The FMLS panelists of “Learning from the Past, Charting the Future” explored the influence of AI and quantum computing, on the evolution of platforms.
Meeting the diverse demand for trading products challenges effective tailoring to varied clientele preferences.
Finance Magnates London Summit (FMLS:23)
In
a panel discussion at the Finance Magnates London Summit (FMLS:23), industry
experts discussed the challenges and evolution of trading platforms over the
years. The session, entitled: "Trading Platform Solutions: Learning from the
Past, Charting the Future," featured prominent figures in the industry.
The
panel, moderated by Alexis Droussiotis, the Head of Match-Trader Platform at
Match-Trade Technologies, featured insights from Jay Mawji, the Managing Director
at INFINOX, Ran Strauss, the CEO at Leverate, and Alexey Kutsenko, the CEO &
Founder at Tools for Brokers.
Operational
Challenges and User Feedback: Driving Platform Evolution
The discussion kicked
off by reflecting on the operational challenges faced by the industry in 2005.
Mawji highlighted the constant battle faced by brokerages in keeping up with
evolving technology and platform stacks. "In the current
scenario, many of the products used by individuals are not highly developed
trading platforms or systems. If we examine the popular apps today, they are
notably simplified trading applications, akin to what was available 13 years
ago,” he stated.
Jay Mawji, Managing Director at INFINOX
“This situation
introduces a divergence in the kind of demand for these products. Addressing
this diversity in clientele preferences is a challenge, as discussed earlier.
It becomes challenging for us to determine how to offer our product effectively
to cater to these varied client types."
Ran Strauss, CEO at Leverate
Strauss
noted the shift from desktop dominance to the current multi-device landscape,
while Kutsenko emphasized the need for a multi-asset
platform to align with the diverse preferences of modern traders.
When
discussing the role of user feedback in shaping trading platforms, Mawji
emphasized the importance of technology providers driving innovations rather
than solely relying on client demands. Strauss highlighted the mix of passive
and active feedback received from users, including operational suggestions and
revenue-boosting features. Kutsenko stressed the need to adopt trends swiftly,
staying ahead of brokerage companies as technology providers.
Trader Demographics,
Broker Expectations, and Empowering Front-Ends
The
panel delved into the challenges of catering to different trader demographics,
including the preferences of Generation Z. Mawji acknowledged the divergence in
demand based on trading demographics, while Strauss and Kutsenko emphasized the
importance of adapting to trends and simplifying interfaces for novice traders.
Alexey Kutsenko, CEO & Founder at Tools for Brokers
"Meeting broker
expectations is a significant challenge. It's tough; they want everything,
basically, and they want it as soon as possible. However, we're in the
business, and that's what we're dealing with. You mentioned a few things, such
as migration, which is typically urgent—needed today or tomorrow, or even
yesterday. In addressing migration challenges, we aim to handle it with a dedicated
team, and this aligns with our approach in Professional Services," added
Strauss.
Addressing
the demanding nature of brokers,
the panelists shared their experiences in meeting urgent requests, such as
migration and operational feedback. Mawji highlighted the importance of
focusing on a value proposition, and Kutsenko emphasized the need to balance
customization with industry trends to keep clients satisfied.
Discussing
the trend of allowing brokers to create their own front-ends, Kutsenko
acknowledged the logical appeal for larger companies with multiple brands.
Strauss suggested providing rich APIs and tools for easy
integration, while Mawji cautioned against complete rebranding, citing the
challenges of attracting clients to a new interface.
Mobile
Trading and the Future: Emerging Technologies in Platforms
With
mobile trading becoming increasingly prevalent, the panelists recognized its
significance for both traders and brokers. Strauss highlighted the importance
of a mobile-first approach for acquiring new clients, while Kutsenko emphasized
the trend toward automated trading
from mobile devices.
Kutsenko
noted: "From the client's point of view, I think manual trading is
becoming a thing of the past. Nowadays, most of the trading is automated,
especially through mobile devices. With mobile trading, you have control over
everything related to your trading strategies and portfolio at every moment of
your life. Our lives are fast-paced, and everyone is constantly on the move,
making it impractical to sit in front of a desktop all day.”
Looking
ahead, the panelists discussed the impact of emerging technologies such as AI
and quantum computing on trading platforms. Strauss emphasized the role of AI in improving client
communication and machine learning in enhancing trading strategies. Kutsenko
and Mawji highlighted the potential for AI to bring new opportunities and
analyze data more efficiently.
As
the panel concluded, it was evident that the evolution of trading platforms
would continue to be shaped by technological advancements, user feedback, and
the dynamic nature of the financial markets. The industry leaders encouraged a
proactive approach to stay ahead in a landscape that is constantly evolving.
