Paysafe continues to focus on its North American business in 2018, having seen the region as key to its growth prospects moving forward. In light of this strategic shift, the payments provider has made two senior hires in its sales team, adding Gretchen Bender and Bill Ranta, per a company statement.

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Ms. Bender joins Paysafe as its Senior Vice President of Sales, ISO Agents & Direct Sales while Mr. Ranta will be appointed as the group’s VP of Sales. Both hires will be instrumental in broadening Paysafe’s market footprint in North America, which will look to grow its cards business in 2018.

Indeed, Paysafe’s payment processing business has been gaining traction in the US and Canada. With more demand than ever for cashless payments, Paysafe feels the region is key for its long-term agenda. This explains the timing of the recent hires as well, with both Ms. Bender and Mr. Ranta helping Paysafe expand on its sales capabilities.

This sentiment was echoed by Todd Linden, CEO, Payment Processing North America, Paysafe Group, who commented: “We welcome Gretchen and Bill, two well-known, and highly respected sales leaders to the Paysafe team. I’m confident they will be real assets as we continue to invest in and grow our North America Payment Processing business in 2018 and beyond.”

Ms. Bender joins Paysafe with over two decades of senior sales experience, with particular emphasis on in merchant services and the fintech space. Her penchant for developing sales teams will also be an asset in the new role. Most recently she worked at Global Payments as its Senior Vice President, US Direct Sales.

In her new role she will be tasked with expanding the group’s sales and processing business in North America.

By extension, Mr. Ranta steps into his position with a lengthy background in the e-payments space. This includes over sixteen years in the payments industry, serving in a variety of senior-level roles across several payments organizations.

Most recently he worked at Ingenico ePayments, while also working for a decade at Litl & Company. At Paysafe however, he will focus on Paysafe’s mid-market and Card Not Present sales teams.

“They are both highly customer-centric in their approach and I’m sure our customers will value their support and experience as we continue to introduce new products to meet their evolving needs,” added Mr. Linden.