The deal has been approved as three firms competed to acquire the Aussie platform.
Safewealth shares will be delisted upon completion of the acquisition.
A screenshot of Safewealth website
Axi, a contracts for differences (CFDs) broker in the retail space, has lost its bid to acquire the Australian trading platform SelfWealth, which is now set to be bought by Singapore-based investment platform Syfe in an AUD 65 million all-cash transaction.
A Three-Way Fight for Safewealth
Financemagnates.com earlier reported that Axi offered 23 cents per share to acquire SelfWealth, which would have made it a AUD 52 million deal. Another bidder for the Aussie platform was local Bell Financial Group, whose per-share bid was undercut by Axi by 1 cent.
The AUD 65 million offer was at a 133 per cent premium to Safewealth's last closing price of 12 cents on 12 November 2024, the day before the first bid by Bell Financial was submitted.
Selfwealth shareholders approved Syfe's offer today (Tuesday). As per the terms, the transaction is expected to be completed by 7 May, once conditions such as court approvals are met or waived.
Further, Selfwealth will be delisted from the Australian Securities Exchange and will operate under the name Selfwealth by Syfe. Syfe operates its wealth management platform across Australia, Singapore, and Hong Kong.
Dhruv Arora, Syfe Founder and CEO
“Selfwealth’s strong user base and credibility in the Australian market make it a natural strategic fit for Syfe,” said Syfe Founder and CEO, Dhruv Arora, adding: “We believe now is the time to strengthen our presence in Australia.”
“Australia’s Most Popular Low-Cost Trading Platform”
Craig Keary, Selfwealth CEO
SelfWealth, which promotes itself as “Australia’s most popular low-cost trading platform,” offers trading in shares listed on exchanges in Australia, the United States, and Hong Kong. It has about 129,000 active Australian investors and AUD 10.7 billion in funds under administration.
Founded in 2012, SelfWealth went public in 2017. In the fiscal year ending 30 June 2024, it generated revenue of AUD 27.6 million, with a net profit of AUD 3.4 million.
“As CEO, I am immensely proud of what has been achieved for both customers and shareholders, particularly over the last 18 months,” said Selfwealth CEO, Craig Keary. “With a refreshed Board and new leadership team, significant progress and success has been made in a short time as we transformed the business to meet changing customer demands.”
Axi, a contracts for differences (CFDs) broker in the retail space, has lost its bid to acquire the Australian trading platform SelfWealth, which is now set to be bought by Singapore-based investment platform Syfe in an AUD 65 million all-cash transaction.
A Three-Way Fight for Safewealth
Financemagnates.com earlier reported that Axi offered 23 cents per share to acquire SelfWealth, which would have made it a AUD 52 million deal. Another bidder for the Aussie platform was local Bell Financial Group, whose per-share bid was undercut by Axi by 1 cent.
The AUD 65 million offer was at a 133 per cent premium to Safewealth's last closing price of 12 cents on 12 November 2024, the day before the first bid by Bell Financial was submitted.
Selfwealth shareholders approved Syfe's offer today (Tuesday). As per the terms, the transaction is expected to be completed by 7 May, once conditions such as court approvals are met or waived.
Further, Selfwealth will be delisted from the Australian Securities Exchange and will operate under the name Selfwealth by Syfe. Syfe operates its wealth management platform across Australia, Singapore, and Hong Kong.
Dhruv Arora, Syfe Founder and CEO
“Selfwealth’s strong user base and credibility in the Australian market make it a natural strategic fit for Syfe,” said Syfe Founder and CEO, Dhruv Arora, adding: “We believe now is the time to strengthen our presence in Australia.”
“Australia’s Most Popular Low-Cost Trading Platform”
Craig Keary, Selfwealth CEO
SelfWealth, which promotes itself as “Australia’s most popular low-cost trading platform,” offers trading in shares listed on exchanges in Australia, the United States, and Hong Kong. It has about 129,000 active Australian investors and AUD 10.7 billion in funds under administration.
Founded in 2012, SelfWealth went public in 2017. In the fiscal year ending 30 June 2024, it generated revenue of AUD 27.6 million, with a net profit of AUD 3.4 million.
“As CEO, I am immensely proud of what has been achieved for both customers and shareholders, particularly over the last 18 months,” said Selfwealth CEO, Craig Keary. “With a refreshed Board and new leadership team, significant progress and success has been made in a short time as we transformed the business to meet changing customer demands.”
Arnab Shome is an electronics engineer-turned-financial editor. He holds a Bachelor of Technology from the National Institute of Technology, Agartala. He entered the retail trading industry about a decade ago, covering the cryptocurrency market for Finance Magnates, and later expanded his coverage to include forex and CFDs as well.
His work at Finance Magnates includes C-level interviews, data-driven analysis, opinion pieces, and scoops of industry exclusives. He also contributes to Finance Magnates’ quarterly industry report.
Area of coverage:
1. CFD broker-related news
2. Industry-related Regulatory updates and developments
3. New retail trading trends
4. Prop trading industry updates
5. Executive interviews
Education:
Bachelor of Technology - National Institute of Technology, Agartala (India)
IG Group Weighs Move from London to Wall Street: Report
Finance Magnates Awards 2026 – Nominations Now Open
Finance Magnates Awards 2026 – Nominations Now Open
The Finance Magnates Awards 2026 nominations are now open. 🏆
From fintech innovators to leading brokers, this is where the finance industry celebrates its biggest achievements.
