ExMarkets, a digital asset exchange platform, has a new Chief Marketing Officer (CMO), with Sydney Ifergan, a digital marketing veteran, being appointed to the role, Finance Magnates has learned.
Ifergan’s new position was made public via his LinkedIn profile, which states that he joined the company this month and is based in Lithuania. Finance Magnates reached out to Ifergan, and he confirmed the new position.
Speaking to Finance Magnates, he said: “I did work with the Lithuania Team of ExMarkets in the past. Therefore, it did not take me long to give realize that I should join as the CMO at exmarkets.com.”
“I am extremely pleased to officially partner with ExMarkets to work with the team I already know. I am sure with my long-standing experience in this market, I will be able to increase awareness about the product and of course improve on investor value.”
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Sydney Ifergan’s career
Ifergan is a digital marketing veteran with more than two decades worth of experience in online marketing, search engine optimization (SEO) and web analytics. According to his LinkedIn, he has held a large number of positions in the crypto and FX space, as well as other marketing roles.
Concurrently, Ifergan is also the Chief Executive Officer (CEO) of The Currency Analytics, a position he has held since January of 2018, his LinkedIn states. Before he was leading the company, he was also an advisor, ambassador, and marketing consultant for the firm.
During his career, Ifergan has been an ambassador for a number of cryptocurrency and blockchain companies, including Exrates Exchange, P2PB2B, Localtrade.cc, Alterdice, and more.
He has also held the position of CMO twice, once at Interactive Option in 2014 and STOCK.com, where he worked for more than a year. According to his profile, he was also the CEO of GK Option.