Smedley joins Robinhood from Facebook, where she spent more than four years.
Robinhood announced it has secured itself a new Chief Marketing Officer, with the commission-free stock trading app, appointing Christina Smedley to the role.
Under the role of CMO, Smedley will create an umbrella, encompassing marketing, content and communications. Furthermore, in its statement today, Robinhood said that she will be responsible for establishing new teams across functional areas, including product marketing and brand strategy.
Christina Smedley Joins Robinhood From Facebook
Smedley joins Robinhood from Facebook, where she spent more than four years, according to her LinkedIn profile. Most recently, she was the Vice President of Brand & Marketing for the social media giant’s Novi - a digital wallet for the Libra Blockchain payment network.
At the beginning of her Facebook career, she created the communications strategy for Messenger, in which new products and services were launched to new audiences, such as Messenger Kids.
Earlier in her career, Smedley was the VP, Global Brand and Communications at PayPal. She joined the Payments company in October of 2012 and moved on to Facebook in November of 2015.
Commenting on her new role, Christina Smedley, Chief Marketing Officer at Robinhood, said in the statement: “I downloaded the Robinhood app in 2015 and have valued the company’s focus on customer experience and the impact it has had for those, who can now access the financial markets in a very refreshing way.
“Robinhood is already well-loved and has enormous potential, and it truly helps people do more with their money and take control of their financial destinies. With so much changing around us, building a brand enabling this sort of empowerment and connecting with our customers - especially those who can really thrive from it - is beyond exciting.”
Earlier in her career, Smedley worked for Amazon during its formative years, from 1999 to 2004. During her time there, she was the Director of Worldwide Communications. She also held senior positions at Edelman.
Robinhood announced it has secured itself a new Chief Marketing Officer, with the commission-free stock trading app, appointing Christina Smedley to the role.
Under the role of CMO, Smedley will create an umbrella, encompassing marketing, content and communications. Furthermore, in its statement today, Robinhood said that she will be responsible for establishing new teams across functional areas, including product marketing and brand strategy.
Christina Smedley Joins Robinhood From Facebook
Smedley joins Robinhood from Facebook, where she spent more than four years, according to her LinkedIn profile. Most recently, she was the Vice President of Brand & Marketing for the social media giant’s Novi - a digital wallet for the Libra Blockchain payment network.
At the beginning of her Facebook career, she created the communications strategy for Messenger, in which new products and services were launched to new audiences, such as Messenger Kids.
Earlier in her career, Smedley was the VP, Global Brand and Communications at PayPal. She joined the Payments company in October of 2012 and moved on to Facebook in November of 2015.
Commenting on her new role, Christina Smedley, Chief Marketing Officer at Robinhood, said in the statement: “I downloaded the Robinhood app in 2015 and have valued the company’s focus on customer experience and the impact it has had for those, who can now access the financial markets in a very refreshing way.
“Robinhood is already well-loved and has enormous potential, and it truly helps people do more with their money and take control of their financial destinies. With so much changing around us, building a brand enabling this sort of empowerment and connecting with our customers - especially those who can really thrive from it - is beyond exciting.”
Earlier in her career, Smedley worked for Amazon during its formative years, from 1999 to 2004. During her time there, she was the Director of Worldwide Communications. She also held senior positions at Edelman.
Paxos Appoints Former CFTC Chairman J. Christopher Giancarlo to Board
Hannelé De Necker, CEO, IFX Brokers | FMAS:24
Hannelé De Necker, CEO, IFX Brokers | FMAS:24
1 week to go until FMAS:24 kicks off and we couldn't skip our interviews with some of this year's sponsors 🤩 Starting off strong with Hannelé De Necker, CEO OF IFX Brokers.
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1 week to go until FMAS:24 kicks off and we couldn't skip our interviews with some of this year's sponsors 🤩 Starting off strong with Hannelé De Necker, CEO OF IFX Brokers.
See you there!
#fmas24 #fmas #fmevents #financeinafrica #traders #investors #affiliates #forexTraders #investmentOpportunities #B2BNetworking #finTech #Innovations #TradingCommunity #BusinessOpportunities #AfricanBusiness #Johannesburg #southafrica
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Get ready to mark your calendars for FMAS:24, returning this May! Take a quick glimpse of what awaits at the Sandton Convention Centre in Sandton, South Africa from May 20-22, 2024.
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Get ready to mark your calendars for FMAS:24, returning this May! Take a quick glimpse of what awaits at the Sandton Convention Centre in Sandton, South Africa from May 20-22, 2024.
Don't miss out on this 5-second invite packed with energy and urgency!
Secure your free ticket now 🔗 https://events.financemagnates.com/yQx0l?utm_source=youtube&utm_campaign=fmas-is-back&utm_medium=video&RefId=FMAS24+Video+Ad+%5B1%5D
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FMAS:24 | Sneak Peak
FMAS:24 | Sneak Peak
Here's a sneak peek into the FMAS:24 vibrant atmosphere! Join us at Africa’s premium financial event for a transformative experience that combines the best of finance and technology.
From May 20-22, 2024, the Sandton Convention Centre in Sandton, South Africa, will be the hub for over 3,500 attendees to engage in unparalleled networking opportunities, learn from over 150 industry-leading speakers, and explore innovations from 120+ exhibitors.
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Here's a sneak peek into the FMAS:24 vibrant atmosphere! Join us at Africa’s premium financial event for a transformative experience that combines the best of finance and technology.
From May 20-22, 2024, the Sandton Convention Centre in Sandton, South Africa, will be the hub for over 3,500 attendees to engage in unparalleled networking opportunities, learn from over 150 industry-leading speakers, and explore innovations from 120+ exhibitors.
Secure your free ticket now 🔗 https://events.financemagnates.com/yQx0l?utm_source=youtube&utm_campaign=fmas-is-back&utm_medium=video&RefId=FMAS24+Video+Ad+%5B1%5D
#fmas24 #fmas #fmevents #financeinafrica #traders #investors #affiliates #forexTraders #investmentOpportunities #B2BNetworking #finTech #Innovations #TradingCommunity #BusinessOpportunities #AfricanBusiness #Johannesburg #southafrica
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Join 3500+ Attendees at FMAS:24 | Africa's Premium Financial Event
Join 3500+ Attendees at FMAS:24 | Africa's Premium Financial Event
Looking to expand your network in #Africa? Join 3500+ attendees at FMAS:24, where online trading, fintech, payments, and crypto meet! Connect with industry leaders and innovators for an unmatched networking experience.
20-22 MAY 2024
Sandton Convention Center, Sandton, South Africa
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Join 3500+ Attendees at FMAS:24 - Africa's Premium Financial Event
Join 3500+ Attendees at FMAS:24 - Africa's Premium Financial Event
Looking to expand your network in #Africa?
Join 3500+ attendees at FMAS:24, where online trading, fintech, payments, and crypto meet! Connect with industry leaders and innovators for an unmatched networking experience.
20-22 MAY 2024
Sandton Convention Center, Sandton, South Africa
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#fmas #fmas24 #fmevents #networking #finance #africa
Looking to expand your network in #Africa?
Join 3500+ attendees at FMAS:24, where online trading, fintech, payments, and crypto meet! Connect with industry leaders and innovators for an unmatched networking experience.
20-22 MAY 2024
Sandton Convention Center, Sandton, South Africa
Register now to secure your spot: https://bit.ly/3JbUpCK
#fmas #fmas24 #fmevents #networking #finance #africa