Trustpilot removed about 1,300 reviews from Hola Prime’s profile, labelling them “fake.”
One Hola Prime user wrote about the experience in May 2024, while the platform was launched around last November.
A screenshot of Hola Prime's Trustpilot profile
Prop trading platform, Hola Prime, boasts an “Excellent” Trustpilot score on its homepage. However, today (Thursday), its Trustpilot profile displays the message: “This company’s rating is unavailable due to a breach of our guidelines.” Furthermore, the prop platform was launched around October or November last year, but hosted traders' experience on Trustpilot from as early as May 2024.
Trustpilot’s action came after Finance Magnates questioned the flood of positive reviews on Hola Prime’s page. Before reaching out to Trustpilot, Finance Magnates sent a set of questions to Hola Prime regarding their Trustpilot reviews, but these remain unanswered.
From “Excellent” to No TrustScore
Trustpilot has removed about 1,300 “fake” reviews from Hola Prime’s page. Now, Hola Prime has only 49 reviews and no Trustscore.
“We’ve detected and removed a number of fake reviews for this company,” Trustpilot now displays on Hola Prime’s profile page, highlighting a “Breach of Guidelines.” The message further adds: “If we find additional fake reviews on this profile, we’ll remove those too. If you believe a review is fake, you can flag it.”
A screenshot of Hola Prime's Trustpilot page on 18 February 2025
Somesh Kapuria, founder and CEO at Hola Prime; Photo: Hola Prime
Somesh Kapuria, the former Head of Business Development at AAAFx Global, launched Hola Prime around October or November last year. Initially, the prop firm was incorporated in Hong Kong, but it now appears to be operated out of Comoros, where its sister entity holds a brokerage licence.
Building a Brand with “Fake” Reviews
Although Hola Prime was one of many new prop firms that emerged around that time, its Trustpilot profile stood out. The platform obtained more than a thousand positive reviews in just a few months—an achievement that is usually difficult even for well-established brands.
"Just cleared the 1-Step Challenge! I’m excited to start trading with my newly funded account," wrote "Armstrong" about their experience in May 2024. "The best thing about Hola Prime is their super-fast payouts. Received my third one recently," another user wrote in June.
Hola responded promptly to the positive reviews: "We’re glad to hear you’re enjoying the platform’s features and flexibility... thank you for the fantastic review! Our team works hard to provide excellent service."
A small number of reviews were more specific: "I did see increased spreads of EUR/GBP on 7 August 2024 in my account during news hours," wrote "Cassin" in a 4-star review in August. Hola Prime replied: “We’ve emailed you at your registered address regarding the concern about the spread you mentioned.”
Although these reviews looked genuine, there was one major issue: Hola Prime was launched around October or November 2024—six months after the first review appeared on Trustpilot.
A 19 August snapshot of the holaprime.com domain on Web Archive shows that it was previously used by what appears to be a dormant Canadian architectural firm.
An archived version of holaprime.com on 19 August 2024; Source: Web Archive
This article is part of Finance Magnates’ ongoing series exploring how trading brands are investing heavily in Trustpilot profile management—whether to boost their reputation or counter negative reviews—and examining the broader impact of the review system on industry dynamics.
Prop trading platform, Hola Prime, boasts an “Excellent” Trustpilot score on its homepage. However, today (Thursday), its Trustpilot profile displays the message: “This company’s rating is unavailable due to a breach of our guidelines.” Furthermore, the prop platform was launched around October or November last year, but hosted traders' experience on Trustpilot from as early as May 2024.
Trustpilot’s action came after Finance Magnates questioned the flood of positive reviews on Hola Prime’s page. Before reaching out to Trustpilot, Finance Magnates sent a set of questions to Hola Prime regarding their Trustpilot reviews, but these remain unanswered.
From “Excellent” to No TrustScore
Trustpilot has removed about 1,300 “fake” reviews from Hola Prime’s page. Now, Hola Prime has only 49 reviews and no Trustscore.
“We’ve detected and removed a number of fake reviews for this company,” Trustpilot now displays on Hola Prime’s profile page, highlighting a “Breach of Guidelines.” The message further adds: “If we find additional fake reviews on this profile, we’ll remove those too. If you believe a review is fake, you can flag it.”
A screenshot of Hola Prime's Trustpilot page on 18 February 2025
Somesh Kapuria, founder and CEO at Hola Prime; Photo: Hola Prime
Somesh Kapuria, the former Head of Business Development at AAAFx Global, launched Hola Prime around October or November last year. Initially, the prop firm was incorporated in Hong Kong, but it now appears to be operated out of Comoros, where its sister entity holds a brokerage licence.
Building a Brand with “Fake” Reviews
Although Hola Prime was one of many new prop firms that emerged around that time, its Trustpilot profile stood out. The platform obtained more than a thousand positive reviews in just a few months—an achievement that is usually difficult even for well-established brands.
"Just cleared the 1-Step Challenge! I’m excited to start trading with my newly funded account," wrote "Armstrong" about their experience in May 2024. "The best thing about Hola Prime is their super-fast payouts. Received my third one recently," another user wrote in June.
Hola responded promptly to the positive reviews: "We’re glad to hear you’re enjoying the platform’s features and flexibility... thank you for the fantastic review! Our team works hard to provide excellent service."
A small number of reviews were more specific: "I did see increased spreads of EUR/GBP on 7 August 2024 in my account during news hours," wrote "Cassin" in a 4-star review in August. Hola Prime replied: “We’ve emailed you at your registered address regarding the concern about the spread you mentioned.”
Although these reviews looked genuine, there was one major issue: Hola Prime was launched around October or November 2024—six months after the first review appeared on Trustpilot.
A 19 August snapshot of the holaprime.com domain on Web Archive shows that it was previously used by what appears to be a dormant Canadian architectural firm.
An archived version of holaprime.com on 19 August 2024; Source: Web Archive
This article is part of Finance Magnates’ ongoing series exploring how trading brands are investing heavily in Trustpilot profile management—whether to boost their reputation or counter negative reviews—and examining the broader impact of the review system on industry dynamics.
Arnab is an electronics engineer-turned-financial editor. He entered the industry covering the cryptocurrency market for Finance Magnates and later expanded his reach to forex as well. He is passionate about the changing regulatory landscape on financial markets and keenly follows the disruptions in the industry with new-age technologies.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
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We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
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▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness CMO Alfonso Cardalda on Cape Town office launch, Africa growth, and marketing strategy
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
Exness is expanding its presence in Africa, and in this exclusive interview, CMO Alfonso Cardalda shares how.
Filmed during the grand opening of Exness’s new Cape Town office, Alfonso sits down with Andrea Badiola Mateos from Finance Magnates to discuss:
- Exness’s marketing approach in South Africa
- What makes their trading product stand out
- Customer retention vs. acquisition strategies
- The role of local influencers
- Managing growth across emerging markets
👉 Watch the full interview for fundamental insights into the future of trading in Africa.
#Exness #Forex #Trading #SouthAfrica #CapeTown #Finance #FinanceMagnates
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
How does the Finance Magnates newsroom handle sensitive updates that may affect a brand?
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the approach: reaching out before publication, hearing all sides, and making careful, case-by-case decisions with balance and responsibility.
⚖ Balanced reporting
📞 Right of response
📰 Responsible journalism
#FinanceMagnates #FinancialJournalism #ResponsibleReporting #FinanceNews #EditorialStandards
