.”
Regulators have come down heavy on exchanges that fail to adhere to federal securities laws. The SEC’s order finds that the EDGA and EDGX exchanges violated Sections 19(b) and 19(g) of the Securities Exchange Act of 1934. Without admitting or denying the SEC’s findings, EDGA and EDGX agreed to accept a censure, pay the $14 million penalty, and cease and desist from committing these violations.
BATS Global Markets, the current owner of the two exchanges that have been charged for violations, is the most liquid market operator for US equities across its four exchanges. BATS cooperated with the watchdog and established a reserve for the penalties; the venue issued a statement on the matter: “We have cooperated with the SEC staff throughout both investigations, and thank the staff for their thoughtful consideration and discussion of the relevant facts and policy issues. BATS established a reserve for the SEC settlement as part of the Direct Edge acquisition and the impact is already reflected in its third quarter financial statements."
Additional details issued by the SEC state that according to its order instituting a settled administrative proceeding, exchanges and other self-regulatory organizations are required under federal securities laws to obtain Commission approval for rules governing order types and operate in compliance with their own set of rules as approved by the SEC. An important category of an exchange’s rules is the operation of its order types, so that its members and all other participants in trading on an exchange can understand the terms and conditions under which trading is conducted.
From the time they began operating as registered exchanges in 2010 until late 2014, up until when they finally updated their rules and obtained Commission approval for the changes, the EDGA Exchange and EDGX Exchange were supposed to be processing orders using a single “displayed price sliding process” according to their rules. However, the exchanges actually offered three price sliding order types: Hide Not Slide, Price Adjust, and Single Re-Price. These were not completely and accurately described in their rules.
In 2013 the SEC issued two fines to CBOE and NYSE Euronext for violations.
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Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
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- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
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#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
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As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
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#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
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#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
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#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
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#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
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#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
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#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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🐦 Twitter: / f_m_events
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Speakers:
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-Jordan Sinclair, President at Robinhood UK
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Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
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-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official