David Moyes, Chief Commercial Officer at Exness told Finance Magnates that he expects the industry to sustain growth in 2021 due to the record number of new clients.
David Moyes, CCO, Exness
“One major consequence of the pandemic has been the move to working from home, both for traders and brokers alike. The COVID-19 outbreak has also resulted in unprecedented volatility. These have been some of the drivers for the huge increase in trading volume seen since March, as traders had more time on their hands due to lockdowns and less travel in general, and were also looking for new interests to develop since they had newfound time to dedicate. So, not only were existing traders increasing their volumes but some firms have seen record levels of new traders enter the industry. This was certainly the case for Exness regarding both volumes and new clients,” Moyes said.
Sustainable Growth
“Initially in March when the pandemic broke out globally, there was a major upsurge in volatility which, along with all the newcomers, was driving volumes to unprecedented levels. Although there was the inevitable slight drop off in the months immediately after, volume levels had steadily increased throughout the year with levels far exceeding those before the pandemic. For many firms, the increases may well be sustainable given the number of new clients. Also, circumstances around the spare time of people and working from home have changed very little since earlier in the year, therefore, the same drivers for increased volumes still apply. We are getting about 80% of the March volatility volume in Exness and currently running near to a 50% increase from this time last year,” the Chief Commercial Officer at Exness added.
New Traders
While the trend has been pretty evident across the industry about the growing interest of first-time traders. Ahmad Khatib, Chief Executive Officer at Amana Capital told Finance Magnates that the number of new traders this year has broken all previous records. Moreover, he added that all regions have performed extremely well for the company this year.
Ahmad Khatib, CEO, Amana Capital
“Reasons for the recent growth are the extremely high volatility in most asset classes which increased volumes from old clients and attracted new clients to trade. Certain market movements during the year were major breaking news and not just business news (oil going negative, stock indices crashing in March, gold movements, and others), so it was catching the attention of the general public and not only people following business or financial news. The number of first-time traders was higher than in previous years.”
Regional Expansion in 2021
Additionally, Khatib outlined the importance of understanding the local market before regional expansion. He mentioned that the firms must break the region into parts to understand local fundamentals. “It is important to understand the local market fundamentals before any regional expansion. Also important to breakdown the region into parts, because it is not always the case that all countries within a region have the same characteristics. For example, in the middle east each country has its own regulatory structure, business requirements and type of clients,” Khatib added.
Risk Factors
As the volumes increased, traders started taking more risks than normal. Alex Katsaros, CEO of TopFX pointed out this issue in his latest discussion with Finance Magnates. “2020 was a good year for the retail forex industry. It is something we expected due to the combination of extended lockdowns and a very eventful year leading to high volatility across the board. Most of our clients needed a way out of their enclosure, while others tried to supplement their income by participating in the Markets. Traders were ready to take on more risk since it was quite apparent that the daily swings would be colossal. The stress of the pandemic was transferred to the Markets, which then turned very volatile creating even more stress for the investors in a vicious cycle. We expect traders to come more seasoned and controlled into 2021,” Katsaros said.
Alex Katsaros, CEO,TopFX
“It was a great year for us to launch our new retail website and further develop our retail business by opening new local offices across the globe. The higher conversion rates allowed us to accelerate our expansion worldwide, which will continue in 2021," he added.
Tough Year for Introducing Brokers
While 2020 was really good for the retail forex industry, introducing brokers struggled this year due to limited communication activities. “The year wasn’t great for all stakeholders of the industry though. Introducing brokers struggled in 2020, unable to reach out to traders to offer their services. Events, seminars and expos were canceled globally decreasing the effectiveness of their business model," he added.
David Moyes, Chief Commercial Officer at Exness told Finance Magnates that he expects the industry to sustain growth in 2021 due to the record number of new clients.
David Moyes, CCO, Exness
“One major consequence of the pandemic has been the move to working from home, both for traders and brokers alike. The COVID-19 outbreak has also resulted in unprecedented volatility. These have been some of the drivers for the huge increase in trading volume seen since March, as traders had more time on their hands due to lockdowns and less travel in general, and were also looking for new interests to develop since they had newfound time to dedicate. So, not only were existing traders increasing their volumes but some firms have seen record levels of new traders enter the industry. This was certainly the case for Exness regarding both volumes and new clients,” Moyes said.
Sustainable Growth
“Initially in March when the pandemic broke out globally, there was a major upsurge in volatility which, along with all the newcomers, was driving volumes to unprecedented levels. Although there was the inevitable slight drop off in the months immediately after, volume levels had steadily increased throughout the year with levels far exceeding those before the pandemic. For many firms, the increases may well be sustainable given the number of new clients. Also, circumstances around the spare time of people and working from home have changed very little since earlier in the year, therefore, the same drivers for increased volumes still apply. We are getting about 80% of the March volatility volume in Exness and currently running near to a 50% increase from this time last year,” the Chief Commercial Officer at Exness added.
New Traders
While the trend has been pretty evident across the industry about the growing interest of first-time traders. Ahmad Khatib, Chief Executive Officer at Amana Capital told Finance Magnates that the number of new traders this year has broken all previous records. Moreover, he added that all regions have performed extremely well for the company this year.
Ahmad Khatib, CEO, Amana Capital
“Reasons for the recent growth are the extremely high volatility in most asset classes which increased volumes from old clients and attracted new clients to trade. Certain market movements during the year were major breaking news and not just business news (oil going negative, stock indices crashing in March, gold movements, and others), so it was catching the attention of the general public and not only people following business or financial news. The number of first-time traders was higher than in previous years.”
Regional Expansion in 2021
Additionally, Khatib outlined the importance of understanding the local market before regional expansion. He mentioned that the firms must break the region into parts to understand local fundamentals. “It is important to understand the local market fundamentals before any regional expansion. Also important to breakdown the region into parts, because it is not always the case that all countries within a region have the same characteristics. For example, in the middle east each country has its own regulatory structure, business requirements and type of clients,” Khatib added.
Risk Factors
As the volumes increased, traders started taking more risks than normal. Alex Katsaros, CEO of TopFX pointed out this issue in his latest discussion with Finance Magnates. “2020 was a good year for the retail forex industry. It is something we expected due to the combination of extended lockdowns and a very eventful year leading to high volatility across the board. Most of our clients needed a way out of their enclosure, while others tried to supplement their income by participating in the Markets. Traders were ready to take on more risk since it was quite apparent that the daily swings would be colossal. The stress of the pandemic was transferred to the Markets, which then turned very volatile creating even more stress for the investors in a vicious cycle. We expect traders to come more seasoned and controlled into 2021,” Katsaros said.
Alex Katsaros, CEO,TopFX
“It was a great year for us to launch our new retail website and further develop our retail business by opening new local offices across the globe. The higher conversion rates allowed us to accelerate our expansion worldwide, which will continue in 2021," he added.
Tough Year for Introducing Brokers
While 2020 was really good for the retail forex industry, introducing brokers struggled this year due to limited communication activities. “The year wasn’t great for all stakeholders of the industry though. Introducing brokers struggled in 2020, unable to reach out to traders to offer their services. Events, seminars and expos were canceled globally decreasing the effectiveness of their business model," he added.
Bilal Jafar holds an MBA in Finance. In a professional career of more than 8 years, Jafar covered the evolution of FX, Cryptocurrencies, and Fintech. He started his career as a financial markets analyst and worked in different positions in the global media sector. Jafar writes about diverse topics within FX, Crypto, and the financial technology market.
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