The best way to ensure results is to have foundations that are effective and scalable.
This article was written by Jeff Wilkins, Managing Director of IS Risk, part of ISAM Capital Markets.
I am often asked ‘What is the holy grail of risk management?’ The reality is, there is no such thing. One model does not work for everyone and you need to be able to adapt according to changes in the market. However, having worked in risk management advisory for over 15 years – and with IS Risk overseeing $2 trillion of monthly notional trade volume - I certainly have a list of ‘do’s and don’ts’ relating to the most effective way for FX brokers to manage risk.
Top of the list for what not to do, is to not have an overcomplicated risk model. We see this far too often and it certainly does not generate the best results or enable a client to act quickly when market conditions suddenly change.
My other ‘pet hate’, which happens with alarming frequency in some parts of the world, is a CEO or business owner making their risk team focus on client drop. This always end up pulling the risk team down the wrong path, and they are therefore unable to deliver optimum results.
In my view, the best way to ensure consistent results is to have foundations that are simple, effective and scalable. Here are my top 5 tips for maximising profits and minimizing risk.
Jeff Wilkins, Managing Director of IS Risk
1) Deploy technology that can systematically alert you to what’s happening in the market and can help you to respond accordingly. With the right automated system in place, if your business doubles tomorrow you don’t have to suddenly employ a number of new employees. You will have the technology in place to enable you to scale and manage your risk effectively as the business grows.
2) Monetize flow on a consistent basis. The way to do this is by taking an informed approach to risk management and adapting your business models accordingly. We are able to help clients with this through our risk advisory service as, from our vantage point, we can spot trends, regionally and globally, which brokers (no matter how large they are) are unable to see.
3) Employ a good risk manager - which I know can be a challenge in the current climate but it makes all the difference. We often work with our clients to help them to select their in-house risk managers because from a risk advisory perspective, it makes a huge difference to have someone experienced within the brokerage who really understands your business. The ideal in-house risk manager is a quick thinker who doesn’t make snap decisions. I think of a good risk manager in terms of a Venn diagram – one circle is smart, one circle is experienced and one is trustworthy. Not many people genuinely fit right in the middle. If you have a good risk manager in your firm, lock them in!
4) Select your risk management technology partner very carefully – many companies offering risk solutions are pure technology providers. They don’t have a team of risk management experts in their businesses who have worked in risk teams within the industry. This limits the support and expertise they can provide to you.
5) Make sure the risk team has final sign off on any commercial offering. Far too often we see sales leading the charge with upside down commercial offerings that lock risk desks into managing flow with their arms tied behind their backs. A great example of this right now is certain brokers marking down from the spreads they receive from the LP. There seems to be an artificial race to zero and this leaves brokers with little options on how to handle risk. This commercial strategy will backfire soon.
With simple processes and procedures, a good understanding of your clients, a scalable model and the right people in place, you will not only be able to manage your risk effectively in today’s environment but you will also have set yourself up for future success.
IS Risk provides risk management, technology, hosting, and optimization. The US-based firm, part of ISAM Capital Markets, works with brokers all over the globe and is the only regulated risk advisor in the retail FX industry.
This article was written by Jeff Wilkins, Managing Director of IS Risk, part of ISAM Capital Markets.
I am often asked ‘What is the holy grail of risk management?’ The reality is, there is no such thing. One model does not work for everyone and you need to be able to adapt according to changes in the market. However, having worked in risk management advisory for over 15 years – and with IS Risk overseeing $2 trillion of monthly notional trade volume - I certainly have a list of ‘do’s and don’ts’ relating to the most effective way for FX brokers to manage risk.
Top of the list for what not to do, is to not have an overcomplicated risk model. We see this far too often and it certainly does not generate the best results or enable a client to act quickly when market conditions suddenly change.
My other ‘pet hate’, which happens with alarming frequency in some parts of the world, is a CEO or business owner making their risk team focus on client drop. This always end up pulling the risk team down the wrong path, and they are therefore unable to deliver optimum results.
In my view, the best way to ensure consistent results is to have foundations that are simple, effective and scalable. Here are my top 5 tips for maximising profits and minimizing risk.
Jeff Wilkins, Managing Director of IS Risk
1) Deploy technology that can systematically alert you to what’s happening in the market and can help you to respond accordingly. With the right automated system in place, if your business doubles tomorrow you don’t have to suddenly employ a number of new employees. You will have the technology in place to enable you to scale and manage your risk effectively as the business grows.
2) Monetize flow on a consistent basis. The way to do this is by taking an informed approach to risk management and adapting your business models accordingly. We are able to help clients with this through our risk advisory service as, from our vantage point, we can spot trends, regionally and globally, which brokers (no matter how large they are) are unable to see.
3) Employ a good risk manager - which I know can be a challenge in the current climate but it makes all the difference. We often work with our clients to help them to select their in-house risk managers because from a risk advisory perspective, it makes a huge difference to have someone experienced within the brokerage who really understands your business. The ideal in-house risk manager is a quick thinker who doesn’t make snap decisions. I think of a good risk manager in terms of a Venn diagram – one circle is smart, one circle is experienced and one is trustworthy. Not many people genuinely fit right in the middle. If you have a good risk manager in your firm, lock them in!
4) Select your risk management technology partner very carefully – many companies offering risk solutions are pure technology providers. They don’t have a team of risk management experts in their businesses who have worked in risk teams within the industry. This limits the support and expertise they can provide to you.
5) Make sure the risk team has final sign off on any commercial offering. Far too often we see sales leading the charge with upside down commercial offerings that lock risk desks into managing flow with their arms tied behind their backs. A great example of this right now is certain brokers marking down from the spreads they receive from the LP. There seems to be an artificial race to zero and this leaves brokers with little options on how to handle risk. This commercial strategy will backfire soon.
With simple processes and procedures, a good understanding of your clients, a scalable model and the right people in place, you will not only be able to manage your risk effectively in today’s environment but you will also have set yourself up for future success.
IS Risk provides risk management, technology, hosting, and optimization. The US-based firm, part of ISAM Capital Markets, works with brokers all over the globe and is the only regulated risk advisor in the retail FX industry.
Why Execution Quality Has Become the Broker’s Real Product: How Versus Trade Builds for the Next Generation of Traders
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights