Nets, a member of the European PayTech Nexi Group, has announced a strategic partnership with Klarna, an AI-powered global payments network and shopping assistant. The collaboration aims to introduce Klarna’s payment methods to Nets’ merchant clientele across the Nordics.

Payment Solutions Integrated into Checkout

Under this partnership, Klarna’s payment solutions will be integrated into the Nets checkout system, catering specifically to e-commerce merchants operating in Sweden, Norway, and Denmark.

Nets seeks to bolster its position as a payments gateway provider by integrating Klarna's offerings. This integration will enable Nets' merchant partners to extend Klarna's payment options to consumers without the need for multiple technical integrations, thereby streamlining the process.

“We strive to facilitate flexible, safe and convenient payments for consumers shopping online,” said Johanna Tell, Head of Nordic E-Commerce at Nets. “We know from experience that conversion rates at checkout heavily rely on the availability of consumers’ preferred payment methods. Klarna is many consumers’ preferred payment method across the Nordics, so its addition to the Nets e-commerce platform will deliver more choice and convenience, while increasing conversion rates for merchants.”

Consumer Choice Expanded

Consumers availing themselves of Klarna's services will have the flexibility to select from a variety of payment options, including Buy Now, Pay Later, and instalment products, thus enhancing their shopping experience.

Björn Bryngelson, Country Lead Sweden, Klarna, commented: “Klarna and Nets have both been integral to the rapid development of the Nordic e-commerce landscape for decades. We are thrilled that our partnership with Nets - a major player in the Nordics - will now enable merchants to offer Klarna’s flexible payment options to consumers, without the need for multiple complex technical integrations. It’s a win-win for all - Klarna, Nets, merchants and most importantly, consumers.”

Meanwhile, Klarna has introduced the Klarna Card in the US, aiming to transform shopping and payment experiences, as Finance Magnates reported. Building on their success in the buy-now-pay-later sector, Klarna offers consumers a smarter alternative to traditional credit cards with transparent terms and integrated shopping features through their app.