Steve Wozniak’s Efforce Shows Promise as Two Energy Savings Projects Take Off
Thursday,06/10/2022|14:35GMTby
FM
Meet the new tokenized energy savings trading platform
While Bitcoin gets a lot of stick for its high energy usage, not every project in the crypto industry is causing problems for the environment. On the contrary, there are many projects that are actively helping to improve it, with one of the most promising to emerge being Apple co-founder Steve Wozniak’s Efforce.
Efforce’s mission is to help companies and other organizations reduce their carbon footprint through the use of its non-fungible tokens (NFTs). Efforce’s NFTs are unique in that they represent future energy savings which users can choose to benefit from.
Efforce can be thought of as a tokenized energy savings trading platform that provides resources for companies to improve the energy efficiency of their industrial processes or office buildings.
Using the platform, companies can mint NFTs and then sell them to contributors that want to invest in their energy-saving projects, rewarding them with a percentage of whatever long-term savings they achieve.
The project is betting on the rapidly growing interest in energy efficiency. Companies today are increasingly aware of the damage to the environment caused by their business activities and many are determined to minimize that impact.
However, energy saving projects often require substantial investment, and not every company can afford to implement them. Efforce is therefore providing a novel platform for them to get their energy reduction efforts up and running.
A Novel Use Case for NFTs
NFTs are a critical element of Efforce’s platform as they represent ownership of a portion of a company’s future energy savings. With them, companies can tokenize their future energy savings and sell them to investors.
In this way, they have a simple way to obtain the funding they require to go ahead and implement their carbon reduction projects.
In this way, Efforce’s model is similar to that of Energy Service Companies, which invest in energy efficiency projects to benefit from the long-term economic returns they provide. The difference is that because the energy savings are tokenized, they can be freely traded on NFT marketplaces, enabling anyone to participate.
Efforce aspires to provide a solution to the funding gap that has prevented many com[panies from implementing energy savings projects thus far. In addition, its platform also helps to further sustainability by bringing like-minded people together.
The first is a combined cooling, heating and power plant project from an unnamed company that is planning to self-produce 1.4 gigawatt hours of electricity per year, while the second is an Energy Efficiency Project (EEP) involving another undisclosed firm.
It aims to provide 60% of its energy to a sewage treatment facility while delivering heat to a sludge drying plant. Altogether, it will eliminate up to 80% of the total weight of disposable sludge.
Efforce launched its public sale with 2,500 Genesis NFTs for each project. To contribute, users are required to lockup Efforce’s native WOZX tokens in a smart contract for the duration of the project, and receive Genesis NFTs in return.
These locked tokens will then generate reward from the savings derived from each project that are payable to the NFT holder.
Efforce’s Genesis NFTs therefore offer unique utility as they serve as a kind of “proof of contribution” to the projects they’re associated with. They carry other benefits besides earning rewards - for instance, Genesis NFT holders will also get first dibs on the NFTs of new projects via a private sale.
The impact of each project will be measured using Megawatts of Energy Saved, or mWOZ, with each unit translating to the equivalent of 1 USDC, or $1 dollar. Once the projects start delivering savings, the mWOZ will be credited to NFT holders as rewards.
Efforce said its first project is targeting savings of 735,000 mWOZ, with NFTs sold at a floor price of 210 USDC. The second project aims to achieve energy savings of 665,000 mWOZ, and the tokens were priced at 190 USDC each.
Wozniak said Efforce is helping companies to overcome a key pain point that prevents many companies from reducing their energy footprints.
“By taking steps to back efficiency projects, Efforce encourages more projects to apply for financing, overcoming a key pain point for companies seeking to transform their energy footprint,” he explained.
The project is not only an extremely promising and novel use case for NFTs, but also highlights how blockchain technology as a whole can contribute towards positive environmental change.
Efforce has created a uniquely appealing way for anyone to get involved in carbon removal that simply wouldn’t be possible without the application of NFTs.
While Bitcoin gets a lot of stick for its high energy usage, not every project in the crypto industry is causing problems for the environment. On the contrary, there are many projects that are actively helping to improve it, with one of the most promising to emerge being Apple co-founder Steve Wozniak’s Efforce.
