Plus500 sponsored Atletico Madrid will face off with XTrade’s ambassador Cristiano Ronaldo.
A jogger wearing a Manchester United football team shirt, with a Vodafone SA logo, runs along an icy street in temperatures of -35 degrees centigrade in Yakutsk, Sakha Republic, Russia
For football fans the fast approaching weekend is going to be a big show. After months of group phase games, quarterfinals and semifinals, the Champions League is coming to its conclusion with the final game between Atletico Madrid and Real Madrid. What is the relevance of this event to the industry you might ask? A duo of foreign exchange brokers may have a say here.
Atletico Madrid has been sponsored by Plus500, while Real Madrid’s top striker Cristiano Ronaldo is the ambassador of XTrade. Both brokerages are going to face off in a way, with the current odds being evenly divided.
Real Madrid hasn’t won a game in the Spanish championship against Atletico Madrid since April 2013. In the last five games, Atléti has won three, with the remaining two ending in draws. That said, Real won the Champions League final in 2014, which gives Atlético a chance for revenge.
The Face-Off: Madrid Style in Milan
The face-off between the Spanish giants will this year be a symbolic competition between Plus500 and XTrade, albeit Plus500 the clear leader in terms of branding with the broker’s logo being on display on the jerseys of the players of Atletico Madrid. The game will be played on the Giuseppe Meazza stadium in Milan.
Commenting on the upcoming match, the CEO of Plus500 Asaf Elimelech said: “We sponsor Atlético Madrid because we recognize a kindred spirit; we share a passion for success and keeping the competition on their toes, whilst having an ethos of transparency and respect for our customers, fans, partners and employees.”
“What we know already about the result is it’s certain to be a Spanish winner from the City of Madrid, what we don’t know is which of two great clubs will win. Atléti has an even better team than the last time they played Real in the final and arguably are the best team in the tournament – given they beat reigning champions Barcelona on their way to the final,” he elaborated.
Not being a publicly listed company means that XTrade doesn't have the same resources as the London listed broker has, but the firm is still an active participant in the face off via its brand ambassador Cristiano Ronaldo.
A spokesperson for the company said: “We are fully supporting Cristiano and his team-mates this weekend. The Champions League final is one of the biggest sporting events of the year and our ambassador has the chance to win the competition for a third time. Like Cristiano, we strive to be the best in our field and he is the perfect brand ambassador to represent us on the global stage.”
“Cristiano has had a phenomenal season, scoring over 50 goals in all competitions for the sixth year in-a-row. We’re confident he can claim more silverware in Milan. We hope Cristiano can create another iconic moment again against Atletico,” he added.
Amongst the top 5 leagues, the UK Premier League comes out on top with a total of 8 companies active with sponsorship deals. Looking in detail we see 3 teams in the Bundesliga, 3 in La Liga, 4 in Ligue 1 and 4 in Italian Serie A. The most lucrative league to advertise in is the UK Premier League due to the global reach and the way TV broadcasting rights are sold and consumed globally.
Recently forex and binary options brokerages have been actively increasing their engagement in this sector with hopes that their brand could stand out and grow big. That said, the results from the sponsorship deals cannot be quantified yet and are largely depending on the specific ways in which the sponsorships are used.
Some Raw Figures
To put things into perspective, a team like Manchester United has about 659 million followers on social media globally. Amongst those, 50 per cent come from Asia, 26 per cent from the Middle East and Africa.
With the website of the Red Devils getting 60 million page views per calendar month, 5 million unique visitors per calendar month, with 69 per cent of those coming from outside of the UK, the attractiveness of sponsoring a global leader makes some sense. The big question is how much money can a broker commit to such an advertising endeavor without overextending.
To recap the current state of play, Finance Magnates spoke to one of the brokers of deals in the football sponsorship arena, CEO and founder of SportQuake, Matt House.
“FX and binary brands are using sport as a fast track to achieve rapid multi-market brand awareness and credibility. Over 30 brokers are currently investing in sports sponsorship and football in particular has attracted the most partnerships. Over two thirds of these kind of sponsorships are in football, with the Premier League accounting for 28% within the sport,” he explained.
Elaborating on the beginning of the trend, he said: “Since FXPro were the first-movers in the space via their multi-club shirt sponsorships of Fulham and Aston Villa, there has been an upward trend in spend from this sector in England’s top flight.”
“As Barclays’ title sponsorship comes to an end this month, exclusivity in the financial sector opens up and for the first time FX brands will be able to buy Official Partner marketing rights packages and appear on LED without having to commit at shirt or stadium level as was the case previously. This development is driving significant demand from our clients in the FX and Binary sector,” he explained.
