KuCoin Pay, the crypto payment arm of KuCoin, has integrated with Pix, Brazil’s widely used instant payment system, allowing millions of users to convert over 50 cryptocurrencies into real-world spending. According to the exchange, this move positions crypto as an investment and a practical financial tool for daily life.
Join stablecoin builders in London at the fmls25
Crypto Payments in Brazil
KuCoin’s integration with Pix reportedly enables users to transfer funds directly from their KuCoin wallets to any Brazilian bank account or pay merchants via QR code. The feature supports both crypto and fiat currencies within a single app.
By leveraging Pix’s existing network—already serving 175 million users—KuCoin Pay aims to tap into Brazil’s rapidly growing crypto ecosystem, where approximately 12% of the population, or 26 million people, already engage with digital assets.
- After Kraken, Bybit, and Robinhood, KuCoin Launches Tokenized Stocks
- KuCoin Eyes South Korea Comeback After Regulatory Setback
- KuCoin Token Surges 10% Despite $297 Million US Settlement
The new platform supports over 50 cryptocurrencies , including BTC, USDT, USDC, and KCS, for instant conversion to Brazilian real (BRL). Users can reportedly pay bills, shop online, or settle in-person purchases without delays.
Raymond Ngai, KuCoin Pay Lead, highlighted the significance: “This embodies our commitment to enhance crypto accessibility for all, building on our previously announced on-chain payment solutions as a new step forward in making digital assets practical for everyday life.”
Reducing Reliance on Cash
Pix, Brazil’s instant payment system boosts payments by enabling 24/7 transfers using simple identifiers like QR codes. Its widespread adoption has reduced reliance on cash, increased operational efficiency, and provided affordable access to digital financial services.
KuCoin Pay has been designed for merchants and consumers alike. Businesses integrating KuCoin Pay can accept crypto for both online and offline transactions, unlocking new revenue streams and borderless payment options.
Meanwhile, KuCoin recently launched KuCoin Institutional, a division designed for professional investors, brokers, and partners. This move follows the company’s retail-focused initiatives, such as KuCoin Pay.
The crypto exchange also launched xStocks, a product offering tokenized versions of major U.S. equities, including Tesla, NVIDIA, and the S&P 500 ETF. These assets are now available for trading on KuCoin and are denominated in USDT.
