You might expect this kind of doom-laden forecast from a labor
economist or tech ethicist. But this is coming from the CEO of a company that’s
embraced AI so enthusiastically it replaced 700 customer service agents with AI-powered
bots this February. Only to hire them back. At least some of them.
Mistakes aside, it seems Siemiatkowski sees the use of AI as a tidal change,
sweeping across industries, apart from various positions that require manual
skills, “if you look at the factory workers today, lorry drivers, waiters,
chefs, salaries are going up at a pretty good rate,” he
said.
But this uptick in productivity comes with a darker shadow: mass
layoffs. Siemiatkowski
highlighted how quickly AI made its mark at Klarna, pointing to its role in
boosting efficiency—and noted that other CEOs are seeing the same trend unfold
in their own companies.
The sting in the tale? Klarna wasn't happy with the results of total AI domination when it came to customer and had to scrabble to re-hire.
The pivot has been fast, “We think offering human customer service is always going to be a VIP thing,” he told TechCrunch, while comparing AI service to bespoke clothes. “So we think that two things can be done at the same time. We can use AI to automatically take away boring jobs, things that are manual work, but we are also going to promise our customers to have a human connection.”
Siemiatkowski: Governments Need to Wake Up
While many tech CEOs are hyping up AI’s benefits, Siemiatkowski is
urging governments to brace for the fallout. His message? If we don’t act fast,
rising unemployment could tank the global economy.
It’s a pretty stark contrast from most corporate messaging, which tends
to focus on “AI empowerment” and “enhancing human potential.” Klarna’s boss is
saying: forget the buzzwords—this could break the economy.
From Warning Bell to AI Call Center
Now, here’s where things get darkly humorous.
After warning the world that AI is about to upend jobs and potentially
collapse economies, and after reversing course on AI customer service, Siemiatkowski went and made himself the star of... wait for
it... Klarna’s AI-powered customer service hotline.
The hotline allows customers to call Klarna and get a response from the
CEO—sort of. When you ring up, you’re greeted by a synthesized version of
Siemiatkowski’s voice, which can answer
questions, resolve issues, and, we hope, crack a few jokes. It’s his voice,
powered by AI, handling your mundane customer queries—because nothing says
“human-centered leadership” like turning your CEO into a chatbot.
Klarna claims that these chats could “translate into tangible product
improvements already the following day.”
It’s a neat PR move. It’s also peak irony.
The AI Paradox: Innovate or Disintegrate?
Klarna’s whole business model hinges on fast, efficient digital
transactions—so embracing AI makes strategic sense. But Siemiatkowski’s
warnings reveal a deeper paradox haunting every tech-forward company: if you
innovate too fast, you risk contributing to the very economic instability
you’re trying to avoid.
Can companies both adopt AI and avoid contributing to systemic
unemployment? Is it possible to champion innovation without gutting the
workforce? Siemiatkowski seems to be asking those questions himself—between
AI-powered customer calls, of course.
Klarna’s CEO Is Right—And Wrong
So is Sebastian Siemiatkowski the tech CEO we deserve—or the one we
need? On one hand, he’s voicing concerns most of his peers are too busy
pitching investor decks to address. On the other, he’s diving headfirst into
the same automation trend he’s warning us about.
In the race to dominate the future of fintech, Klarna is running full
throttle. But if its own CEO is right, the cost of that speed could be
massive—and felt far beyond the walls of any call center.
Klarna CEO Sebastian Siemiatkowski warns that AI will kill jobs and trigger a
recession—right before talking to customers on an AI hotline.
You might expect this kind of doom-laden forecast from a labor
economist or tech ethicist. But this is coming from the CEO of a company that’s
embraced AI so enthusiastically it replaced 700 customer service agents with AI-powered
bots this February. Only to hire them back. At least some of them.
Mistakes aside, it seems Siemiatkowski sees the use of AI as a tidal change,
sweeping across industries, apart from various positions that require manual
skills, “if you look at the factory workers today, lorry drivers, waiters,
chefs, salaries are going up at a pretty good rate,” he
said.
