A new startup founded by 5 19 year old entrepreneurs from New York has brought one-click payments to mobile food orders.
The application called Push for Pizza acts exactly as it sounds, a single press to order a pizza. Currently the application works with 2 types of predetermined pizzas, regular and peperoni, but the founders insure more pizza will be made available soon.
Setup is fairly simple, after downloading the application, a user enters his payment details, address, preferred tip, and favorite pizza type. The app then uses geo-location to find all pizzerias that deliver to the user’s vicinity. After the initial setup ordering a pizza is as simple as clicking a single button.
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The application has garnered much attention being called the Uber for Pizza, and the Pizza variant of Yo!.
According to the founders, they are working on making the application available in more areas, with adding new pizzerias, pizza types, and might even branch out to other food categories.
This isn’t the first we have seen of one click pizza orders. Red Tomato Pizza in Dubai offers a VIP magnet button with the user’s favorite pizza configuration. A press of the button alerts the pizzeria and a pizza is sent out ASAP.
Push for Pizza is different as it is not a standalone corporate application like Dominoes pizza and Pizza Hutt’s mobile offerings and even Red Tomato’s magnet, but a more diverse ordering experience that may also provide a solution for smaller business who do not have an Ecommerce or Mcommerce solution.
What are your thoughts? Are one-click payments a good idea for fast-food, or just a passing fad? Let us know in the comment section below.