Before the summer season begins, two European financial firms, NAGA and Swissquote, have introduced separate brand campaigns aimed at broadening their visibility and user engagement across key markets.
Swissquote, an online broker and banking group based in Switzerland, has launched a new campaign titled “Take your finances by the horns”. Developed with the agency Cavalcade, the campaign includes video, digital, and print media. It is being rolled out across both online and offline platforms.
NAGA Partners with Borussia Dortmund
NAGA, a multi-service trading platform , launched its campaign in partnership with German football club Borussia Dortmund. The focus is on a common customer question: what does "NAGA" mean?
Instead of a direct explanation, the company produced a short video featuring Dortmund players, including team captain Emre Can. The clip uses a humorous tone and is being broadcast on TV and digital platforms in selected European countries.
This campaign follows earlier efforts by NAGA, including one featuring Mike Tyson and several platform updates, such as a data analytics integration with TipRanks. NAGA operates under multiple licenses in Europe and internationally and is listed on the Frankfurt Stock Exchange .
The firm offers social trading tools, market analysis features, and educational content to over two million users, positioning itself as a community-oriented financial platform.
You may find it interesting at FinanceMagnates.com: NAGA Shares Hit 4-Month High as Analyst Predicts 130% Upside Potential.
TradingView Adds Swissquote CFD Access
Meanwhile, Swissquote has completed its integration with TradingView, enabling users to trade Forex and CFDs directly from the TradingView platform without switching applications.
This integration allows Swissquote account holders to access over 400 CFDs across multiple asset classes, including cryptocurrencies, commodities, indices, equities, and a broad range of global currency pairs. The aim is to provide a seamless trading experience with real-time access through a regulated broker.
TradingView highlighted that this partnership expands its trading ecosystem by offering professional-grade Forex and CFD trading directly from its charting interface. Users can access these features through TradingView’s trading panel using their existing Swissquote login credentials. This integration further enhances TradingView’s functionality beyond charting.