Match-Trade Technologies has launched Match-Prop, a managed service that allows trading influencers, financial educators, introducing brokers and trading communities to launch branded proprietary trading businesses.
The company said partners can launch within seven days without building their own trading technology or operational infrastructure.
Under the model, partners focus on their brand and trader acquisition, while Match-Prop provides the technology and manages key operational functions.
The launch follows Match-Trade’s expansion in the prop trading technology market. Match-Trader has added prop firm integrations, onboarded firms such as Funding Pips and competed with other trading platforms for prop trading clients.
Trading Infrastructure
Match-Prop includes a branded Match-Trader platform, CRM tools, market data, liquidity infrastructure and risk controls. The service also covers trader support, payments, compliance administration and other operational functions.
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The Match-Trader platform supports the prop trading challenge process, including account setup, management, analytics and performance tracking.
Match-Trade said the service is aimed at businesses that already have a trading audience but lack the infrastructure required to operate a prop firm.
Prop Firms Face Lower Entry Barriers
The company said its technology is used by more than 70 prop trading firms and supports more than $100 million in monthly challenge volume.
Partners can initially use the managed service and later move to Full White Label or Full Server arrangements as their businesses expand, according to Match-Trade.
“Match-Prop addresses a very specific market need,” said Bartłomiej Kostro, Senior Institutional Sales at Match-Trade Technologies. “Many trader networks already have the audience, credibility, and distribution power. Still, they lack the infrastructure and operational know-how required to run a prop firm properly.”
Kostro said the service is intended to make market entry faster and reduce the infrastructure required to operate a prop firm.