European digital banking solution provider Finom has appointed Rob Allen as its new Head of Sales, effective July 2024. Finom, which provides financial services for small and medium-sized enterprises (SMEs) and entrepreneurs, aims to serve over 1 million business customers in the coming years.

Finom Taps Ex-Revolut Executive Rob Allen as New Head of Sales

Allen brings over a decade of fintech experience to Finom, most recently serving as VP of Sales at Super Payments. There, he built a 15-member sales team from the ground up and drove significant increases in payment volume. Prior to that, Allen held the position of Head of Sales for Europe at Revolut, where he led sales teams across six European countries and boosted business client revenue contributions.

"Rob's extensive experience in scaling sales operations in the fintech sector, particularly his success at high-growth startups, makes him the ideal leader to drive our sales efforts forward," Yakov Novikov, Co-Founder and Co-CEO of Finom, commented.

The appointment was facilitated through Finom's connection with Northzone, a new investor in the company's recent €50 million Series B funding round. The company is focused on building a comprehensive financial operating system for its target market across Europe.

This recent investment has increased Finom's total capital to more than €100 million since its founding in 2019. Despite the difficult economic conditions, the company managed to secure this funding round effectively. According to Kos Stiskin, the Co-Founder of Finom, attracting investors “was quite easy” given the company's robust performance indicators and the potential in the SME banking market.

"Finom is at the forefront of transforming financial services for SMEs and entrepreneurs across Europe,” commented Allen. “With its innovative product suite and rapid expansion across major European markets, the company is poised for significant growth."

Finance Magnates reported last week on the new professional challenges faced by another former Revolut executive, Hannes Graah. Graah, who served as the VP of Growth at the fintech company, has now founded his own cryptocurrency startup , Zeal. This venture is a wallet for decentralized finance (DeFi) and a digital asset debit card, allowing for the spending of cryptos during everyday purchases in traditional stores.