But this uptick in productivity comes with a darker shadow: mass
layoffs. Siemiatkowski
highlighted how quickly AI made its mark at Klarna, pointing to its role in
boosting efficiency—and noted that other CEOs are seeing the same trend unfold
in their own companies.
The sting in the tale? Klarna wasn't happy with the results of total AI domination when it came to customer and had to scrabble to re-hire.
The pivot has been fast, “We think offering human customer service is always going to be a VIP thing,” he told TechCrunch, while comparing AI service to bespoke clothes. “So we think that two things can be done at the same time. We can use AI to automatically take away boring jobs, things that are manual work, but we are also going to promise our customers to have a human connection.”
Siemiatkowski: Governments Need to Wake Up
While many tech CEOs are hyping up AI’s benefits, Siemiatkowski is
urging governments to brace for the fallout. His message? If we don’t act fast,
rising unemployment could tank the global economy.
It’s a pretty stark contrast from most corporate messaging, which tends
to focus on “AI empowerment” and “enhancing human potential.” Klarna’s boss is
saying: forget the buzzwords—this could break the economy.
From Warning Bell to AI Call Center
Now, here’s where things get darkly humorous.
After warning the world that AI is about to upend jobs and potentially
collapse economies, and after reversing course on AI customer service, Siemiatkowski went and made himself the star of... wait for
it... Klarna’s AI-powered customer service hotline.
The hotline allows customers to call Klarna and get a response from the
CEO—sort of. When you ring up, you’re greeted by a synthesized version of
Siemiatkowski’s voice, which can answer
questions, resolve issues, and, we hope, crack a few jokes. It’s his voice,
powered by AI, handling your mundane customer queries—because nothing says
“human-centered leadership” like turning your CEO into a chatbot.
Klarna claims that these chats could “translate into tangible product
improvements already the following day.”
It’s a neat PR move. It’s also peak irony.
The AI Paradox: Innovate or Disintegrate?
Klarna’s whole business model hinges on fast, efficient digital
transactions—so embracing AI makes strategic sense. But Siemiatkowski’s
warnings reveal a deeper paradox haunting every tech-forward company: if you
innovate too fast, you risk contributing to the very economic instability
you’re trying to avoid.
Can companies both adopt AI and avoid contributing to systemic
unemployment? Is it possible to champion innovation without gutting the
workforce? Siemiatkowski seems to be asking those questions himself—between
AI-powered customer calls, of course.
Klarna’s CEO Is Right—And Wrong
So is Sebastian Siemiatkowski the tech CEO we deserve—or the one we
need? On one hand, he’s voicing concerns most of his peers are too busy
pitching investor decks to address. On the other, he’s diving headfirst into
the same automation trend he’s warning us about.
In the race to dominate the future of fintech, Klarna is running full
throttle. But if its own CEO is right, the cost of that speed could be
massive—and felt far beyond the walls of any call center.
Louis Parks has lived and worked in and around the Middle East for much of his professional career. He writes about the meeting of the tech and finance worlds.
Robinhood Shares Surge 11% as Fintech Seeks Independence From Kalshi in Prediction Markets
Marketing in 2026 Audiences, Costs, and Smarter AI
Marketing in 2026 Audiences, Costs, and Smarter AI
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As brokers eye B2B business and compete with fintechs and crypto exchanges alike, marketers need to act wisely with often limited budgets. AI can offer scalable solutions, but only if used properly.
Join seasoned marketing executives and specialists as they discuss the main challenges they identify in financial services in 2026 and how they address them.
Attendees of this session will walk away with:
- A nuts-and-bolts account of acquisition costs across platforms and geos
- Analysis of today’s multi-layered audience segments and differences in behaviour
- First-hand account of how global brokers balance consistency and local flavour
- Notes from the field about intelligently using AI and automation in marketing
Speakers:
-Yam Yehoshua, Editor-In-Chief at Finance Magnates
-Federico Paderni, Managing Director for Growth Markets in Europe at X
-Jo Benton, Chief Marketing Officer, Consulting | Fractional CMO
-Itai Levitan, Head of Strategy at investingLive
-Roberto Napolitano, CMO at Innovate Finance
-Tony Cross, Director at Monk Communications
#fmls #fmls25 #fmevents #FintechMarketing #AI #DigitalStrategy #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Much like their traders in the market, brokers must diversify to manage risk and stay resilient. But that can get costly, clunky, and lengthy.
