Investors seek dependability as the NFT market remains volatile.
These use cases show how to design an NFT that offers more than just a quick return.
OP-ED
NFTs
The recent market collapse has affected all aspects of cryptocurrency, and non-fungible tokens are no exception. The floor price of the majority of NFT collections has decreased by almost 80% during the past few months. Many investors are confused. What if all the hype surrounding NFTs was just a fad based on pure speculation? Worse, several industry reports say that wash trading was a big reason why the NFT sector grew so quickly the year before.
Even so, musicians are coming up with new and interesting ways to use non-fungible tokens. Let's look at three of these: revenue rights sharing, digital tickets and VIP access, and charity NFTs.
Sharing Revenues
When an investor buys an artist's NFT, they may also get the rights to the income generated from their music. This is the concept that can be implemented by tokenizing revenue rights. This business model greatly benefits independent artists. They can receive money in advance to cover production and marketing expenditures while keeping ownership of their work. Users are contributing money to musicians they believe have a chance of success, hoping to partake in their success.
Announced in May, Alan Walker’s 'Unity' campaign became a breakthrough in the music industry, raising $25,000 in just a few days. Walker's song is forecast to reach its declared streaming goal years earlier than expected. The success led to the start of a second, even bigger campaign for DJ's latest Origins EP. To expand on this crowdfunding model, musicians can use 'fan missions'. The idea is that users will be able to get rewards for completing different tasks. For example, they could share songs on their social media or fund multiple campaigns by the same artist.
To summarize, sharing revenue rights will give investors a reason to keep their assets and wait because the value of the rights will increase as the artist's popularity grows.
Fan Clubs and Tokenized Tickets
Using NFTs as digital tickets or passes that provide their users with special privileges is another idea that is picking up steam. The
Mattias Tengblad
partnership between FTX and Coachella, which led to the production of the Coachella Collectibles collection, is a notable illustration of this. The Swedish Way Out West (WOW) Festival is also working on its NFT collection, which will include captured moments from festival attendees.
A number of musical groups have used NFT collections to give their fans VIP access. Avenged Sevenfold was one of the first bands to implement this concept, releasing their Deathbats Club NFT collection. The band has also provided owners with IP rights to their own Deathbats and continues to offer opportunities, such as incorporating three Deathbats into Iron Maiden's 'Legacy of the Beast' mobile game. Another outstanding example is deadmau5's HEAD5 Collection. Those who have already purchased official deadmau5 NFTs were given the option to start minting additional fan club NFTs ahead of time. The blockchain makes it possible for artists to thank their most loyal fans.
So, when people buy tickets to exclusive events or join fan clubs, they are more likely to be interested in the benefits of digital passes than in selling them.
Tokens for Charitable Causes
Finally, NFTs can be utilized for charitable purposes. Grimes, a Canadian singer-producer, released the WarNymph Collection in 2021 to battle climate change. A portion of the money from the initial sale, which brought in more than $6 million, was given to Carbon180, a non-profit organization that works to reduce carbon emissions and fight climate change. This trend is not limited to the music business, as comparable charitable projects can be seen in a variety of industries. UNICEF initiated an NFT collection last year to gather donations for school connectivity.
According to this logic, if investors invest in tokens to reduce carbon emissions, they are unlikely to use them to gamble, as transactions also cause pollution.
The Age of Speculation Will End
Changing how people think about NFTs is a long-term process. Over time, NFTs will no longer be seen as 'overpriced JPGs'. The fact that these three use cases exist shows that the NFT industry is slowly moving from speculation into the realm of utility.
The recent market collapse has affected all aspects of cryptocurrency, and non-fungible tokens are no exception. The floor price of the majority of NFT collections has decreased by almost 80% during the past few months. Many investors are confused. What if all the hype surrounding NFTs was just a fad based on pure speculation? Worse, several industry reports say that wash trading was a big reason why the NFT sector grew so quickly the year before.
Even so, musicians are coming up with new and interesting ways to use non-fungible tokens. Let's look at three of these: revenue rights sharing, digital tickets and VIP access, and charity NFTs.
Sharing Revenues
When an investor buys an artist's NFT, they may also get the rights to the income generated from their music. This is the concept that can be implemented by tokenizing revenue rights. This business model greatly benefits independent artists. They can receive money in advance to cover production and marketing expenditures while keeping ownership of their work. Users are contributing money to musicians they believe have a chance of success, hoping to partake in their success.
Announced in May, Alan Walker’s 'Unity' campaign became a breakthrough in the music industry, raising $25,000 in just a few days. Walker's song is forecast to reach its declared streaming goal years earlier than expected. The success led to the start of a second, even bigger campaign for DJ's latest Origins EP. To expand on this crowdfunding model, musicians can use 'fan missions'. The idea is that users will be able to get rewards for completing different tasks. For example, they could share songs on their social media or fund multiple campaigns by the same artist.
To summarize, sharing revenue rights will give investors a reason to keep their assets and wait because the value of the rights will increase as the artist's popularity grows.
Fan Clubs and Tokenized Tickets
Using NFTs as digital tickets or passes that provide their users with special privileges is another idea that is picking up steam. The
Mattias Tengblad
partnership between FTX and Coachella, which led to the production of the Coachella Collectibles collection, is a notable illustration of this. The Swedish Way Out West (WOW) Festival is also working on its NFT collection, which will include captured moments from festival attendees.
