After the acquisition of City Index officially concluded, GAIN Capital ended up owning an expanded set of brands well known in the UK and within some countries in the European Union. That said, undoubtedly the strongest of the portfolio is the City Index, which is also the most recent acquisition.
Finance Magnates’ reporters have confirmed with a GAIN Capital spokesperson that the company is about to restructure its portfolio of brands. According to the information provided by the company, the retail business of the firm is going to see the end of both brands acquired by the company over the past years – GFT and FX Solutions.
Retail forex and CFDs business of GAIN Capital are going to be housed under the City Index & FOREX.com brands
The retail forex and CFDs business of GAIN Capital are going to be housed under the City Index & FOREX.com brands. The transition is going to occur over the next few quarters as customers of GFT and FX Solutions are migrated under the umbrella of the more popular brands under GAIN Capital ownership.
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Changes for clients will depend on the region where they registered their accounts. City Index has been a very popular brand in the U.K. spread betting scene.
Current and future Introducing Brokers will have the opportunity to introduce business to either or both brands
Speaking to Finance Magnates’ reporters, a company spokesperson said, “Streamlining our brand portfolio will enable us to focus our efforts and resources on optimizing the offering and the customer experience in each of our key regional markets. As a result, our current and future Introducing Brokers will have the opportunity to introduce business to either or both brands.”
According to the company, the remaining partnership business of GAIN Capital, including the white label and API liquidity services, and the broker’s institutional business, GTX, will continue to operate under the GAIN Capital brand.