The Future of Football Sponsorships
With the gambling crowd that football fans are, the brokers are not only aiming at prospective clients, but at those that are close to taking big risks. This can be a double edged sword for the forex and binary options industry. If football fans end up with yet another way to lose money by betting recklessly, sooner or later regulators will have to step into this game.
Recently, French authorities have already flagged that some brokers from the industry are attracting clients via football sponsorships. Brokers have to be committing enough resources to education in order to be able to attract a sustainable client base that can be retained and grow in the long run.
Unfortunately, at present, very few companies are dedicating adequate resources for proper education of their clients. Instead they are focusing on attracting the gambling type who loses his deposit quickly and loses interest even quicker.
While football teams have been doing this for a relatively short period of time, their brands have not suffered from too many fans losing their money with brokers that have been effectively endorsed via a sponsorship deal. If too many clients that are loyal fans of the clubs start complaining about the ways in which they lost their funds, the interest of the teams for co-branding will quickly evaporate regardless of the financial rewards.
For football fans the fast approaching weekend is going to be a big show. After months of group phase games, quarterfinals and semifinals, the Champions League is coming to its conclusion with the final game between Atletico Madrid and Real Madrid. What is the relevance of this event to the industry you might ask? A duo of foreign exchange brokers may have a say here.
Atletico Madrid has been sponsored by Plus500, while Real Madrid’s top striker Cristiano Ronaldo is the ambassador of XTrade. Both brokerages are going to face off in a way, with the current odds being evenly divided.
Real Madrid hasn’t won a game in the Spanish championship against Atletico Madrid since April 2013. In the last five games, Atléti has won three, with the remaining two ending in draws. That said, Real won the Champions League final in 2014, which gives Atlético a chance for revenge.
The Face-Off: Madrid Style in Milan
The face-off between the Spanish giants will this year be a symbolic competition between Plus500 and XTrade, albeit Plus500 the clear leader in terms of branding with the broker’s logo being on display on the jerseys of the players of Atletico Madrid. The game will be played on the Giuseppe Meazza stadium in Milan.
Commenting on the upcoming match, the CEO of Plus500 Asaf Elimelech said: “We sponsor Atlético Madrid because we recognize a kindred spirit; we share a passion for success and keeping the competition on their toes, whilst having an ethos of transparency and respect for our customers, fans, partners and employees.”
“What we know already about the result is it’s certain to be a Spanish winner from the City of Madrid, what we don’t know is which of two great clubs will win. Atléti has an even better team than the last time they played Real in the final and arguably are the best team in the tournament – given they beat reigning champions Barcelona on their way to the final,” he elaborated.
Not being a publicly listed company means that XTrade doesn't have the same resources as the London listed broker has, but the firm is still an active participant in the face off via its brand ambassador Cristiano Ronaldo.
A spokesperson for the company said: “We are fully supporting Cristiano and his team-mates this weekend. The Champions League final is one of the biggest sporting events of the year and our ambassador has the chance to win the competition for a third time. Like Cristiano, we strive to be the best in our field and he is the perfect brand ambassador to represent us on the global stage.”
“Cristiano has had a phenomenal season, scoring over 50 goals in all competitions for the sixth year in-a-row. We’re confident he can claim more silverware in Milan. We hope Cristiano can create another iconic moment again against Atletico,” he added.
Amongst the top 5 leagues, the UK Premier League comes out on top with a total of 8 companies active with sponsorship deals. Looking in detail we see 3 teams in the Bundesliga, 3 in La Liga, 4 in Ligue 1 and 4 in Italian Serie A. The most lucrative league to advertise in is the UK Premier League due to the global reach and the way TV broadcasting rights are sold and consumed globally.
Recently forex and binary options brokerages have been actively increasing their engagement in this sector with hopes that their brand could stand out and grow big. That said, the results from the sponsorship deals cannot be quantified yet and are largely depending on the specific ways in which the sponsorships are used.
Some Raw Figures
To put things into perspective, a team like Manchester United has about 659 million followers on social media globally. Amongst those, 50 per cent come from Asia, 26 per cent from the Middle East and Africa.
With the website of the Red Devils getting 60 million page views per calendar month, 5 million unique visitors per calendar month, with 69 per cent of those coming from outside of the UK, the attractiveness of sponsoring a global leader makes some sense. The big question is how much money can a broker commit to such an advertising endeavor without overextending.
To recap the current state of play, Finance Magnates spoke to one of the brokers of deals in the football sponsorship arena, CEO and founder of SportQuake, Matt House.
“FX and binary brands are using sport as a fast track to achieve rapid multi-market brand awareness and credibility. Over 30 brokers are currently investing in sports sponsorship and football in particular has attracted the most partnerships. Over two thirds of these kind of sponsorships are in football, with the Premier League accounting for 28% within the sport,” he explained.