Winners will be announced at the Cyprus Gala Dinner on November 6, 2026.
Nominate your brand now.
https://awards.financemagnates.com/?utm_source=linkedin&utm_medium=video&utm_campaign=nominations-open
#FMAwards #FinanceMagnates #FintechAwards #Fintech #FinanceIndustry
The Finance Magnates Awards 2026 nominations are now open. 🏆
From fintech innovators to leading brokers, this is where the finance industry celebrates its biggest achievements.
Winners will be announced at the Cyprus Gala Dinner on November 6, 2026.
Nominate your brand now.
https://awards.financemagnates.com/?utm_source=linkedin&utm_medium=video&utm_campaign=nominations-open
#FMAwards #FinanceMagnates #FintechAwards #Fintech #FinanceIndustry
Finance Magnates Awards 2026 | Nominations Now Open 🏆#Fintech #FMAwards #TradingIndustry
Finance Magnates Awards 2026 | Nominations Now Open 🏆#Fintech #FMAwards #TradingIndustry
Lights on. Cameras ready. 🎬
Finance Magnates Awards 2026 nominations are now open. 🏆
#FMAwards #FinanceMagnates #FintechAwards #Fintech
Lights on. Cameras ready. 🎬
Finance Magnates Awards 2026 nominations are now open. 🏆
#FMAwards #FinanceMagnates #FintechAwards #Fintech
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In this interview, you'll learn:
* Why Dubai and the MENA region are critical growth markets for fintech and online trading.
* How Exness is addressing the demands of mobile-first, younger traders through engineering, platform stability, and transparent conditions.
* The essential role local talent plays in providing a culturally relevant and compliant user experience.
* Mohammad Amer's outlook on the future of the online trading industry and why stronger controls and systems are necessary.
* Why "trust" isn't just a brand value, but has commercial value—and why he predicts 2026 will be the "Year of Trust."
Key Takeaways:
➡️ The MENA region is rapidly shaping global financial markets.
➡️ New traders expect stability, precise execution, and transparency.
➡️ Local expertise is key to regulatory compliance and user experience.
➡️ Future success belongs to firms capable of meeting rising standards across regulation and platform consistency.
Read the full article at: https://www.financemagnates.com/thought-leadership/exness-sees-trust-as-the-key-theme-for-growth-in-mena-trading-growth-for-2026/
#Exness #MENA #Trading #FinTech #Dubai #OnlineTrading #FinanceMagnates #MohammadAmer #Trust #MobileTrading
Mohammad Amer, Regional Commercial Director at Exness, sits down to discuss the booming MENA financial trading market. Find out why Dubai is key to the company's growth strategy, how a mobile-first generation is changing expectations, and why trust will be the defining theme for traders in 2026.
In this interview, you'll learn:
* Why Dubai and the MENA region are critical growth markets for fintech and online trading.
* How Exness is addressing the demands of mobile-first, younger traders through engineering, platform stability, and transparent conditions.
* The essential role local talent plays in providing a culturally relevant and compliant user experience.
* Mohammad Amer's outlook on the future of the online trading industry and why stronger controls and systems are necessary.
* Why "trust" isn't just a brand value, but has commercial value—and why he predicts 2026 will be the "Year of Trust."
Key Takeaways:
➡️ The MENA region is rapidly shaping global financial markets.
➡️ New traders expect stability, precise execution, and transparency.
➡️ Local expertise is key to regulatory compliance and user experience.
➡️ Future success belongs to firms capable of meeting rising standards across regulation and platform consistency.
Read the full article at: https://www.financemagnates.com/thought-leadership/exness-sees-trust-as-the-key-theme-for-growth-in-mena-trading-growth-for-2026/
#Exness #MENA #Trading #FinTech #Dubai #OnlineTrading #FinanceMagnates #MohammadAmer #Trust #MobileTrading
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#PaymentOrchestration #Fintech #Brokerage #TradingPayments #RaziSalih #Paytiko #iFXExpoDubai #Stablecoins #AIinFintech
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Mr. Salih explains how global expansion, the need for deep localisation, and the sheer number of new payment methods, from instant banking to stablecoins, are driving this critical infrastructure shift.
#PaymentOrchestration #Fintech #Brokerage #TradingPayments #RaziSalih #Paytiko #iFXExpoDubai #Stablecoins #AIinFintech
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Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
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Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
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- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture
Altima CTO Sunil Jadhav sits down with Finance Magnates to discuss the core technology challenges facing CFD brokers and proprietary trading firms today.
Jadhav explains how the industry's reliance on batch processing and fragmented systems (where CRMs, risk tools, and trading platforms operate with separate 'sources of truth') leads to delayed data and inconsistent operational decisions. He argues that real-time event processing is essential for managing fast-moving trading activity and risk.
Learn how Altima's unified, event-driven architecture, connecting Altima CRM, Altima Prop, IB systems, and risk management through a single backbone, is designed to provide synchronous data and better operational coordination for modern brokerage and prop firm stacks.
Key Topics:
- Broker and Prop Firm Data Challenges
- The problem of delayed data processing (batch processing vs. real-time events)
- Fragmented systems and conflicting data sources
- Altima's unified, event-driven solution architecture
- The concept of a "risk-aware CRM"
- Built-in risk management in Altima Prop
#Altima #financemagnates #iFXDubai #FinTech #BrokerTech #PropFirm #CFDBroker #TradingTechnology #RealTimeData #RiskManagement #CRM #FinancialMarkets #EventDrivenArchitecture