In 23 countries, Klarna's service addresses challenges from Apple and Google's cookie changes.
The service succeeded in Sweden, initially tested with platforms like Maitres and Tradera.
Klarna, an AI-driven global
payment provider and shopping assistant, has unveiled its latest offering:
"Sign in with Klarna," aimed at granting users control over their
data. This service expedites the online purchase process for consumers and,
upon their consent to data sharing, unlocks personalized offers from
participating merchants.
Navigating Cookie Challenges:
Klarna's Response to Tech Giants
Currently operational in 23
countries including the USA, UK, Canada, Australia, and several European
nations, "Sign in with Klarna" addresses challenges arising from tech
giants like Apple and Google's discontinuation of third-party cookies.
This
move has complicated the process for payment services to automatically fill in
customer details during online checkouts.
Raji Behal, the Head of Western and Southern Europe at Klarna, Source: LinkedIn
By integrating with various
platforms and services, Klarna's offering simplifies the registration process and
presents a challenge to industry behemoths such as Apple, Facebook,
and Google in the global verification arena. Projections indicate substantial
growth in the sector, with the industry expected to nearly double in size by
2027.
Stefan Öberg, the CEO at Tradera,
emphasized the service's efficiency: "We immediately get a
complete profile with just a couple of clicks from the consumer, whereas
similar services from Apple, Facebook, and Google create a profile that the
customer needs to complete since it lacks information such as address and phone
number."
The service has already enjoyed success
in Sweden, where it was initially piloted with platforms like Maitres and
Tradera. Within a short span, it emerged as the second most preferred login
method on Tradera.
Merchant Interest: Rusta, Casall,
and NA-KD among Early Adopters
Moreover, merchants have
expressed interest in adopting the service, with Rusta, Casall, and NA-KD
among the early adopters across various European markets. "Sign in with
Klarna" not only enhances consumer control over their data but also promises
a personalized shopping experience by enabling them to selectively share
information with merchants.
Raji Behal, the Head of Western
and Southern Europe at Klarna,
highlighted the significance of the new offering: "With our new
login service, we add another dimension to improving the customer journey for
consumers and our offering towards merchants."
Klarna, an AI-driven global
payment provider and shopping assistant, has unveiled its latest offering:
"Sign in with Klarna," aimed at granting users control over their
data. This service expedites the online purchase process for consumers and,
upon their consent to data sharing, unlocks personalized offers from
participating merchants.
Navigating Cookie Challenges:
Klarna's Response to Tech Giants
Currently operational in 23
countries including the USA, UK, Canada, Australia, and several European
nations, "Sign in with Klarna" addresses challenges arising from tech
giants like Apple and Google's discontinuation of third-party cookies.
This
move has complicated the process for payment services to automatically fill in
customer details during online checkouts.
Raji Behal, the Head of Western and Southern Europe at Klarna, Source: LinkedIn
By integrating with various
platforms and services, Klarna's offering simplifies the registration process and
presents a challenge to industry behemoths such as Apple, Facebook,
and Google in the global verification arena. Projections indicate substantial
growth in the sector, with the industry expected to nearly double in size by
2027.
Stefan Öberg, the CEO at Tradera,
emphasized the service's efficiency: "We immediately get a
complete profile with just a couple of clicks from the consumer, whereas
similar services from Apple, Facebook, and Google create a profile that the
customer needs to complete since it lacks information such as address and phone
number."
The service has already enjoyed success
in Sweden, where it was initially piloted with platforms like Maitres and
Tradera. Within a short span, it emerged as the second most preferred login
method on Tradera.
Merchant Interest: Rusta, Casall,
and NA-KD among Early Adopters
Moreover, merchants have
expressed interest in adopting the service, with Rusta, Casall, and NA-KD
among the early adopters across various European markets. "Sign in with
Klarna" not only enhances consumer control over their data but also promises
a personalized shopping experience by enabling them to selectively share
information with merchants.
Raji Behal, the Head of Western
and Southern Europe at Klarna,
highlighted the significance of the new offering: "With our new
login service, we add another dimension to improving the customer journey for
consumers and our offering towards merchants."
In this video, we take an in-depth look at @Exness , a global multi-asset broker operating since 2008, known for fast withdrawals, flexible account types, and strong regulatory coverage across multiple regions.
We break down Exness’s regulatory framework, supported trading platforms including MetaTrader 4, MetaTrader 5, Exness Terminal, and the Exness Trade App, as well as available account types such as Standard, Pro, Zero, and Raw Spread.
You’ll also learn about Exness’s leverage options, fees and commissions, swap-free trading, available instruments across forex, commodities, indices, stocks, and cryptocurrencies, and what traders can expect in terms of execution, funding speed, and customer support.
Watch the full review to see whether Exness aligns with your trading goals and strategy.
👉 Explore Exness’s full broker listing on the Finance Magnates Directory:
https://directory.financemagnates.com/multi-asset-brokers/exness/
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Exness #ExnessReview #Forex #FinanceMagnates #ForexBroker #BrokerReview #CFDTrading #OnlineTrading #MarketInsights
In this video, we take an in-depth look at @Exness , a global multi-asset broker operating since 2008, known for fast withdrawals, flexible account types, and strong regulatory coverage across multiple regions.
We break down Exness’s regulatory framework, supported trading platforms including MetaTrader 4, MetaTrader 5, Exness Terminal, and the Exness Trade App, as well as available account types such as Standard, Pro, Zero, and Raw Spread.
You’ll also learn about Exness’s leverage options, fees and commissions, swap-free trading, available instruments across forex, commodities, indices, stocks, and cryptocurrencies, and what traders can expect in terms of execution, funding speed, and customer support.