A number of musical groups have used NFT collections to give their fans VIP access. Avenged Sevenfold was one of the first bands to implement this concept, releasing their Deathbats Club NFT collection. The band has also provided owners with IP rights to their own Deathbats and continues to offer opportunities, such as incorporating three Deathbats into Iron Maiden's 'Legacy of the Beast' mobile game. Another outstanding example is deadmau5's HEAD5 Collection. Those who have already purchased official deadmau5 NFTs were given the option to start minting additional fan club NFTs ahead of time. The blockchain makes it possible for artists to thank their most loyal fans.
So, when people buy tickets to exclusive events or join fan clubs, they are more likely to be interested in the benefits of digital passes than in selling them.
Tokens for Charitable Causes
Finally, NFTs can be utilized for charitable purposes. Grimes, a Canadian singer-producer, released the WarNymph Collection in 2021 to battle climate change. A portion of the money from the initial sale, which brought in more than $6 million, was given to Carbon180, a non-profit organization that works to reduce carbon emissions and fight climate change. This trend is not limited to the music business, as comparable charitable projects can be seen in a variety of industries. UNICEF initiated an NFT collection last year to gather donations for school connectivity.
According to this logic, if investors invest in tokens to reduce carbon emissions, they are unlikely to use them to gamble, as transactions also cause pollution.
The Age of Speculation Will End
Changing how people think about NFTs is a long-term process. Over time, NFTs will no longer be seen as 'overpriced JPGs'. The fact that these three use cases exist shows that the NFT industry is slowly moving from speculation into the realm of utility.
CEO and co-founder of Corite. I am a Universal Music Group and MTG alumni and an experienced serial entrepreneur with +20 years of unique management, business development, and marketing skills from telecom and gaming to music, green tech and media. As a CEO, I also managed the Pop House Group, owned by Conni Jonsson and ABBA member Björn Ulvaeus, during an intensive expansion period.
Kalshi Prediction Market and TRON Integration Bridges Traditional Finance with Crypto
Executive Interview | Charlotte Bullock | Chief Product Officer, Bank of London | FMLS:25
Executive Interview | Charlotte Bullock | Chief Product Officer, Bank of London | FMLS:25
In this interview, we sat down with Charlotte Bullock, Head of Product at The Bank of London, previously at SAP and now shaping product at one of the sector’s most ambitious new banking players.
Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
In this interview, we sat down with Charlotte Bullock, Head of Product at The Bank of London, previously at SAP and now shaping product at one of the sector’s most ambitious new banking players.
Charlotte reflects on the Summit so far and talks about the culture inside fintech banks today. We look at the pressures that come with scaling, and how firms can hold onto the nimble approach that made them stand out early on.
We also cover the state of payments ahead of her appearance on the payments roundtable: the blockages financial firms face, the areas that still need fixing, and what a realistic solution looks like in 2026.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
In this conversation, we sit down with Drew Niv, CSO at ATFX Connect and one of the most influential figures in modern FX.
We speak about market structure, the institutional view on liquidity, and the sharp rise of prop trading, a sector Drew has been commenting on in recent months. Drew explains why he once dismissed prop trading, why his view changed, and what he now thinks the model means for brokers, clients and risk managers.
We explore subscription-fee dependency, the high reneging rate, and the long-term challenge: how brokers can build a more stable and honest version of the model. Drew also talks about the traffic advantage standalone prop firms have built and why brokers may still win in the long run if they take the right approach.
Executive Interview | Remonda Z. Kirketerp Møller| CEO & Founder Muinmos | FMLS:25
Executive Interview | Remonda Z. Kirketerp Møller| CEO & Founder Muinmos | FMLS:25
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this interview, Remonda Z. Kirketerp Møller, founder of Muinmos, breaks down the state of AI in regtech and what responsible adoption really looks like for brokers. We talk about rising fragmentation, the pressures around compliance accuracy, and why most firms are still in the early stages of AI maturity.
Ramanda also shares insights on regulator sandboxes, shifting expectations around accountability, and the current reality of MiCA licensing and passporting in Europe.
A concise look at where compliance, onboarding, and AI-driven processes are heading next.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
In this conversation, we speak with Aydin Bonabi, CEO and co-founder of Surveill, a firm focused on fraud detection and AI-driven compliance tools for financial institutions.
We start with Aydin’s view of the Summit and the challenges brokers face as fraud tactics grow more complex. He explains how firms can stay ahead through real-time signals, data patterns, and early-stage detection.
We also talk about AI training and why compliance teams often struggle to keep models accurate, fair, and aligned with regulatory expectations. Aydin breaks down what “good” AI training looks like inside a financial environment, including the importance of clean data, domain expertise, and human oversight.
He closes with a clear message: fraud is scaling, and so must the tools that stop it.
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Exness expands its presence in Africa: Inside our interview with Paul Margarites in Cape Town
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
Finance Magnates met with Paul Margarites, Exness regional commercial director for Sub-Saharan Africa, during a visit to the firm’s office opening in Cape Town. In this talk, led by Andrea Badiola Mateos, Co-CEO at Finance Magnates, Paul shares views on the South African trading space, local user behavior, mobile trends, regulation, team growth, and how Exness plans to grow in more markets across the region. @Exness
Read the article at: https://www.financemagnates.com/thought-leadership/exness-expands-its-presence-in-africa-inside-our-interview-with-paul-margarites/
#exness #financemagnates #exnesstrading #CFDtrading #tradeonline #africanews #capetown
