Seminars with clients are not possible during the pandemic. FX/CFD brokers are forced to use other tools
For a very long time, Forex education including live seminars, was a very successful tool for client acquisition, building a connection with customers, and possibly acquiring introducing brokers. This was especially in areas where financial literacy was relatively lower than in most of the developed markets. The COVID-19 pandemic forced restrictions, such as social distancing and being confined to our quarters. How do these factors influence seminar-based sales strategies of the FX/CFD brokers, and what can they do now to succeed?
The COVID-19 pandemic has changed everything. Since we avoid meeting our clients directly, we conduct most of our business online. This has created a problem for sales departments among FX/CFD brokers. For many years, the education provided to potential clients during seminars was one of the most effective methods of onboarding.
While this is not the only method used by FX/CFD brokers, it was one of the more important and effective tools, especially in specific regions of the globe.
To understand how big and popular this method of contact was with customers, Finance Magnates Intelligence conducted research into the topic. Our findings suggest that forex education is the most popular in emerging markets. Additionally, it is most widely used by Russian and Asian brokers, but it is not limited to them. For example, in 2019, FBS hosted 74 educational seminars; a number of seminars were hosted in Asia. Another popular Hosting country for the seminars was Brazil.
In an interview with Finance Magnates, Nicholas Baumer, Chief Marketing Officer at Tickmill, reminds how important trading seminars are to the bigger picture: “The role of trading seminars in the industry has been multifold. Not only do seminars help to acquire new clients, but they also contribute to building connections and trust with both prospective and existing clients. Since the nature of the online brokerage business is almost completely online, and most operations including Marketing, Back Office, and Client Support operate digitally, the human touch is inevitably minimal. Seminars, therefore, provide a great opportunity for brokers to physically meet local traders in a certain region, listen to their feedback, exchange ideas, build up brand awareness with them and discuss their needs.”
If There Are No Seminars, What Is Left for Forex Education?
Because of the COVID-19 pandemic, the vast majority of the brokers have stopped organizing educational seminars. One of the brokers wrote on its website: “Due to Covid-19, our priority is the safety of you and our team, we have therefore suspended all our seminars until further notice.” But, if there are no face to face seminars, what can replace them?
To get the full article and the bigger-picture on forex education during the pandemic, get our latest Quarterly Intelligence Report.
For a very long time, Forex education including live seminars, was a very successful tool for client acquisition, building a connection with customers, and possibly acquiring introducing brokers. This was especially in areas where financial literacy was relatively lower than in most of the developed markets. The COVID-19 pandemic forced restrictions, such as social distancing and being confined to our quarters. How do these factors influence seminar-based sales strategies of the FX/CFD brokers, and what can they do now to succeed?
The COVID-19 pandemic has changed everything. Since we avoid meeting our clients directly, we conduct most of our business online. This has created a problem for sales departments among FX/CFD brokers. For many years, the education provided to potential clients during seminars was one of the most effective methods of onboarding.
While this is not the only method used by FX/CFD brokers, it was one of the more important and effective tools, especially in specific regions of the globe.
To understand how big and popular this method of contact was with customers, Finance Magnates Intelligence conducted research into the topic. Our findings suggest that forex education is the most popular in emerging markets. Additionally, it is most widely used by Russian and Asian brokers, but it is not limited to them. For example, in 2019, FBS hosted 74 educational seminars; a number of seminars were hosted in Asia. Another popular Hosting country for the seminars was Brazil.
In an interview with Finance Magnates, Nicholas Baumer, Chief Marketing Officer at Tickmill, reminds how important trading seminars are to the bigger picture: “The role of trading seminars in the industry has been multifold. Not only do seminars help to acquire new clients, but they also contribute to building connections and trust with both prospective and existing clients. Since the nature of the online brokerage business is almost completely online, and most operations including Marketing, Back Office, and Client Support operate digitally, the human touch is inevitably minimal. Seminars, therefore, provide a great opportunity for brokers to physically meet local traders in a certain region, listen to their feedback, exchange ideas, build up brand awareness with them and discuss their needs.”
If There Are No Seminars, What Is Left for Forex Education?
Because of the COVID-19 pandemic, the vast majority of the brokers have stopped organizing educational seminars. One of the brokers wrote on its website: “Due to Covid-19, our priority is the safety of you and our team, we have therefore suspended all our seminars until further notice.” But, if there are no face to face seminars, what can replace them?
To get the full article and the bigger-picture on forex education during the pandemic, get our latest Quarterly Intelligence Report.
A graduate of the Warsaw School of Economics, Sylwester received an MA specializing in finance and banking. As Finance Magnates' research associate and STA certified analyst, he leaves no stone unturned. Sylwester is the previous minority partner of an NFA registered US forex broker, and since 2003, has participated in many forex projects.
In this video, we take an in-depth look at @Exness , a global multi-asset broker operating since 2008, known for fast withdrawals, flexible account types, and strong regulatory coverage across multiple regions.
We break down Exness’s regulatory framework, supported trading platforms including MetaTrader 4, MetaTrader 5, Exness Terminal, and the Exness Trade App, as well as available account types such as Standard, Pro, Zero, and Raw Spread.
You’ll also learn about Exness’s leverage options, fees and commissions, swap-free trading, available instruments across forex, commodities, indices, stocks, and cryptocurrencies, and what traders can expect in terms of execution, funding speed, and customer support.
Watch the full review to see whether Exness aligns with your trading goals and strategy.
