Finance Magnates Awards 2026 nominations are open. But before submitting your nomination, there is one important question: does your company belong in the B2B or B2C Awards?
From brokers and prop firms to fintech companies, payment providers and trading technology firms, the financial industry includes businesses serving very different audiences.
Some work directly with traders and end users. Others provide the technology, services and infrastructure that support the companies behind the financial markets.
That is why the Finance Magnates Awards 2026 are divided into B2B and B2C Awards.
Nominations are open until 11 September 2026. Please ensure you're being considered in the right group and relevant Award Categories.
B2B vs B2C Awards: The Main Difference
The easiest way to understand where your company fits is to ask one simple question:
Who is your main customer?
- If your company serves traders or consumers directly, you will generally fall under the B2C Awards.
- If your company provides products, technology or services to brokers, financial institutions or other businesses, you will generally fall under the B2B Awards.
Finance Magnates Awards 2026 then places companies into groups based on their business type and activities.
B2C Awards: For Brokers, Prop Firms and Consumer-Facing Brands
The B2C Awards are for companies with a direct relationship with traders and end users.
This includes:
Retail brokers
Prop firms
Trading platforms serving retail clients
Other consumer-facing financial brands
The B2C programme is divided into three groups.
Global
The Global group is for brands competing across multiple markets.
Companies in this group have the opportunity to be recognised alongside other internationally active brands.
Regional
The Regional group is for companies with a strong presence across a specific region or group of markets.
This gives regional brands a separate level of recognition within the Awards programme.
National
The National group is for companies focused on a specific local market.
This allows businesses with a strong presence in one country to take part without being placed in the same group as companies competing on a global scale.
Three Ways to Be Recognised
The B2C structure means that brokers, prop firms and other direct-to-client brands can be part of one Awards programme while being recognised according to the level and market in which they operate.
Global. Regional. National.
The key is identifying the group that best reflects your business and market presence.
B2B Awards: For the Companies Supporting the Financial Industry
The B2B Awards focus on businesses that provide products and services to other companies within the financial industry.
This is where many fintech, payments and technology providers may fit.
The B2B programme is divided into three groups.
Institutional Trading
For companies operating within the institutional trading side of the industry.
Services for Brokers
For companies providing services that support brokers and other financial businesses.
Tech for Brokers
For technology companies providing tools, systems and products for brokers and trading firms.
These groups give B2B companies a way to be recognised based on the role they play within the industry.
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Where Does Your Company Fit?
Here is a simple guide to the B2B vs B2C Awards structure:
Business Type | Awards Group |
Retail broker serving traders directly | B2C |
Prop firm working directly with traders | B2C |
Broker active across multiple markets | B2C Global |
Broker with a strong regional presence | B2C Regional |
Broker focused on a local market | B2C National |
Trading technology provider | B2B – Tech for Brokers |
Company providing services to brokers | B2B – Services for Brokers |
Institutional trading company | B2B – Institutional Trading |
Fintech serving financial businesses | B2B, depending on its activity |
Payments company serving financial businesses | B2B, depending on its activity |
Some companies operate across more than one area. In these cases, the business activity being nominated is important when determining the relevant group and Award Categories.
Your Company Can Take Part in More Than One Award Category
Once a company enters the Awards process, Finance Magnates provides the relevant Award Categories based on the company's business type and activities.
Participating brands must take part in at least two Award Categories.
This means the Awards process is not limited to putting a company into a single category. Brands can be considered across different parts of their business, depending on their activities.
Recognition Starts Before the Winners Are Announced
Taking part in the Finance Magnates Awards is not only about the Gala Dinner.
The B2B and B2C communication campaigns include exposure before and after the Awards, depending on the group and package.
This may include:
Social media posts featuring nominees
Articles and PR coverage
Winner announcement posts
Gala passes
Video testimonials
Video interviews or podcasts
Brand reviews and directory listings
Evergreen category placement
Logo placement on the FM Awards website
For example, the B2C Global and Regional groups include nominee social media posts and PR coverage, while B2B groups include nominee social media posts and, for winners, an interview or podcast option alongside other post-Awards exposure.
How the Finance Magnates Awards 2026 Process Works
The Awards follow three main stages.
1. Nominations
Companies are nominated and placed into relevant Award Categories based on their business type and activities.
The nominations period runs until the 11th of September 2026.
2. Voting
The results are determined through a combined voting process:
50% community voting
50% expert panel voting
For B2B categories, industry professionals vote through Finance Magnates channels.
For B2C categories, members of the global trading community vote through InvestingLive channels.
The remaining 50% comes from an expert panel of industry professionals.
3. Winners Announcement
The winners of the Finance Magnates Awards 2026 will be announced during the Gala Dinner in Cyprus on 6 November 2026.
Each brand is recognised in the Award Category where it receives the highest number of votes.
The Clock Is Running on Nominations
The first step is making sure your company is in the right part of the programme.
Are you a broker or prop firm serving traders directly? Your place may be in the B2C Awards.
Are you a fintech, payments, technology or service provider working with brokers and other financial businesses? The B2B Awards may be the right fit.
Then comes the next question: which group and Award Categories best represent your company?
With nominations closing in September 2026, this is the time to review where your business fits and take part in the Awards process.
Brokers. Prop firms. Fintech. Payments. Technology.
B2B or B2C — where does your company belong?
CEO Nominations: Recognising the Leaders Behind the Companies
The Finance Magnates Awards 2026 are not only recognising companies.
This year, the Awards also give industry leaders the opportunity to be nominated in dedicated CEO categories.
The CEO nominations are divided into two groups:
Brokerage & Prop Firm CEOs
For CEOs leading companies that serve traders directly, including brokerage and prop trading businesses.
Fintech CEOs
For CEOs leading fintech, technology, payments and other companies supporting the financial industry.
This gives companies another opportunity to put their leadership in front of the wider industry.
A company may therefore be part of the Awards programme while its CEO is also considered for individual recognition.
Whether your business operates in B2C or B2B, the CEO categories give the people leading these companies their own place in the Finance Magnates Awards 2026.
Company recognition and leadership recognition can now go hand in hand.
With nominations closing in September 2026, companies should consider both opportunities when submitting their nominations: the Award Categories that represent their business and the CEO category that represents their leadership.
With nominations closing in September 2026, now is the time to make sure both your company and its leadership are part of the conversation.
Brokers. Prop firms. Fintech. Payments. Technology. Industry leaders.
B2B or B2C. Company or CEO. Where does your place in the Finance Magnates Awards 2026 begin? Nominate Now
