Crypto Cards Are Driving Blockchain Adoption as WhiteBIT Nova Hits Over 1m Transactions
Thursday,03/04/2025|08:29GMTby
James Clifford
The global crypto card market is poised to reach USD 220.46 billion by 2033.
By 2026, nearly 1 in 5 cryptocurrency owners are projected to use their holdings for payments, up from just 14.2% in 2024, indicating a shift toward real-world crypto adoption. As of 2025, over 560 million people globally own cryptocurrencies, suggesting a substantial user base for crypto payment solutions.
WhiteBIT, the largest European cryptocurrency exchange by traffic, has recorded over 1 million transactions with its recently launched Visa-enabled card for crypto payments, WhiteBIT Nova, proving the growing role of digital assets in everyday spending.
Crypto Cards vs. Traditional Payment Methods
While global debit and credit card transactions continue to dominate financial markets, crypto cards are emerging as strong competitors. They offer unique benefits such as enhanced privacy, borderless transactions, and cryptocurrency-based rewards. The global crypto credit card market, valued at USD 1.3 billion in 2024, is projected to skyrocket to USD 220.46 billion by 2033, growing at a CAGR of 8.6% during the forecast period.
The convenience of crypto cards lies in the ability to instantly convert crypto to fiat at the point of sale, making digital assets more practical for everyday purchases.
How Consumers Are Using Their WhiteBIT Nova Crypto Card
WhiteBIT’s latest data shows that its crypto card users are engaging in spending patterns similar to conventional cardholders, with purchases spanning everyday essentials, entertainment, and luxury goods.
WhiteBIT’s latest data shows that its crypto card users are engaging in spending patterns similar to conventional cardholders, with purchases spanning everyday essentials, entertainment, and luxury goods.
● Most popular cryptocurrencies for spending: USDC, Bitcoin (BTC), Ethereum (ETH), and WhiteBIT Coin (WBT) lead transactions.
● Top brands for crypto payments: WhiteBIT Nova owners are using their crypto to shop at brands such as Spotify, YouTube, Booking, KFC, Ryanair, Farfetch, and PlayStation. Luxury retailers are also seeing significant engagement, with Cartier, Balenciaga, Gucci, Dior, and Louis Vuitton processing over 5,000 transactions.
● Top spending categories: Everyday purchases dominate, with groceries, food & cafés, and subscriptionsleading crypto payments.
Cashback Rewards: A Key Driver of Crypto Card Adoption
Cash back is consistently rated as the most desired credit card reward by consumers. Crypto cashback is becoming a key incentive for WhiteBIT Nova card users as well. The top categories for cashback benefits include:
● Leisure & Entertainment: Taxi services (10.7%), Entertainment (8.2%), and Gaming (7.3%)
● Travel & Lifestyle: Auto expenses (4.9%), Airlines (4.2%)
● Wellness & Everyday Needs: Pet-related purchases (3.9%), and Medicine (3.5%)
BTC and WBT remain the most popular choices for cashback rewards, with a growing preference for WBT among users.
Digital-First: The Rise of Virtual Crypto Cards
Reflecting global trends in digital payments, 88.52% of WhiteBIT Nova card users prefer the virtual card, while only 11.48% opt for the physical version. This aligns with a broader trend where the number of global digital wallet users is expected to grow by 53% since 2022 to reach 5.2 billion, or over 60% of the global population by 2026.
Bridging the Gap Between Crypto and Traditional Finance
The rise of crypto cards like WhiteBIT Nova highlights how blockchain technology is making inroads into the traditional financial system. With over a million transactions processed, the WhiteBIT Nova card is proving that digital assets are not just for trading but can be seamlessly integrated into everyday consumer spending.
By 2026, nearly 1 in 5 cryptocurrency owners are projected to use their holdings for payments, up from just 14.2% in 2024, indicating a shift toward real-world crypto adoption. As of 2025, over 560 million people globally own cryptocurrencies, suggesting a substantial user base for crypto payment solutions.
WhiteBIT, the largest European cryptocurrency exchange by traffic, has recorded over 1 million transactions with its recently launched Visa-enabled card for crypto payments, WhiteBIT Nova, proving the growing role of digital assets in everyday spending.
Crypto Cards vs. Traditional Payment Methods
While global debit and credit card transactions continue to dominate financial markets, crypto cards are emerging as strong competitors. They offer unique benefits such as enhanced privacy, borderless transactions, and cryptocurrency-based rewards. The global crypto credit card market, valued at USD 1.3 billion in 2024, is projected to skyrocket to USD 220.46 billion by 2033, growing at a CAGR of 8.6% during the forecast period.
The convenience of crypto cards lies in the ability to instantly convert crypto to fiat at the point of sale, making digital assets more practical for everyday purchases.
How Consumers Are Using Their WhiteBIT Nova Crypto Card
WhiteBIT’s latest data shows that its crypto card users are engaging in spending patterns similar to conventional cardholders, with purchases spanning everyday essentials, entertainment, and luxury goods.
WhiteBIT’s latest data shows that its crypto card users are engaging in spending patterns similar to conventional cardholders, with purchases spanning everyday essentials, entertainment, and luxury goods.
● Most popular cryptocurrencies for spending: USDC, Bitcoin (BTC), Ethereum (ETH), and WhiteBIT Coin (WBT) lead transactions.
● Top brands for crypto payments: WhiteBIT Nova owners are using their crypto to shop at brands such as Spotify, YouTube, Booking, KFC, Ryanair, Farfetch, and PlayStation. Luxury retailers are also seeing significant engagement, with Cartier, Balenciaga, Gucci, Dior, and Louis Vuitton processing over 5,000 transactions.
● Top spending categories: Everyday purchases dominate, with groceries, food & cafés, and subscriptionsleading crypto payments.
Cashback Rewards: A Key Driver of Crypto Card Adoption
Cash back is consistently rated as the most desired credit card reward by consumers. Crypto cashback is becoming a key incentive for WhiteBIT Nova card users as well. The top categories for cashback benefits include:
● Leisure & Entertainment: Taxi services (10.7%), Entertainment (8.2%), and Gaming (7.3%)
● Travel & Lifestyle: Auto expenses (4.9%), Airlines (4.2%)
● Wellness & Everyday Needs: Pet-related purchases (3.9%), and Medicine (3.5%)
BTC and WBT remain the most popular choices for cashback rewards, with a growing preference for WBT among users.
Digital-First: The Rise of Virtual Crypto Cards
Reflecting global trends in digital payments, 88.52% of WhiteBIT Nova card users prefer the virtual card, while only 11.48% opt for the physical version. This aligns with a broader trend where the number of global digital wallet users is expected to grow by 53% since 2022 to reach 5.2 billion, or over 60% of the global population by 2026.
Bridging the Gap Between Crypto and Traditional Finance
The rise of crypto cards like WhiteBIT Nova highlights how blockchain technology is making inroads into the traditional financial system. With over a million transactions processed, the WhiteBIT Nova card is proving that digital assets are not just for trading but can be seamlessly integrated into everyday consumer spending.
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Educators, IBs, And Other Regional Growth Drivers
Educators, IBs, And Other Regional Growth Drivers
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
The Leap to Everything App: Are Brokers There Yet?
The Leap to Everything App: Are Brokers There Yet?
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Mind The Gap: Can Retail Investors Save the UK Stock Market?
Mind The Gap: Can Retail Investors Save the UK Stock Market?
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
