Financial and Business News

oneZero Marketing Head Talia Geberovich Leaves to Start Consulting Business

Thursday, 11/12/2025 | 20:38 GMT by Jared Kirui
  • Her new venture focuses on marketing consulting services for B2B firms, particularly scale-ups and startups.
  • Geberovich's previous experience includes serving as Director of Marketing and Communications for Europe and Asia at Tradeweb.
Talia

Talia Geberovich, the Head of Marketing and Communications at OneZero, left the firm to start her new startup focusing on marketing consulting and for B2B firms.

“I’m happy to share that I now offer fractional marketing leadership and execution, consulting and project management for B2B scale-ups and start-ups seeking to accelerate growth, refine positioning, or level up their marketing engine,” she posted on LinkedIn on Thursday.

Experienced Marketing Specialist

Geberovich is an experienced marketing expert with previous experience serving as the Director of Marketing and Communications for Europe and Asia at Tradeweb. She also served as the Marketing Director for the London-based software firm Aptem.

In another recent appointment, Trading technology provider oneZero recently appointed Adam Collins as Head of Institutional Sales for the Americas and EMEA. In this position, he leads the company’s institutional sales strategy and its execution across both regions.

Collins joined oneZero from LSEG FX, Capital Markets, where he served as EMEA Head of FX Sales. He previously held senior sales roles at Refinitiv, overseeing sales for FX, fixed income, equities, commodities, and various trading products, including Refinitiv EIKON and FXT.

Other Recent Executive Moves

Another recently executive move saw OpenFX boost its institutional operations with the appointment of Alex Rowles as its new Head of Trading and Risk. The hire brough a seasoned markets specialist on board at a time when cross-border payments and stablecoin flows are facing increased regulatory and operational scrutiny.

More executive moves: OpenFX Taps LMAX Group's Former Commercial Director Alex Rowles as Head of Trading and Risk

Meanwhile, oneZero recently announced the launch of its Swap Curve Manager, a tool designed to transform FX swap pricing for regional banks. The new product focuses on enhancing how these institutions manage and price FX swaps.

According to the company, Swap Curve Manager addresses the longstanding issue of banks’ reliance on external and third-party systems for swap pricing. By reducing this dependence, the solution is intended to give traders greater control over their pricing processes.

Talia Geberovich, the Head of Marketing and Communications at OneZero, left the firm to start her new startup focusing on marketing consulting and for B2B firms.

“I’m happy to share that I now offer fractional marketing leadership and execution, consulting and project management for B2B scale-ups and start-ups seeking to accelerate growth, refine positioning, or level up their marketing engine,” she posted on LinkedIn on Thursday.

Experienced Marketing Specialist

Geberovich is an experienced marketing expert with previous experience serving as the Director of Marketing and Communications for Europe and Asia at Tradeweb. She also served as the Marketing Director for the London-based software firm Aptem.

In another recent appointment, Trading technology provider oneZero recently appointed Adam Collins as Head of Institutional Sales for the Americas and EMEA. In this position, he leads the company’s institutional sales strategy and its execution across both regions.

Collins joined oneZero from LSEG FX, Capital Markets, where he served as EMEA Head of FX Sales. He previously held senior sales roles at Refinitiv, overseeing sales for FX, fixed income, equities, commodities, and various trading products, including Refinitiv EIKON and FXT.

Other Recent Executive Moves

Another recently executive move saw OpenFX boost its institutional operations with the appointment of Alex Rowles as its new Head of Trading and Risk. The hire brough a seasoned markets specialist on board at a time when cross-border payments and stablecoin flows are facing increased regulatory and operational scrutiny.

More executive moves: OpenFX Taps LMAX Group's Former Commercial Director Alex Rowles as Head of Trading and Risk

Meanwhile, oneZero recently announced the launch of its Swap Curve Manager, a tool designed to transform FX swap pricing for regional banks. The new product focuses on enhancing how these institutions manage and price FX swaps.

According to the company, Swap Curve Manager addresses the longstanding issue of banks’ reliance on external and third-party systems for swap pricing. By reducing this dependence, the solution is intended to give traders greater control over their pricing processes.

Topics
onezero
About the Author: Jared Kirui
Jared Kirui
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Jared is an experienced financial journalist passionate about all things forex and CFDs.

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