Exclusive: New Management, New Strategy and Now Funding - Ariel Communications Defines Direction
Wednesday,23/10/2013|08:27GMTby
Adil Siddiqui
UK based software developer of trading platforms for FX, CFD & financial spread betting, Ariel Communications, has announced that it has been awarded a government grant for launching its new platform.
One of UK’s most established developers of trading platforms for the financial services industry, has strengthened its commitment to an arduous turnaround after it was awarded a special grant from a government organization. Greater London-based Ariel Communications (Ariel), the software developer behind the platforms used by CFD giants; ETX Capital and London Capital Group, secures funding for new projects under the Technology Strategy Board. The funding comes on the back of a complete restructure at the 18-year-old firm.
Ariel, under the guidance of newly appointed CEO Simon Cox, aims to take heed of the platform development world. With the aid of new funding, the firm will release a new Trading Platform with enhanced capabilities to serve retail brokers and service providers across the globe.
Ariel’s new platform is expected to be the first Back-to-Back-to-Back (B2B2B) capability in distributed trading. It will allow retail trading solutions to be deployed internationally; meeting local regulatory compliance requirements. This new approach will significantly reduce deployment and installation costs without compromising the range of trading capabilities.
Simon Cox, Ariel’s CEO spoke about the new initiative in a comment to Forex Magnates, saying: “We are delighted to receive this grant to support our continued drive to innovate in the financial trading software market. We have an 18-year track record in the industry, providing insight, expertise and experience in this specialist arena - and will be announcing some exciting plans over the coming months in line with our new strategy.
This grant from the Technology Strategy Board will enable Ariel to further push the boundaries in terms of software capabilities and trading model solutions - all developed in-house with our specialist UK team.”
London and Fin-tech
The marriage between finance and technology is a crucial element to the financial services industry at large. Although London is home to the largest market in FX trading (according to the most recent BIS survey), its technological innovation is disregarded, and UK firms have been behind the largest dealer to dealer trading portals in the FX markets e.g. Reuters and EBS. Research carried out by CityUK shows that the financial services sector contributes to 9% of UK GDP.
Simon Cox
Ariel has been awarded the grant under the Technology Strategy Board, which is the UK’s innovation agency. Its goal is to accelerate economic growth by stimulating and supporting business-led innovation.
Sponsored by the Department for Business, Innovation and Skills (BIS), the Technology Strategy Board brings together business, research and the public sector, supporting and accelerating the development of innovative products and services to meet market needs, tackle major societal challenges and help build the future economy.
Another Platform
In an era where platform providers upgrade their terminals like changes in the British weather.
What makes Ariel any different? The firm will focus on the full partnership finalist in a global market place.
Mr Cox explained: “The key innovation part of the project is the development of a configurable, geographically distributed master/slave trading architecture. The project will provide a unique distributed trading capability in which a master trading system will control and link together any number of slave trading systems, each of which support their own user community.
This new deployment architecture and its trading chain (Liquidity provider to master broker to broker to client trader) is designed to ensure that a trade is fully, and only completed once the end-to-end chain transactions have been confirmed. Client data can be stored and administered centrally or distributed across multiple geographic regions according to local legal and regulatory requirements.”
Ariel was awarded a grant of £238,000, and in addition, the firm is investing its own capital of £480,000 into the project.
2013 has been an interesting year for platform providers, notably the MetaQuotes debacle brought both opportunities and threats for industry participants. Overall, the monopoly effect of MT4, and nothing else has slowly been challenged by the likes of cTrader, Protrader and tradable. Ariel’s new platform is expected to be welcomed by the marketplace.
One of UK’s most established developers of trading platforms for the financial services industry, has strengthened its commitment to an arduous turnaround after it was awarded a special grant from a government organization. Greater London-based Ariel Communications (Ariel), the software developer behind the platforms used by CFD giants; ETX Capital and London Capital Group, secures funding for new projects under the Technology Strategy Board. The funding comes on the back of a complete restructure at the 18-year-old firm.
Ariel, under the guidance of newly appointed CEO Simon Cox, aims to take heed of the platform development world. With the aid of new funding, the firm will release a new Trading Platform with enhanced capabilities to serve retail brokers and service providers across the globe.
Ariel’s new platform is expected to be the first Back-to-Back-to-Back (B2B2B) capability in distributed trading. It will allow retail trading solutions to be deployed internationally; meeting local regulatory compliance requirements. This new approach will significantly reduce deployment and installation costs without compromising the range of trading capabilities.
Simon Cox, Ariel’s CEO spoke about the new initiative in a comment to Forex Magnates, saying: “We are delighted to receive this grant to support our continued drive to innovate in the financial trading software market. We have an 18-year track record in the industry, providing insight, expertise and experience in this specialist arena - and will be announcing some exciting plans over the coming months in line with our new strategy.
This grant from the Technology Strategy Board will enable Ariel to further push the boundaries in terms of software capabilities and trading model solutions - all developed in-house with our specialist UK team.”
London and Fin-tech
The marriage between finance and technology is a crucial element to the financial services industry at large. Although London is home to the largest market in FX trading (according to the most recent BIS survey), its technological innovation is disregarded, and UK firms have been behind the largest dealer to dealer trading portals in the FX markets e.g. Reuters and EBS. Research carried out by CityUK shows that the financial services sector contributes to 9% of UK GDP.
Simon Cox
Ariel has been awarded the grant under the Technology Strategy Board, which is the UK’s innovation agency. Its goal is to accelerate economic growth by stimulating and supporting business-led innovation.
Sponsored by the Department for Business, Innovation and Skills (BIS), the Technology Strategy Board brings together business, research and the public sector, supporting and accelerating the development of innovative products and services to meet market needs, tackle major societal challenges and help build the future economy.
