Rebuildingsociety.com can't approve crypto ads due to regulatory restrictions.
Binance had partnered with the company to comply with FCA's new regulations.
The Financial Conduct Authority (FCA) has disrupted
Binance's plans to adhere to the UK's new crypto marketing regulations. This
occurred after its partner in the UK, Rebuildingsociety.com, was barred from approving
crypto advertisements in the country.
The cryptocurrency exchange, not being registered
with the FCA, had partnered with Rebuildingsociety.com just ahead of the
implementation of new crypto promotion rules. This partnership was aimed at
securing approval for the crypto exchange's communications and advertisements.
FCA's New Crypto Marketing Rules
The new rules mandate crypto firms to register with the FCA
to independently approve their promotions and advertisements. However, the
rules allow unregistered crypto firms to seek approval from authorized
entities.
The notice published by the FCA indicates that
Rebuildingsociety.com lacks the authority to approve crypto ads for firms. The
FCA further instructed the firm to "withdraw any existing approvals for
crypto promotions" and demanded a written confirmation of compliance by
Friday.
The regulator wrote: "On October 10, 2023, we imposed
restrictions on Rebuildingsociety.com Ltd to restrict it from approving
crypto asset financial promotions. We have used our powers under section 55L of
the Financial Services and Markets Act to impose these restrictions."
However, investors who have engaged with unregistered crypto
asset firms through the approval of Rebuildingsociety.com Ltd can still have
access to communications regarding their existing assets. This means they can
manage transactions such as withdrawals, transfers, or sell their assets.
Binance Customizes Services to Align with FCA Rules
Binance is one of the crypto exchanges preparing to comply
with FCA's new regulations. Last week, the platform launched a new domain,
www.binance.com/en-GB, specifically for retail users in the UK. The platform
offers services that adhere to the updated regulations, including fiat
transactions, crypto deposits and withdrawals, spot trading, margin trading,
access to the NFT marketplace, Binance Pay, crypto loans, and the launchpad.
However, Binance no longer offers certain services,
including gift cards, access to Binance Academy, research resources, feed
features, and referral bonuses, for users in the UK. These adjustments affect
retail users, as certain institutional and professional investors enjoy
exemptions under the new Financial Promotions Regime.
10 Points to Abide by the New Rules
The FCA enforced the new regulations yesterday (Monday) by
issuing a total of 146 alerts related to crypto asset promotions within the
first 24 hours of its implementation. The watchdog urged consumers to consult
the warning list before making any crypto investments. This list is a resource
to help consumers identify firms whose promotions may breach the law.
Since October 8, 2023, firms promoting cryptoassets in the
UK must either be authorized or registered by the FCA or have their marketing
approved by an authorized firm, as mandated by law. Promotions must adhere to FCA rules, ensuring they are clear, fair, not misleading, and include prominent
risk warnings.
The Financial Conduct Authority (FCA) has disrupted
Binance's plans to adhere to the UK's new crypto marketing regulations. This
occurred after its partner in the UK, Rebuildingsociety.com, was barred from approving
crypto advertisements in the country.
The cryptocurrency exchange, not being registered
with the FCA, had partnered with Rebuildingsociety.com just ahead of the
implementation of new crypto promotion rules. This partnership was aimed at
securing approval for the crypto exchange's communications and advertisements.
FCA's New Crypto Marketing Rules
The new rules mandate crypto firms to register with the FCA
to independently approve their promotions and advertisements. However, the
rules allow unregistered crypto firms to seek approval from authorized
entities.
The notice published by the FCA indicates that
Rebuildingsociety.com lacks the authority to approve crypto ads for firms. The
FCA further instructed the firm to "withdraw any existing approvals for
crypto promotions" and demanded a written confirmation of compliance by
Friday.
The regulator wrote: "On October 10, 2023, we imposed
restrictions on Rebuildingsociety.com Ltd to restrict it from approving
crypto asset financial promotions. We have used our powers under section 55L of
the Financial Services and Markets Act to impose these restrictions."
However, investors who have engaged with unregistered crypto
asset firms through the approval of Rebuildingsociety.com Ltd can still have
access to communications regarding their existing assets. This means they can
manage transactions such as withdrawals, transfers, or sell their assets.
Binance Customizes Services to Align with FCA Rules
Binance is one of the crypto exchanges preparing to comply
with FCA's new regulations. Last week, the platform launched a new domain,
www.binance.com/en-GB, specifically for retail users in the UK. The platform
offers services that adhere to the updated regulations, including fiat
transactions, crypto deposits and withdrawals, spot trading, margin trading,
access to the NFT marketplace, Binance Pay, crypto loans, and the launchpad.
However, Binance no longer offers certain services,
including gift cards, access to Binance Academy, research resources, feed
features, and referral bonuses, for users in the UK. These adjustments affect
retail users, as certain institutional and professional investors enjoy
exemptions under the new Financial Promotions Regime.
10 Points to Abide by the New Rules
The FCA enforced the new regulations yesterday (Monday) by
issuing a total of 146 alerts related to crypto asset promotions within the
first 24 hours of its implementation. The watchdog urged consumers to consult
the warning list before making any crypto investments. This list is a resource
to help consumers identify firms whose promotions may breach the law.
Since October 8, 2023, firms promoting cryptoassets in the
UK must either be authorized or registered by the FCA or have their marketing
approved by an authorized firm, as mandated by law. Promotions must adhere to FCA rules, ensuring they are clear, fair, not misleading, and include prominent
risk warnings.
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