Elaborating on the beginning of the trend, he said: “Since FXPro were the first-movers in the space via their multi-club shirt sponsorships of Fulham and Aston Villa, there has been an upward trend in spend from this sector in England’s top flight.”
“As Barclays’ title sponsorship comes to an end this month, exclusivity in the financial sector opens up and for the first time FX brands will be able to buy Official Partner marketing rights packages and appear on LED without having to commit at shirt or stadium level as was the case previously. This development is driving significant demand from our clients in the FX and Binary sector,” he explained.
The Future of Football Sponsorships
With the gambling crowd that football fans are, the brokers are not only aiming at prospective clients, but at those that are close to taking big risks. This can be a double edged sword for the forex and binary options industry. If football fans end up with yet another way to lose money by betting recklessly, sooner or later regulators will have to step into this game.
Recently, French authorities have already flagged that some brokers from the industry are attracting clients via football sponsorships. Brokers have to be committing enough resources to education in order to be able to attract a sustainable client base that can be retained and grow in the long run.
Unfortunately, at present, very few companies are dedicating adequate resources for proper education of their clients. Instead they are focusing on attracting the gambling type who loses his deposit quickly and loses interest even quicker.
While football teams have been doing this for a relatively short period of time, their brands have not suffered from too many fans losing their money with brokers that have been effectively endorsed via a sponsorship deal. If too many clients that are loyal fans of the clubs start complaining about the ways in which they lost their funds, the interest of the teams for co-branding will quickly evaporate regardless of the financial rewards.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Executive Interview | Jas Shah | FMLS:25
Executive Interview | Jas Shah | FMLS:25
Executive Interview | Jas Shah | FMLS:25
Executive Interview | Jas Shah | FMLS:25
Executive Interview | Jas Shah | FMLS:25
Executive Interview | Jas Shah | FMLS:25
Interview with Jas Shah
Builder | Adviser | Fintech Writer | Product Strategist
In this episode, Jonathan Fine sat down with Jas Shah, one of the most thoughtful voices in global fintech. Known for his work across advisory, product, stablecoins, and his widely read writing, Jas brings a rare combination of industry insight and plain-spoken clarity.
We talk about his first impression of the Summit, the projects that keep him busy today, and how they connect to the stablecoin panel he joined. Jas shares his view on the link between fintech, wealthtech and retail brokers, especially as firms like Revolut, eToro and Trading212 blur long-standing lines in the market.
We also explore what stablecoin adoption might look like for retail investment platforms, including a few product and UX angles that are not obvious at first glance.
To close, Jas explains how he thinks about writing, and how he approaches “shipping” pieces that spark debate across the industry.
Interview with Jas Shah
Builder | Adviser | Fintech Writer | Product Strategist
In this episode, Jonathan Fine sat down with Jas Shah, one of the most thoughtful voices in global fintech. Known for his work across advisory, product, stablecoins, and his widely read writing, Jas brings a rare combination of industry insight and plain-spoken clarity.
We talk about his first impression of the Summit, the projects that keep him busy today, and how they connect to the stablecoin panel he joined. Jas shares his view on the link between fintech, wealthtech and retail brokers, especially as firms like Revolut, eToro and Trading212 blur long-standing lines in the market.
We also explore what stablecoin adoption might look like for retail investment platforms, including a few product and UX angles that are not obvious at first glance.
To close, Jas explains how he thinks about writing, and how he approaches “shipping” pieces that spark debate across the industry.
Interview with Jas Shah
Builder | Adviser | Fintech Writer | Product Strategist
In this episode, Jonathan Fine sat down with Jas Shah, one of the most thoughtful voices in global fintech. Known for his work across advisory, product, stablecoins, and his widely read writing, Jas brings a rare combination of industry insight and plain-spoken clarity.
We talk about his first impression of the Summit, the projects that keep him busy today, and how they connect to the stablecoin panel he joined. Jas shares his view on the link between fintech, wealthtech and retail brokers, especially as firms like Revolut, eToro and Trading212 blur long-standing lines in the market.
We also explore what stablecoin adoption might look like for retail investment platforms, including a few product and UX angles that are not obvious at first glance.
To close, Jas explains how he thinks about writing, and how he approaches “shipping” pieces that spark debate across the industry.
Interview with Jas Shah
Builder | Adviser | Fintech Writer | Product Strategist
In this episode, Jonathan Fine sat down with Jas Shah, one of the most thoughtful voices in global fintech. Known for his work across advisory, product, stablecoins, and his widely read writing, Jas brings a rare combination of industry insight and plain-spoken clarity.
We talk about his first impression of the Summit, the projects that keep him busy today, and how they connect to the stablecoin panel he joined. Jas shares his view on the link between fintech, wealthtech and retail brokers, especially as firms like Revolut, eToro and Trading212 blur long-standing lines in the market.
