After over three years at eToro, its now former Head of Communications, PR and Marketing Nadav Avidan has moved on, switching away from the trading industry and joining Viber. The rapidly growing global communications company which has a multi-platform solution for messaging and voice calls has appointed him as Global PR Lead.
The role of Nadav Avidan at eToro will be taken over by Joe Hall who has been with the company since April, initially appointed as a managing director based in the UK. Before joining eToro’s team, Mr Hall spent almost 5 years at Skrill, where he held a variety of roles culminating in his tenure as Vice President at Skrill USA.
Joe Hall states that he is experienced in working with account management, sales, affiliates and marketing teams at the global payments provider, a skill that will be very useful in his new role at eToro.
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He was also member of the team that was behind the sale of Skrill to CVC Capital Partners back in August 2013, when the company was valued at $800 million.
eToro has been consistently improving its offering in the past months with the social trading brokerage last delivering a new dashboard tool which enabled popular investors to have an unprecedented view of their copiers and their total assets under management.
With the tool enabling direct communication between managers and copiers, traders will gain more transparent access to their money managers.