Efforce’s mission is to help companies and other organizations reduce their carbon footprint through the use of its non-fungible tokens (NFTs). Efforce’s NFTs are unique in that they represent future energy savings which users can choose to benefit from.
Efforce can be thought of as a tokenized energy savings trading platform that provides resources for companies to improve the energy efficiency of their industrial processes or office buildings.
Using the platform, companies can mint NFTs and then sell them to contributors that want to invest in their energy-saving projects, rewarding them with a percentage of whatever long-term savings they achieve.
The project is betting on the rapidly growing interest in energy efficiency. Companies today are increasingly aware of the damage to the environment caused by their business activities and many are determined to minimize that impact.
However, energy saving projects often require substantial investment, and not every company can afford to implement them. Efforce is therefore providing a novel platform for them to get their energy reduction efforts up and running.
A Novel Use Case for NFTs
NFTs are a critical element of Efforce’s platform as they represent ownership of a portion of a company’s future energy savings. With them, companies can tokenize their future energy savings and sell them to investors.
In this way, they have a simple way to obtain the funding they require to go ahead and implement their carbon reduction projects.
In this way, Efforce’s model is similar to that of Energy Service Companies, which invest in energy efficiency projects to benefit from the long-term economic returns they provide. The difference is that because the energy savings are tokenized, they can be freely traded on NFT marketplaces, enabling anyone to participate.
Efforce aspires to provide a solution to the funding gap that has prevented many com[panies from implementing energy savings projects thus far. In addition, its platform also helps to further sustainability by bringing like-minded people together.
The first is a combined cooling, heating and power plant project from an unnamed company that is planning to self-produce 1.4 gigawatt hours of electricity per year, while the second is an Energy Efficiency Project (EEP) involving another undisclosed firm.
It aims to provide 60% of its energy to a sewage treatment facility while delivering heat to a sludge drying plant. Altogether, it will eliminate up to 80% of the total weight of disposable sludge.
Efforce launched its public sale with 2,500 Genesis NFTs for each project. To contribute, users are required to lockup Efforce’s native WOZX tokens in a smart contract for the duration of the project, and receive Genesis NFTs in return.
These locked tokens will then generate reward from the savings derived from each project that are payable to the NFT holder.
Efforce’s Genesis NFTs therefore offer unique utility as they serve as a kind of “proof of contribution” to the projects they’re associated with. They carry other benefits besides earning rewards - for instance, Genesis NFT holders will also get first dibs on the NFTs of new projects via a private sale.
The impact of each project will be measured using Megawatts of Energy Saved, or mWOZ, with each unit translating to the equivalent of 1 USDC, or $1 dollar. Once the projects start delivering savings, the mWOZ will be credited to NFT holders as rewards.
Efforce said its first project is targeting savings of 735,000 mWOZ, with NFTs sold at a floor price of 210 USDC. The second project aims to achieve energy savings of 665,000 mWOZ, and the tokens were priced at 190 USDC each.
Wozniak said Efforce is helping companies to overcome a key pain point that prevents many companies from reducing their energy footprints.
“By taking steps to back efficiency projects, Efforce encourages more projects to apply for financing, overcoming a key pain point for companies seeking to transform their energy footprint,” he explained.
The project is not only an extremely promising and novel use case for NFTs, but also highlights how blockchain technology as a whole can contribute towards positive environmental change.
Efforce has created a uniquely appealing way for anyone to get involved in carbon removal that simply wouldn’t be possible without the application of NFTs.
Beyond the Prompt: Solitics’ VP Product, Guy Shemer Exposes ‘Traditional’ AI Flaws and Reveals New Product: the AI Expert
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Educators, IBs, And Other Regional Growth Drivers
Educators, IBs, And Other Regional Growth Drivers
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
The Leap to Everything App: Are Brokers There Yet?
The Leap to Everything App: Are Brokers There Yet?
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Mind The Gap: Can Retail Investors Save the UK Stock Market?
Mind The Gap: Can Retail Investors Save the UK Stock Market?
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official