In
a panel discussion at the Finance Magnates London Summit (FMLS:23), industry
experts discussed the challenges and evolution of trading platforms over the
years. The session, entitled: "Trading Platform Solutions: Learning from the
Past, Charting the Future," featured prominent figures in the industry.
The
panel, moderated by Alexis Droussiotis, the Head of Match-Trader Platform at
Match-Trade Technologies, featured insights from Jay Mawji, the Managing Director
at INFINOX, Ran Strauss, the CEO at Leverate, and Alexey Kutsenko, the CEO &
Founder at Tools for Brokers.
Operational
Challenges and User Feedback: Driving Platform Evolution
The discussion kicked
off by reflecting on the operational challenges faced by the industry in 2005.
Mawji highlighted the constant battle faced by brokerages in keeping up with
evolving technology and platform stacks. "In the current
scenario, many of the products used by individuals are not highly developed
trading platforms or systems. If we examine the popular apps today, they are
notably simplified trading applications, akin to what was available 13 years
ago,” he stated.
Jay Mawji, Managing Director at INFINOX
“This situation
introduces a divergence in the kind of demand for these products. Addressing
this diversity in clientele preferences is a challenge, as discussed earlier.
It becomes challenging for us to determine how to offer our product effectively
to cater to these varied client types."
Ran Strauss, CEO at Leverate
Strauss
noted the shift from desktop dominance to the current multi-device landscape,
while Kutsenko emphasized the need for a multi-asset
platform to align with the diverse preferences of modern traders.
When
discussing the role of user feedback in shaping trading platforms, Mawji
emphasized the importance of technology providers driving innovations rather
than solely relying on client demands. Strauss highlighted the mix of passive
and active feedback received from users, including operational suggestions and
revenue-boosting features. Kutsenko stressed the need to adopt trends swiftly,
staying ahead of brokerage companies as technology providers.
Trader Demographics,
Broker Expectations, and Empowering Front-Ends
The
panel delved into the challenges of catering to different trader demographics,
including the preferences of Generation Z. Mawji acknowledged the divergence in
demand based on trading demographics, while Strauss and Kutsenko emphasized the
importance of adapting to trends and simplifying interfaces for novice traders.
Alexey Kutsenko, CEO & Founder at Tools for Brokers
"Meeting broker
expectations is a significant challenge. It's tough; they want everything,
basically, and they want it as soon as possible. However, we're in the
business, and that's what we're dealing with. You mentioned a few things, such
as migration, which is typically urgent—needed today or tomorrow, or even
yesterday. In addressing migration challenges, we aim to handle it with a dedicated
team, and this aligns with our approach in Professional Services," added
Strauss.
Addressing
the demanding nature of brokers,
the panelists shared their experiences in meeting urgent requests, such as
migration and operational feedback. Mawji highlighted the importance of
focusing on a value proposition, and Kutsenko emphasized the need to balance
customization with industry trends to keep clients satisfied.
Discussing
the trend of allowing brokers to create their own front-ends, Kutsenko
acknowledged the logical appeal for larger companies with multiple brands.
Strauss suggested providing rich APIs and tools for easy
integration, while Mawji cautioned against complete rebranding, citing the
challenges of attracting clients to a new interface.
Mobile
Trading and the Future: Emerging Technologies in Platforms
With
mobile trading becoming increasingly prevalent, the panelists recognized its
significance for both traders and brokers. Strauss highlighted the importance
of a mobile-first approach for acquiring new clients, while Kutsenko emphasized
the trend toward automated trading
from mobile devices.
Kutsenko
noted: "From the client's point of view, I think manual trading is
becoming a thing of the past. Nowadays, most of the trading is automated,
especially through mobile devices. With mobile trading, you have control over
everything related to your trading strategies and portfolio at every moment of
your life. Our lives are fast-paced, and everyone is constantly on the move,
making it impractical to sit in front of a desktop all day.”
Looking
ahead, the panelists discussed the impact of emerging technologies such as AI
and quantum computing on trading platforms. Strauss emphasized the role of AI in improving client
communication and machine learning in enhancing trading strategies. Kutsenko
and Mawji highlighted the potential for AI to bring new opportunities and
analyze data more efficiently.
As
the panel concluded, it was evident that the evolution of trading platforms
would continue to be shaped by technological advancements, user feedback, and
the dynamic nature of the financial markets. The industry leaders encouraged a
proactive approach to stay ahead in a landscape that is constantly evolving.
Only 7% of New XTB Clients Pick CFDs Now, Down From 80% in 2019
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