Watch the full review to see whether Exness aligns with your trading goals and strategy.
👉 Explore Exness’s full broker listing on the Finance Magnates Directory:
https://directory.financemagnates.com/multi-asset-brokers/exness/
📣 Stay up to date with the latest in finance and trading. Follow Finance Magnates for industry news, insights, and global event coverage.
Connect with us:
🔗 LinkedIn: /financemagnates
👍 Facebook: /financemagnates
📸 Instagram: https://www.instagram.com/financemagnates
🐦 X: https://x.com/financemagnates
🎥 TikTok: https://www.tiktok.com/tag/financemagnates
▶️ YouTube: /@financemagnates_official
#Exness #ExnessReview #Forex #FinanceMagnates #ForexBroker #BrokerReview #CFDTrading #OnlineTrading #MarketInsights
The FMLS:25 highlights video is now live - a look back at the conversations, the energy on the floor, and the moments that shaped this year’s summit.
While that’s still fresh, the next launches across the FM Events portfolio are already taking shape.
FM Singapore takes place on the 12-14 of May, connecting the APAC market with its own distinct audience and priorities. FMAS:26 heads to Cape Town on 26–27 May shortly after, bringing the focus to Africa’s trading and fintech ecosystem.
Different regions. Different audiences. Same commitment to building the right rooms for meaningful conversations.
More details coming very soon. The launches are imminent. - here you go
The FMLS:25 highlights video is now live - a look back at the conversations, the energy on the floor, and the moments that shaped this year’s summit.
While that’s still fresh, the next launches across the FM Events portfolio are already taking shape.
FM Singapore takes place on the 12-14 of May, connecting the APAC market with its own distinct audience and priorities. FMAS:26 heads to Cape Town on 26–27 May shortly after, bringing the focus to Africa’s trading and fintech ecosystem.
Different regions. Different audiences. Same commitment to building the right rooms for meaningful conversations.
More details coming very soon. The launches are imminent. - here you go
What sources does the Finance Magnates newsroom rely on before publishing a story? #FinanceNews
What sources does the Finance Magnates newsroom rely on before publishing a story? #FinanceNews
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the editorial process: direct industry sources, reports, regulators, social media signals, and thorough cross-checking before anything goes live.
📰 Industry sources
📊 Reports & regulators
🔎 Verification before publication
Yam Yehoshua, Editor-in-Chief at Finance Magnates, explains the editorial process: direct industry sources, reports, regulators, social media signals, and thorough cross-checking before anything goes live.
📰 Industry sources
📊 Reports & regulators
🔎 Verification before publication
OnePrime’s Jerry Khargi on Infrastructure, Liquidity & Trust | Executive Interview
OnePrime’s Jerry Khargi on Infrastructure, Liquidity & Trust | Executive Interview
Recorded live at FMLS:25 London, this exclusive executive interview features Jerry Khargi, Executive Director at OnePrime, in conversation with Andrea Badiola Mateos from Finance Magnates.
In this in-depth discussion, Jerry shares:
- OnePrime’s journey from a retail-focused business to a global institutional liquidity provider
- What truly sets award-winning trading infrastructure apart
- Key trends shaping institutional trading, including technology and AI
- The importance of transparency, ethics, and reputation in long-term success
- OnePrime’s vision for growth over the next 12–24 months
Fresh from winning Finance Magnates’ Best Trading Infrastructure Broker, Jerry explains how experience, mentorship, and real-world problem solving form the “special sauce” behind OnePrime’s institutional offering.
🏆 Award Highlight: Best Trading Infrastructure Broker
👉 Subscribe to Finance Magnates for more executive interviews, market insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #OnePrime #InstitutionalTrading #Liquidity #TradingInfrastructure #ExecutiveInterview
Recorded live at FMLS:25 London, this exclusive executive interview features Jerry Khargi, Executive Director at OnePrime, in conversation with Andrea Badiola Mateos from Finance Magnates.
In this in-depth discussion, Jerry shares:
- OnePrime’s journey from a retail-focused business to a global institutional liquidity provider
- What truly sets award-winning trading infrastructure apart
- Key trends shaping institutional trading, including technology and AI
- The importance of transparency, ethics, and reputation in long-term success
- OnePrime’s vision for growth over the next 12–24 months
Fresh from winning Finance Magnates’ Best Trading Infrastructure Broker, Jerry explains how experience, mentorship, and real-world problem solving form the “special sauce” behind OnePrime’s institutional offering.
🏆 Award Highlight: Best Trading Infrastructure Broker
👉 Subscribe to Finance Magnates for more executive interviews, market insights, and exclusive coverage from the world’s leading financial events.
#FMLS25 #FinanceMagnates #OnePrime #InstitutionalTrading #Liquidity #TradingInfrastructure #ExecutiveInterview
How does the Finance Magnates newsroom decide which updates are worth covering? #financenews
How does the Finance Magnates newsroom decide which updates are worth covering? #financenews
What makes an update worth covering in financial media?
According to Yam Yehoshua, Editor-in-Chief at Finance Magnates, editorial focus starts with relevance: stories that serve the industry, support brokers and technology providers, and help decision-makers navigate their businesses.
A reminder that strong financial journalism is built on value, not volume.
What makes an update worth covering in financial media?
According to Yam Yehoshua, Editor-in-Chief at Finance Magnates, editorial focus starts with relevance: stories that serve the industry, support brokers and technology providers, and help decision-makers navigate their businesses.
A reminder that strong financial journalism is built on value, not volume.
