Helena Jarabakova has announced that she has joined TradingView as part of its Business Development & Partnerships team for the Americas. She shared the update on LinkedIn, stating that she will focus on expanding partnerships with exchanges, brokers, and fintech companies across the region.

Former CME Director Joins TradingView

Prior to this role, Jarabakova spent over four years at CME Group in London. Her most recent position was Senior Director, Global Channel Partnerships, Retail, which she held for just over a year.

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In that role, she led strategic growth initiatives to accelerate retail trading Retail Trading In finance, retail trading refers to individual traders, trading through a broker, or on a platform. This can include novice traders and experienced traders. Trading and investing are divided into two categories, retail and institutional. Institutions include investment banks like JP Morgan or Citibank and global central banks like the US Federal Reserve and the European Central Bank. When we talk about retail trading however, we usually are referring to forex trading, but there are retail trade In finance, retail trading refers to individual traders, trading through a broker, or on a platform. This can include novice traders and experienced traders. Trading and investing are divided into two categories, retail and institutional. Institutions include investment banks like JP Morgan or Citibank and global central banks like the US Federal Reserve and the European Central Bank. When we talk about retail trading however, we usually are referring to forex trading, but there are retail trade Read this Term through partnerships with financial news outlets, trading platforms, and technology providers.

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Before that, she served as Director, Global Institutional Marketing in New York and London for six years.

“I'm immensely grateful for the journey of growth, impact, and learning, and I'm particularly proud of the work we delivered to enable tremendous growth in retail trading, Jarabakova, commented on her CME tenure.

Former GFI Marketing Head Joins Industry

Jarabakova began her post-trade marketing career as Senior Director, Post-Trade Technology Marketing Marketing Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Read this Term at OSTTRA in London, which she held for over two years.

Before her tenure at CME Group, Jarabakova spent over ten years at GFI Group, including six years as VP, Global Head of Marketing in London and New York. In this role, she led the global repositioning of the GFI and Fenics brands, developing and executing unified marketing strategies across multiple regions and business lines.

She oversaw product marketing, customer acquisition, and engagement initiatives, launching go-to-market campaigns for trading and analytics products in FX, credit, and interest rate derivatives. Her work included account-based programs, lead generation, and events to support commercial objectives. Earlier, she served as Marketing Manager in London for four years, executing integrated marketing strategies for fixed income trading and risk management tools.