👉 Explore Exness’s full broker listing on the Finance Magnates Directory:
https://directory.financemagnates.com/multi-asset-brokers/exness/
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#Exness #ExnessReview #Forex #FinanceMagnates #ForexBroker #BrokerReview #CFDTrading #OnlineTrading #MarketInsights
In this video, we take an in-depth look at @Exness , a global multi-asset broker operating since 2008, known for fast withdrawals, flexible account types, and strong regulatory coverage across multiple regions.
We break down Exness’s regulatory framework, supported trading platforms including MetaTrader 4, MetaTrader 5, Exness Terminal, and the Exness Trade App, as well as available account types such as Standard, Pro, Zero, and Raw Spread.
You’ll also learn about Exness’s leverage options, fees and commissions, swap-free trading, available instruments across forex, commodities, indices, stocks, and cryptocurrencies, and what traders can expect in terms of execution, funding speed, and customer support.
Watch the full review to see whether Exness aligns with your trading goals and strategy.
👉 Explore Exness’s full broker listing on the Finance Magnates Directory:
https://directory.financemagnates.com/multi-asset-brokers/exness/
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Exness #ExnessReview #Forex #FinanceMagnates #ForexBroker #BrokerReview #CFDTrading #OnlineTrading #MarketInsights
The FMLS:25 highlights video is now live - a look back at the conversations, the energy on the floor, and the moments that shaped this year’s summit.
While that’s still fresh, the next launches across the FM Events portfolio are already taking shape.
FM Singapore takes place on the 12-14 of May, connecting the APAC market with its own distinct audience and priorities. FMAS:26 heads to Cape Town on 26–27 May shortly after, bringing the focus to Africa’s trading and fintech ecosystem.
Different regions. Different audiences. Same commitment to building the right rooms for meaningful conversations.
More details coming very soon. The launches are imminent. - here you go
The FMLS:25 highlights video is now live - a look back at the conversations, the energy on the floor, and the moments that shaped this year’s summit.
While that’s still fresh, the next launches across the FM Events portfolio are already taking shape.
FM Singapore takes place on the 12-14 of May, connecting the APAC market with its own distinct audience and priorities. FMAS:26 heads to Cape Town on 26–27 May shortly after, bringing the focus to Africa’s trading and fintech ecosystem.
Different regions. Different audiences. Same commitment to building the right rooms for meaningful conversations.
More details coming very soon. The launches are imminent. - here you go
What sources does the Finance Magnates newsroom rely on before publishing a story? #FinanceNews
What sources does the Finance Magnates newsroom rely on before publishing a story? #FinanceNews
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the editorial process: direct industry sources, reports, regulators, social media signals, and thorough cross-checking before anything goes live.
📰 Industry sources
📊 Reports & regulators
🔎 Verification before publication
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the editorial process: direct industry sources, reports, regulators, social media signals, and thorough cross-checking before anything goes live.
📰 Industry sources
📊 Reports & regulators
🔎 Verification before publication
OnePrime’s Jerry Khargi on Infrastructure, Liquidity & Trust | Executive Interview
OnePrime’s Jerry Khargi on Infrastructure, Liquidity & Trust | Executive Interview
Recorded live at FMLS:25 London, this exclusive executive interview features Jerry Khargi, Executive Director at OnePrime, in conversation with Andrea Badiola Mateos from Finance Magnates.
In this in-depth discussion, Jerry shares:
- OnePrime’s journey from a retail-focused business to a global institutional liquidity provider
- What truly sets award-winning trading infrastructure apart
- Key trends shaping institutional trading, including technology and AI
- The importance of transparency, ethics, and reputation in long-term success
- OnePrime’s vision for growth over the next 12–24 months
Fresh from winning Finance Magnates’ Best Trading Infrastructure Broker, Jerry explains how experience, mentorship, and real-world problem solving form the “special sauce” behind OnePrime’s institutional offering.
🏆 Award Highlight: Best Trading Infrastructure Broker
👉 Subscribe to Finance Magnates for more executive interviews, market insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #OnePrime #InstitutionalTrading #Liquidity #TradingInfrastructure #ExecutiveInterview
Recorded live at FMLS:25 London, this exclusive executive interview features Jerry Khargi, Executive Director at OnePrime, in conversation with Andrea Badiola Mateos from Finance Magnates.
In this in-depth discussion, Jerry shares:
- OnePrime’s journey from a retail-focused business to a global institutional liquidity provider
- What truly sets award-winning trading infrastructure apart
- Key trends shaping institutional trading, including technology and AI
- The importance of transparency, ethics, and reputation in long-term success
- OnePrime’s vision for growth over the next 12–24 months
Fresh from winning Finance Magnates’ Best Trading Infrastructure Broker, Jerry explains how experience, mentorship, and real-world problem solving form the “special sauce” behind OnePrime’s institutional offering.
🏆 Award Highlight: Best Trading Infrastructure Broker
👉 Subscribe to Finance Magnates for more executive interviews, market insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #OnePrime #InstitutionalTrading #Liquidity #TradingInfrastructure #ExecutiveInterview
How does the Finance Magnates newsroom decide which updates are worth covering? #financenews
How does the Finance Magnates newsroom decide which updates are worth covering? #financenews
What makes an update worth covering in financial media?
According to Yam Yehoshua, Editor-in-Chief at Finance Magnates, editorial focus starts with relevance: stories that serve the industry, support brokers and technology providers, and help decision-makers navigate their businesses.
A reminder that strong financial journalism is built on value, not volume.
What makes an update worth covering in financial media?
According to Yam Yehoshua, Editor-in-Chief at Finance Magnates, editorial focus starts with relevance: stories that serve the industry, support brokers and technology providers, and help decision-makers navigate their businesses.
A reminder that strong financial journalism is built on value, not volume.
