Publicly listed Wall Street Bitcoin (BTC) miner Bitfarms Ltd. (NASDAQ: BITF) has appointed two consulting firms, Appleby Strategy Group (ASG) and World Wide Technology (WWT), to assess the feasibility of integrating high-performance computing (HPC) and artificial intelligence (AI ) operations into its infrastructure.

The consultants will evaluate all of Bitfarms' North American sites and provide recommendations for its global HPC and AI strategy.

Bitfarms Hires Consultants for HPC/AI Strategy

"Bitfarms is committed to maximizing the utility and value of our 1.2 GW North American portfolio. ASG and WWT will draw upon their substantial expertise to evaluate our sites for HPC/AI." Bitfarms CEO Ben Gagnon commented.

In addition to the feasibility study, ASG and WWT will develop sales and business expansion strategies for Bitfarms. They will also assist in marketing the company’s facilities to potential customers looking for data center solutions. The move comes as Bitcoin mining firms explore diversification opportunities amid fluctuating market conditions and increasing energy costs.

"Based on active discussions over the past several months with potential HPC/AI partners and customers, we are confident that our North American portfolio pipeline, particularly sites located on the PJM grid, is strongly suited for HPC/AI," Gagnon added.

Bitfarms Operates 12 Bitcoin Data Centers

Founded in 2017, Bitfarms operates 12 Bitcoin data centers and has two more under development. The company also has hosting agreements with two additional facilities. Its operations span Canada, the United States, Paraguay, and Argentina. Bitfarms maintains a vertically integrated structure, managing its electrical engineering, installation services, and on-site technical repair centers.

Focusing on Sustainable Energy, Generating Steady Revenue

Bitfarms states that it relies primarily on hydroelectric power and long-term energy contracts to support its operations. The company sees these contracts as a foundation for stable revenue.

"The contracts associated with HPC/AI customers provide long-term, steady cash flows and earnings streams while our Bitcoin mining operations will continue to monetize Bitcoin’s flexible upside potential, creating a powerful and resilient portfolio that will generate long-term value for our shareholders," Gagnon concluded.