Another Platform
In an era where platform providers upgrade their terminals like changes in the British weather.
What makes Ariel any different? The firm will focus on the full partnership finalist in a global market place.
Mr Cox explained: “The key innovation part of the project is the development of a configurable, geographically distributed master/slave trading architecture. The project will provide a unique distributed trading capability in which a master trading system will control and link together any number of slave trading systems, each of which support their own user community.
This new deployment architecture and its trading chain (Liquidity provider to master broker to broker to client trader) is designed to ensure that a trade is fully, and only completed once the end-to-end chain transactions have been confirmed. Client data can be stored and administered centrally or distributed across multiple geographic regions according to local legal and regulatory requirements.”
Ariel was awarded a grant of £238,000, and in addition, the firm is investing its own capital of £480,000 into the project.
2013 has been an interesting year for platform providers, notably the MetaQuotes debacle brought both opportunities and threats for industry participants. Overall, the monopoly effect of MT4, and nothing else has slowly been challenged by the likes of cTrader, Protrader and tradable. Ariel’s new platform is expected to be welcomed by the marketplace.
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Hannah Hill on Innovation, Branding & Award-Winning Technology | Executive Interview | AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Recorded live at FMLS:25, this executive interview features Hannah Hill, Head of Brand and Sponsorship at AXI, in conversation with Finance Magnates, following AXI’s win for Most Innovative Broker of the Year 2025.
In this wide-ranging discussion, Hannah shares insights on:
🔹What winning the Finance Magnates award means for AXI’s credibility and innovation
🔹How the launch of AXI Select, the capital allocation program, is redefining industry standards
🔹The development and rollout of the AXI trading app across multiple markets
🔹Driving brand evolution alongside technological advancements
🔹Encouraging and recognizing teams behind the scenes
🔹The role of marketing, content, and social media in building product awareness
Hannah explains why standout products, strategic branding, and a focus on innovation are key to growing visibility and staying ahead in a competitive brokerage landscape.
🏆 Award Highlight: Most Innovative Broker of the Year 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #MostInnovativeBroker #TradingTechnology #FinTech #Brokerage #ExecutiveInterview #AXI
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
Executive Interview | Dor Eligula | Co-Founder & Chief Business Officer, BridgeWise | FMLS:25
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
In this session, Jonathan Fine form Ultimate Group speaks with Dor Eligula from Bridgewise, a fast-growing AI-powered research and analytics firm supporting brokers and exchanges worldwide.
We start with Dor’s reaction to the Summit and then move to broker growth and the quick wins brokers often overlook. Dor shares where he sees “blue ocean” growth across Asian markets and how local client behaviour shapes demand.
We also discuss the rollout of AI across investment research. Dor gives real examples of how automation and human judgment meet at Bridgewise — including moments when analysts corrected AI output, and times when AI prevented an error.
We close with a practical question: how retail investors can actually use AI without falling into common traps.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Brendan Callan joined us fresh off the Summit’s most anticipated debate: “Is Prop Trading Good for the Industry?” Brendan argued against the motion — and the audience voted him the winner.
In this interview, Brendan explains the reasoning behind his position. He walks through the message he believes many firms avoid: that the current prop trading model is too dependent on fees, too loose on risk, and too confusing for retail audiences.
We discuss why he thinks the model grew fast, why it may run into walls, and what he believes is needed for a cleaner, more responsible version of prop trading.
This is Brendan at his frankest — sharp, grounded, and very clear about what changes are overdue.
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Elina Pedersen on Growth, Stability & Ultra-Low Latency | Executive Interview | Your Bourse
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
Recorded live at FMLS:25 London, this executive interview features Elina Pedersen, in conversation with Finance Magnates, following her company’s win for Best Connectivity 2025.
🔹In this wide-ranging discussion, Elina shares insights on:
🔹What winning a Finance Magnates award means for credibility and reputation
🔹How broker demand for stability and reliability is driving rapid growth
🔹The launch of a new trade server enabling flexible front-end integrations
🔹Why ultra-low latency must be proven with data, not buzzwords
🔹Common mistakes brokers make when scaling globally
🔹Educating the industry through a newly launched Dealers Academy
🔹Where AI fits into trading infrastructure and where it doesn’t
Elina explains why resilient back-end infrastructure, deep client partnerships, and disciplined focus are critical for brokers looking to scale sustainably in today’s competitive market.
🏆 Award Highlight: Best Connectivity 2025
👉 Subscribe to Finance Magnates for more executive interviews, industry insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #BestConnectivity #TradingTechnology #UltraLowLatency #FinTech #Brokerage #ExecutiveInterview
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
In this video, we take an in-depth look at @BlueberryMarketsForex , a forex and CFD broker operating since 2016, offering access to multiple trading platforms, over 1,000 instruments, and flexible account types for different trading styles.
We break down Blueberry’s regulatory structure, including its Australian Financial Services License (AFSL), as well as its authorisation and registrations in other jurisdictions. The review also covers supported platforms such as MetaTrader 4, MetaTrader 5, cTrader, TradingView, Blueberry.X, and web-based trading.
You’ll learn about available instruments across forex, commodities, indices, share CFDs, and crypto CFDs, along with leverage options, minimum and maximum trade sizes, and how Blueberry structures its Standard and Raw accounts.
We also explain spreads, commissions, swap rates, swap-free account availability, funding and withdrawal methods, processing times, and what traders can expect from customer support and additional services.
Watch the full review to see whether Blueberry’s trading setup aligns with your experience level, strategy, and risk tolerance.
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Blueberry #BlueberryMarkets #BrokerReview #ForexBroker #CFDTrading #OnlineTrading #FinanceMagnates #TradingPlatforms #MarketInsights
