German trading venue, Deutsche Börse AG, has appointed Matthias Fritton as its newest Senior General Manager, whose appointment is to be tendered on March 1, 2016, according to a Deutsche Börse statement.

In his new role as the Senior General Manager, Mr. Fritton will help Deutsche Börse’s newly created functionary that will encompass such realms as Corporate Communications, Marketing and Public Affairs area of the exchange group. He will also be reporting directly to Deutsche Börse’s CEO Carsten Kengeter.

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His appointment is the latest move amidst a period of restructuring at Deutsche Börse in the new year, in which the exchange has shifted its marketing activities from its business divisions to the group’s Head Office. The company-wide initiative represents a bid to help consolidate and enhance the group’s market and client focus, which Mr. Fritton will be managing from his new leadership role.

In addition, Deutsche Börse’s Frank Klaas, Managing Director, Global Public Affairs, and Rüdiger Assion, Director, Corporate Communications, will also be reporting to Matthias Fritton.

According to Chief Executive Officer (CEO) Carsten Kengeter in a recent statement on the appointment: “With Matthias Fritton, we have appointed a trusted senior executive who holds an outstanding, extensive network within business, politics and the media.”

“Moreover, he will be able to provide strategic momentum to further expand and sharpen our profile as a global financial infrastructure provider. The experience he gained as a partner at Egon Zehnder will also help us to further develop our organization,” he added.

Earlier this month, Deutsche Börse made headlines when the group reported its order book turnover across all asset classes during the month ending December 2015, which came in at $132.0 billion (€121.8 billion).