There is no trader in the world that does not have losing trades- we have no control over the market, but we do and should have control over ourselves.
Photo: Bloomberg
There is no successful trader in the world that does not have losing trades. There is no winning strategy in the world that does not take losing trades. These are truths that no one can argue with. Losing trades are a part of trading and that will never change. It is how we view them and use them that can make all of the difference to our whole trading experience.
Without the correct belief system in place you may come to doubt yourself and not take the next trade that presents itself
The aim of this article is to show you how to view losing trades in the correct way. It is my hope that this knowledge once internalized will change your whole trading experience to a much more relaxed one with fewer mistakes.
I am assuming in this article that you already have a trading plan and strategy in place which put the odds in your favor. The reason I am making this assumption is because if you do not have a strategy with a positive expectancy then having a losing trade does have meaning- it means you do not know what you are doing. Having a string of losing trades will just confirm that you do not know how to trade.
On the other hand, if you are trading a strategy that has a positive expectancy that you have tested and has proven itself over time, taking a losing trade has no meaning whatsoever.
How would you feel starting a new month with 6 losing trades in a row?
I will illustrate this with a number of examples based on flipping a coin. Say we have $10,000 and we flip a coin 20 times. If it lands on heads we lose $100 and if it lands on tails we gain $200. This strategy has a positive expectancy which will make you on average $50 every time you flip the coin [(200-100)/2 = 50]. It does not mean that you will not have losing periods. In fact you do not know how the results will be distributed as all. It is completely random. When training new traders I get each one to do this experiment and write down after every flip what they are thinking and feeling. This gives us some insight into how we view losing even when we know that the odds are in our favor and that we will come out on top in the end.
Please take a look at Table 1 below which shows 3 results of flipping a coin 20 times.
It is interesting to note that on result 1 we actually profited what we expected – 50 x 20 = $1000. Result 2 we only profited $100 and on result 3 we profited $1900. Over the 60 coin flips we actually profited $3000 which is in line with our expectations – 50 x 60 = $3000.
Now imagine you started your month trading with result 2. How would you feel starting a new month with 6 losing trades in a row? What most aspiring traders do is throw their hands up in the air and say that the strategy does not work and continue their search for the perfect strategy – which does not exist. For those aspiring traders it is a constant emotional roller coaster ride.
The correct response to a string of losing trades (when you are following a strategy that has been proven to have a positive expectancy over time) is to just continue trading your edge and over a large enough number of trades the odds will play themselves out in your favor. The only way to be able to do this without too much emotional stress is to internalize the concept that the result of any one trade or even a string of trades is meaningless. What counts is how you perform over the long run.
Over the 60 coin flips we actually profited $3000 which is in line with our expectations
Without the correct belief system in place you may come to doubt yourself and not take the next trade that presents itself and that was the trade that ended up being a big winner – which causes you more emotional pain.
Some trading months can be like result 1 – the average winning month, some can be small winning months like result 2 and some can end up being home run months like results 3 and some may end up being losing months. The point to remember is that we do not know how the results are going to be distributed. We have no control over the market but we do and should have control over ourselves.
There is no successful trader in the world that does not have losing trades. There is no winning strategy in the world that does not take losing trades. These are truths that no one can argue with. Losing trades are a part of trading and that will never change. It is how we view them and use them that can make all of the difference to our whole trading experience.
Without the correct belief system in place you may come to doubt yourself and not take the next trade that presents itself
The aim of this article is to show you how to view losing trades in the correct way. It is my hope that this knowledge once internalized will change your whole trading experience to a much more relaxed one with fewer mistakes.
I am assuming in this article that you already have a trading plan and strategy in place which put the odds in your favor. The reason I am making this assumption is because if you do not have a strategy with a positive expectancy then having a losing trade does have meaning- it means you do not know what you are doing. Having a string of losing trades will just confirm that you do not know how to trade.
On the other hand, if you are trading a strategy that has a positive expectancy that you have tested and has proven itself over time, taking a losing trade has no meaning whatsoever.
How would you feel starting a new month with 6 losing trades in a row?
I will illustrate this with a number of examples based on flipping a coin. Say we have $10,000 and we flip a coin 20 times. If it lands on heads we lose $100 and if it lands on tails we gain $200. This strategy has a positive expectancy which will make you on average $50 every time you flip the coin [(200-100)/2 = 50]. It does not mean that you will not have losing periods. In fact you do not know how the results will be distributed as all. It is completely random. When training new traders I get each one to do this experiment and write down after every flip what they are thinking and feeling. This gives us some insight into how we view losing even when we know that the odds are in our favor and that we will come out on top in the end.
Please take a look at Table 1 below which shows 3 results of flipping a coin 20 times.
It is interesting to note that on result 1 we actually profited what we expected – 50 x 20 = $1000. Result 2 we only profited $100 and on result 3 we profited $1900. Over the 60 coin flips we actually profited $3000 which is in line with our expectations – 50 x 60 = $3000.
Now imagine you started your month trading with result 2. How would you feel starting a new month with 6 losing trades in a row? What most aspiring traders do is throw their hands up in the air and say that the strategy does not work and continue their search for the perfect strategy – which does not exist. For those aspiring traders it is a constant emotional roller coaster ride.
The correct response to a string of losing trades (when you are following a strategy that has been proven to have a positive expectancy over time) is to just continue trading your edge and over a large enough number of trades the odds will play themselves out in your favor. The only way to be able to do this without too much emotional stress is to internalize the concept that the result of any one trade or even a string of trades is meaningless. What counts is how you perform over the long run.
Over the 60 coin flips we actually profited $3000 which is in line with our expectations
Without the correct belief system in place you may come to doubt yourself and not take the next trade that presents itself and that was the trade that ended up being a big winner – which causes you more emotional pain.
Some trading months can be like result 1 – the average winning month, some can be small winning months like result 2 and some can end up being home run months like results 3 and some may end up being losing months. The point to remember is that we do not know how the results are going to be distributed. We have no control over the market but we do and should have control over ourselves.
Exclusive: The5ers Founders Enter Brokerage Business with CySEC-Licensed “TSG.”
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Educators, IBs, And Other Regional Growth Drivers
Educators, IBs, And Other Regional Growth Drivers
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
The Leap to Everything App: Are Brokers There Yet?
The Leap to Everything App: Are Brokers There Yet?
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Mind The Gap: Can Retail Investors Save the UK Stock Market?
Mind The Gap: Can Retail Investors Save the UK Stock Market?
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official