We also explore what stablecoin adoption might look like for retail investment platforms, including a few product and UX angles that are not obvious at first glance.
To close, Jas explains how he thinks about writing, and how he approaches “shipping” pieces that spark debate across the industry.
Interview with Jas Shah
Builder | Adviser | Fintech Writer | Product Strategist
In this episode, Jonathan Fine sat down with Jas Shah, one of the most thoughtful voices in global fintech. Known for his work across advisory, product, stablecoins, and his widely read writing, Jas brings a rare combination of industry insight and plain-spoken clarity.
We talk about his first impression of the Summit, the projects that keep him busy today, and how they connect to the stablecoin panel he joined. Jas shares his view on the link between fintech, wealthtech and retail brokers, especially as firms like Revolut, eToro and Trading212 blur long-standing lines in the market.
We also explore what stablecoin adoption might look like for retail investment platforms, including a few product and UX angles that are not obvious at first glance.
To close, Jas explains how he thinks about writing, and how he approaches “shipping” pieces that spark debate across the industry.
Interview with Jas Shah
Builder | Adviser | Fintech Writer | Product Strategist
In this episode, Jonathan Fine sat down with Jas Shah, one of the most thoughtful voices in global fintech. Known for his work across advisory, product, stablecoins, and his widely read writing, Jas brings a rare combination of industry insight and plain-spoken clarity.
We talk about his first impression of the Summit, the projects that keep him busy today, and how they connect to the stablecoin panel he joined. Jas shares his view on the link between fintech, wealthtech and retail brokers, especially as firms like Revolut, eToro and Trading212 blur long-standing lines in the market.
We also explore what stablecoin adoption might look like for retail investment platforms, including a few product and UX angles that are not obvious at first glance.
To close, Jas explains how he thinks about writing, and how he approaches “shipping” pieces that spark debate across the industry.
Vitalii Bulynin Talks About Versus Trade, New Pairs, and Big Plans
Vitalii Bulynin Talks About Versus Trade, New Pairs, and Big Plans
Vitalii Bulynin Talks About Versus Trade, New Pairs, and Big Plans
Vitalii Bulynin Talks About Versus Trade, New Pairs, and Big Plans
Vitalii Bulynin Talks About Versus Trade, New Pairs, and Big Plans
Vitalii Bulynin Talks About Versus Trade, New Pairs, and Big Plans
In this interview, Versus Trade Co-Founder Vitalii Bulynin explains how the company got its license fast, why its trading pairs are fresh and fun, and what the team will build next.
He also discusses the most active pairs, the IB and MIB plans, and hiring needs for new markets.
Watch the whole talk to learn more about how Versus Trade works and where it is heading.
#financemagnates #VersusTrade #TradingPairs #BTCvsGold #goldtrading #innovation
In this interview, Versus Trade Co-Founder Vitalii Bulynin explains how the company got its license fast, why its trading pairs are fresh and fun, and what the team will build next.
He also discusses the most active pairs, the IB and MIB plans, and hiring needs for new markets.
Watch the whole talk to learn more about how Versus Trade works and where it is heading.
#financemagnates #VersusTrade #TradingPairs #BTCvsGold #goldtrading #innovation
In this interview, Versus Trade Co-Founder Vitalii Bulynin explains how the company got its license fast, why its trading pairs are fresh and fun, and what the team will build next.
He also discusses the most active pairs, the IB and MIB plans, and hiring needs for new markets.
Watch the whole talk to learn more about how Versus Trade works and where it is heading.
#financemagnates #VersusTrade #TradingPairs #BTCvsGold #goldtrading #innovation
In this interview, Versus Trade Co-Founder Vitalii Bulynin explains how the company got its license fast, why its trading pairs are fresh and fun, and what the team will build next.
He also discusses the most active pairs, the IB and MIB plans, and hiring needs for new markets.
Watch the whole talk to learn more about how Versus Trade works and where it is heading.
#financemagnates #VersusTrade #TradingPairs #BTCvsGold #goldtrading #innovation
In this interview, Versus Trade Co-Founder Vitalii Bulynin explains how the company got its license fast, why its trading pairs are fresh and fun, and what the team will build next.
He also discusses the most active pairs, the IB and MIB plans, and hiring needs for new markets.
Watch the whole talk to learn more about how Versus Trade works and where it is heading.
#financemagnates #VersusTrade #TradingPairs #BTCvsGold #goldtrading #innovation
In this interview, Versus Trade Co-Founder Vitalii Bulynin explains how the company got its license fast, why its trading pairs are fresh and fun, and what the team will build next.
He also discusses the most active pairs, the IB and MIB plans, and hiring needs for new markets.
Watch the whole talk to learn more about how Versus Trade works and where it is heading.
#financemagnates #VersusTrade #TradingPairs #BTCvsGold #goldtrading #innovation
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
