Turkish Broker Ak Investment Launches Multi-Asset Trading in its True Form, TradeAll
Wednesday,02/10/2013|16:16GMTby
Adil Siddiqui
Leading Turkish brokerage firm, Ak Investment has reported the launch of its new trading platform, TradeAll. The new solution which is powered by PFSOFT offers users a complete multi asset trading solution.
Ak Investment, the securities arm of Akbank, one of the oldest and most established banking groups in Turkey, has expanded its on-line trading offerings to include margin derivatives. The firm will offer a range of domestic and global instruments including, major indices, currency pairs and commodity contracts via its new portal TradeAll.
Attila Penbeci, CEO of the brokerage, spoke about the launch of the new service in a comment to Forex Magnates, saying, "TradeAll is a multi-asset electronic Trading Platform which provides fast, reliable and accurate execution with a user-friendly and simple-to-use interface. Investors are now able to trade all major FX pairs, spot precious metals, index and stock CFDs, globally traded listed futures and international stocks all under one roof.
Combining a vast range of both exchange traded and over-the-counter financial products, TradeAll meets an important demand in Turkey by offering the opportunity to invest globally: 24/5 tailor-made customer support, graphical trading, competitive spreads and fees, mobile e-trading over iOS and Android, an all-in-one platform for global markets, where you can literally trade all."
Ak Investments has played a pivotal role in the introduction of electronic trading to both retail and institutional investors in Turkey, the firm was the first to launch Direct Market Access (DMA) for Turkish equities. Mr Penbeci states, "As the Turkish market is one of the most competitive emerging markets in Europe, it is always vital to be ahead of the crowd. Ak Investment was the first Turkish broker to introduce electronic trading, DMA and algorithmic trading for Turkish equities. In addition to cash equity trading, Ak Investment handles trading for futures and options on the Borsa Istanbul. These capabilities increased Ak Investment’s institutional client base."
Denis Borisovsky, CEO of PFSOFT technology provider of TradeAll, stated to Forex Magnates, "This project is very unique, not only for Turkey, but for the whole market. After only a short time of working with Ak Investment we were able to deploy this huge multi-asset project. The highlights include featuring listed international equities, futures, CFDs (indices and single stocks) and Forex instruments all within one platform and aggregation from top LPs. It's a great example of how even the biggest banks can effectively cooperate with us as a custom solution provider, instead of developing a proprietary platform. We are proud to work with, and congratulate Ak Investment and will do everything possible to help support them for their future growth."
Attila Penbeci
Several Turkish banks entered the FX space post regulations. Ak Investment, the brokerage arm of Akbank and one of the largest Turkish banks founded in 1948, highlights the attractiveness of Turkey's electronic trading market. Prior to the FX regulations, Forex Magnates estimates that there were over sixty introducing brokers and white label partners operating in the country.
Another reason that banks have entered the FX markets is due to the capital requirements by the regulator, the SPK (Capital Markets Board) is currently reviewing the capital adequacy firms need to maintain, and is gearing itself to the upper limits, a concern for smaller brokers.
Akbank is a listed firm on the domestic markets in Turkey, traded on the Borsa Istanbul, and it is 20% owned by Citigroup (since 2007), as well as by members of the Sabancı family, a leading industrialist business family.
Ak Investment currently serves investors in Great Britain, Continental Europe, United States, Middle East and Far East.
Ak Investment, the securities arm of Akbank, one of the oldest and most established banking groups in Turkey, has expanded its on-line trading offerings to include margin derivatives. The firm will offer a range of domestic and global instruments including, major indices, currency pairs and commodity contracts via its new portal TradeAll.
Attila Penbeci, CEO of the brokerage, spoke about the launch of the new service in a comment to Forex Magnates, saying, "TradeAll is a multi-asset electronic Trading Platform which provides fast, reliable and accurate execution with a user-friendly and simple-to-use interface. Investors are now able to trade all major FX pairs, spot precious metals, index and stock CFDs, globally traded listed futures and international stocks all under one roof.
Combining a vast range of both exchange traded and over-the-counter financial products, TradeAll meets an important demand in Turkey by offering the opportunity to invest globally: 24/5 tailor-made customer support, graphical trading, competitive spreads and fees, mobile e-trading over iOS and Android, an all-in-one platform for global markets, where you can literally trade all."
Ak Investments has played a pivotal role in the introduction of electronic trading to both retail and institutional investors in Turkey, the firm was the first to launch Direct Market Access (DMA) for Turkish equities. Mr Penbeci states, "As the Turkish market is one of the most competitive emerging markets in Europe, it is always vital to be ahead of the crowd. Ak Investment was the first Turkish broker to introduce electronic trading, DMA and algorithmic trading for Turkish equities. In addition to cash equity trading, Ak Investment handles trading for futures and options on the Borsa Istanbul. These capabilities increased Ak Investment’s institutional client base."
Denis Borisovsky, CEO of PFSOFT technology provider of TradeAll, stated to Forex Magnates, "This project is very unique, not only for Turkey, but for the whole market. After only a short time of working with Ak Investment we were able to deploy this huge multi-asset project. The highlights include featuring listed international equities, futures, CFDs (indices and single stocks) and Forex instruments all within one platform and aggregation from top LPs. It's a great example of how even the biggest banks can effectively cooperate with us as a custom solution provider, instead of developing a proprietary platform. We are proud to work with, and congratulate Ak Investment and will do everything possible to help support them for their future growth."
Attila Penbeci
Several Turkish banks entered the FX space post regulations. Ak Investment, the brokerage arm of Akbank and one of the largest Turkish banks founded in 1948, highlights the attractiveness of Turkey's electronic trading market. Prior to the FX regulations, Forex Magnates estimates that there were over sixty introducing brokers and white label partners operating in the country.
Another reason that banks have entered the FX markets is due to the capital requirements by the regulator, the SPK (Capital Markets Board) is currently reviewing the capital adequacy firms need to maintain, and is gearing itself to the upper limits, a concern for smaller brokers.
Akbank is a listed firm on the domestic markets in Turkey, traded on the Borsa Istanbul, and it is 20% owned by Citigroup (since 2007), as well as by members of the Sabancı family, a leading industrialist business family.
Ak Investment currently serves investors in Great Britain, Continental Europe, United States, Middle East and Far East.
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As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
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As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
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This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
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Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
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-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
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🎥 TikTok: / fmevents_official
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This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
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- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
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-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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🎥 TikTok: / fmevents_official
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-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
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-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
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Mind The Gap: Can Retail Investors Save the UK Stock Market?
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Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
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-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official