This candid panel brings together builders across the trading infrastructure space to uncover the shifting dynamics behind tools, interfaces, and full-stack ambitions.
Attendees will hear:
-Why platform dependency has become one of the most overlooked risks in the trading business?
-Buy vs. build: What do hybrid models look like, and why are industry graveyards filled with failed ‘killer apps’?
-How AI is already changing execution, risk, and reporting—and what’s next?
-Which features, assets, and tools gain the most traction, and where brokers should look for tech-driven retention?
Speakers:
-Stephen Miles, Chief Revenue Officer at FYNXT
-John Morris, Co-Founder at FXBlue
-Matthew Smith, Group Chair & CEO at EC Markets
-Tom Higgins, Founder & CEO at Gold-i
-Gil Ben Hur, Founder at 5% Group
#fmls #fmls25 #fmevents #Brokers #Trading #Fintech #FintechInnovation #TradingTechnology #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Educators, IBs, And Other Regional Growth Drivers
Educators, IBs, And Other Regional Growth Drivers
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
When acquisition costs rise and AI generated reviews are exactly as useful as they sound, performing and fair partners can make or break brokers.
This session looks at how these players are shaping access, trust and user engagement, and what the most effective partnership models look like in 2025.
Key Themes:
- Building trader communities through education and local expertise
- Aligning broker incentives with long-term regional strategies
- Regional regulation and the realities of compliant acquisition
- What’s next for performance-driven partnerships in online trading
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Zander Van Der Merwe, Key Individual & Head of Sales at TD Markets
-Brunno Huertas, Regional Manager – Latin America at Tickmill
-Paul Chalmers, CEO at UK Trading Academy
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #BrokerGrowth #FintechPartnerships #RegionalMarkets
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
The Leap to Everything App: Are Brokers There Yet?
The Leap to Everything App: Are Brokers There Yet?
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the arms race to bundle investing, personal finance, and wallets under super apps grows fiercer, brokers are caught between a rock and a hard place.
This session explores unexpected ways for industry players to collaborate as consumer habits evolve, competitors eye the traffic, and regulation becomes more nuanced.
Speakers:
-Laura McCracken,CEO | Advisory Board Member at Blackheath Advisors | The Payments Association
-Slobodan Manojlović,Vice President | Lead Software Engineer at JP Morgan Chase & Co.
-Jordan Sinclair, President at Robinhood UK
-Simon Pelletier, Head of Product at Yuh
Gerald Perez, CEO at Interactive Brokers UK
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #Innovation
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
Mind The Gap: Can Retail Investors Save the UK Stock Market?
Mind The Gap: Can Retail Investors Save the UK Stock Market?
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official
As the dire state of listing and investment in the UK goes from a financial services problem to a national challenge, the retail investing industry is taken to task.
Join a host of executives and experts for a candid conversation about the future of millions of Brits, as seen from a financial services standpoint:
-Are they happy with the Leeds Reform, in principle and in practice?
-Is it the government’s job to affect the ‘saver’ mentality? Is it doing well?
-What can brokers and fintechs do to spur UK investment?
-How can the FCA balance greater flexibility with consumer protection?
Speakers:
-Adam Button, Chief Currency Analyst at investingLive
-Nicola Higgs, Partner at Latham & Watkins
-Dan Lane, Investment Content Lead at Robinhood UK
-Jack Crone, PR & Public Affairs Lead at IG
-David Belle, Founder at Fink Money
#fmls #fmls25 #fmevents #Brokers #FinanceLeadership #Trading #Fintech #RetailInvesting #UKFinance
Connect with us at:
🔗 LinkedIn: / financemagnates-events
👍 Facebook: / financemagnatesevents
📸 Instagram: / fmevents_official
🐦 Twitter: / f_m_events
🎥 TikTok: / fmevents_official