Today represents another stage in the evolution of the binary options market, undertaken by Markets.com, which has launched its own binary options solution at this week’s Barcelona Affiliate Conference. The company developed the platform in conjunction with gaming giant Playtech.
As found out by Forex Magnates, Markets.com is releasing its new platform under the designation Keystone, with 60/90/120 seconds 15 minutes, 30 minutes, and 1 hour option expiry times and intends to pitch it toward regulated brokers as well as affiliate marketing companies.
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Rather than approaching its prospective client base with a software solution, the Keystone product will offer brokers a complete turnkey solution, including market-making and risk management.
Amit Zeevi, Head of the Keystone Division explained in the company’s statement, “We’re proud to be offering brokers such a ground-breaking one-stop-shop solution. Combining expert service with next-generation technology it provides operators with a complete answer to all their operational needs.”
With the world’s regulatory authorities building frameworks by which to oversee the provision of binary options by market participants, it is a point to note that this particular offering is being marketed as both a gaming and a trading solution.