TMGM Returns to AO22 With New Marketing Campaign, Event Activations
Friday,07/01/2022|09:17GMTby
TMGM
Leading CFD Broker, TMGM, gears up for another season of the Australian Open.
TMGM
Tennis fans are preparing for a season like no other, as the popular Australian Open Tournament returns to Melbourne Park. Once again, fans will be back in arena seats watching live as the action unfolds.
The Official Online Trading Platform of the Australian Open, TMGM, is a major sponsor that is excited to launch new advertising initiatives for the AO22 event.
“This is the second year of TMGM being a proud partner of AO and we are delighted to be part of such a magnificent organisational effort in sport,” CEO Lee Yu says. “With that in mind, we wanted to give the most to our clients and tennis fans out there, by extending perks and engagements across multiple initiatives.”
Last year, the trading platform occupied signage at the fan favourite Speed Serve, a major focal point for audiences that measures the speed of professional player’s serves in km/h. This year, the AO partner is going even bigger with a series of strategic adverts aimed at increasing brand awareness.
The Australian Open is a major part of TMGM’s global expansion strategy. The company’s latest marketing campaign has received great public reception. The campaign launched with a series of commercials featuring their new mascot, Max, a giant anthropomorphic globe.
“We received some fantastic feedback about the witty relationship we built among the mid-30-year-old trader, Tim, and his chosen flatmate, Max,” said Chief Marketing Officer, Angelo D’Alessio. “So much so, that we decided to make a commercial where Max finds his love during a tennis match. I won’t spoil anything else, as we are anticipating the release of this video for the upcoming AO22. The bottom line is that you can expect to see a lot of Max The Globe this year - in person at live events, on your TV screens while watching the tennis, and on the big screens at AO22 in Melbourne Park.”
Melbourne Park is also proudly bringing a host of new developments for AO22, including the AO Beach House and Laneways of Melbourne. The designs of the laneways are inspired by three of Melbourne’s most iconic streets – Hosier Lane, Guildford Lane and Degraves Street – each with its own look, feel, features, and engaging activities for attendees.
“Thanks to this great partnership with the Australian Open,” Jasmyna Mercer, Head Of Sponsorship explains, “We’re able to offer exclusive perks and experiences that money can’t buy for our clients with AO22. TMGM clients can look forward to exclusive On Court Seats, premium partner reserved seats, VIP Super Box access with hospitality, behind the scenes Fan Walk experience, a tennis lesson with a Tennis Champion, limited edition Max The Globe tennis merchandise, fine dining experiences, and more.”
As AO22 draws near, fans and sponsors are more excited than ever. The Australian Open tennis tournament will take place from 17-30th January 2022 at Melbourne Park.
For more information, and to learn about the benefits of being a TMGM client, visit TMGM.COM
ABOUT TMGM
TMGM empowers investors to take charge of their investment portfolio, combining CFD trading opportunities across 6 asset classes with access to 12,000+ products including Forex, Shares, Precious Metals, Energies, Indices and Cryptocurrencies. Their sophisticated online platform simplifies direct CFD trading: providing the technology, turn-key support and innovative structure so traders only have to worry about investment decisions. TMGM is your reliable CFD provider and the Official Online Trading Platform of the Australian Open and AFF Suzuki Cup 2020. TMGM has offices in 3 continents and a volume of more than $200 Billion traded each month on its platform. For more information, visit TMGM.COM
Tennis fans are preparing for a season like no other, as the popular Australian Open Tournament returns to Melbourne Park. Once again, fans will be back in arena seats watching live as the action unfolds.
The Official Online Trading Platform of the Australian Open, TMGM, is a major sponsor that is excited to launch new advertising initiatives for the AO22 event.
“This is the second year of TMGM being a proud partner of AO and we are delighted to be part of such a magnificent organisational effort in sport,” CEO Lee Yu says. “With that in mind, we wanted to give the most to our clients and tennis fans out there, by extending perks and engagements across multiple initiatives.”
Last year, the trading platform occupied signage at the fan favourite Speed Serve, a major focal point for audiences that measures the speed of professional player’s serves in km/h. This year, the AO partner is going even bigger with a series of strategic adverts aimed at increasing brand awareness.
The Australian Open is a major part of TMGM’s global expansion strategy. The company’s latest marketing campaign has received great public reception. The campaign launched with a series of commercials featuring their new mascot, Max, a giant anthropomorphic globe.
“We received some fantastic feedback about the witty relationship we built among the mid-30-year-old trader, Tim, and his chosen flatmate, Max,” said Chief Marketing Officer, Angelo D’Alessio. “So much so, that we decided to make a commercial where Max finds his love during a tennis match. I won’t spoil anything else, as we are anticipating the release of this video for the upcoming AO22. The bottom line is that you can expect to see a lot of Max The Globe this year - in person at live events, on your TV screens while watching the tennis, and on the big screens at AO22 in Melbourne Park.”
Melbourne Park is also proudly bringing a host of new developments for AO22, including the AO Beach House and Laneways of Melbourne. The designs of the laneways are inspired by three of Melbourne’s most iconic streets – Hosier Lane, Guildford Lane and Degraves Street – each with its own look, feel, features, and engaging activities for attendees.
“Thanks to this great partnership with the Australian Open,” Jasmyna Mercer, Head Of Sponsorship explains, “We’re able to offer exclusive perks and experiences that money can’t buy for our clients with AO22. TMGM clients can look forward to exclusive On Court Seats, premium partner reserved seats, VIP Super Box access with hospitality, behind the scenes Fan Walk experience, a tennis lesson with a Tennis Champion, limited edition Max The Globe tennis merchandise, fine dining experiences, and more.”
As AO22 draws near, fans and sponsors are more excited than ever. The Australian Open tennis tournament will take place from 17-30th January 2022 at Melbourne Park.
For more information, and to learn about the benefits of being a TMGM client, visit TMGM.COM
ABOUT TMGM
TMGM empowers investors to take charge of their investment portfolio, combining CFD trading opportunities across 6 asset classes with access to 12,000+ products including Forex, Shares, Precious Metals, Energies, Indices and Cryptocurrencies. Their sophisticated online platform simplifies direct CFD trading: providing the technology, turn-key support and innovative structure so traders only have to worry about investment decisions. TMGM is your reliable CFD provider and the Official Online Trading Platform of the Australian Open and AFF Suzuki Cup 2020. TMGM has offices in 3 continents and a volume of more than $200 Billion traded each month on its platform. For more information, visit TMGM.COM
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Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
In this interview, we sat down with Charlotte Bullock, Head of Product at The Bank of London, previously at SAP and now shaping product at one of the sector’s most ambitious new banking players.
Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
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We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
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Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
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He closes with a clear message: fraud is scaling, and so must the tools that stop it.
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We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
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Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown