Optimal Traders, a relatively new prop trading firm, has named Alaa Kriedy as Chief Executive Officer for its Middle East and North Africa operations, aiming to accelerate growth in the region.
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Kriedy brings more than two decades of experience in financial services to his new role. He has previously led major initiatives in business development, operational efficiency, and strategic partnerships across the region.
Experience from MultiBank Group
Previously, he held various roles at MultiBank Group based in Dubai. He joined as an Executive Sales Manager and later served as the Senior Marketing Manager.
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Most recently, Kriedy was the Senior Marketing Manager at OTS Capital, a quantitative hedge fund that offers diversified portfolios for institutional investors and high-net-worth individuals.
His experience in the online trading industry also includes a recent role as a senior marketing manager at Raze Markets, an online brokerage firm registered in Saint Lucia. Based in Dubai, he served as a Director of Marketing.
A Leadership Boost for MENA Operations
His expertise in digital transformation and client relationship management positions him to spearhead Optimal Traders’ regional growth strategy.
Optimal Traders has been steadily expanding its global footprint, and the MENA region has become a key strategic hub. The firm provides multi-asset brokerage services, investment solutions, and technology-driven platforms catering to both institutional and retail clients.
Meanwhile, MultiBank recently appointed Dana Massey as its Chief Product and Growth Officer, bringing a seasoned leader with extensive experience in scaling multi-market trading platforms. Based in Dubai, Massey oversees product strategy and growth initiatives across the firm’s operations.
Massey joined MultiBank after more than three years at Capital.com, where he held senior positions, including Chief Product and Marketing Officer and later Chief Product and Technology Officer. At Capital.com, he expanded the firm’s product offerings and led development projects that supported its international growth.
Prior to his work in trading, Massey built a career in digital product development. He held leadership roles at game developer King, Flaregames, and Rocket City Studios. He also served as VP of Product at payments provider WorldRemit, gaining experience across fintech, gaming, and digital services.
